Jenn Foster's Blog, page 2

From Idea to Impact with Verity Craft

Melanie Johnson, co-owner of Elite Online Publishing, interviews Verity Craft of Intelligent Inc. to break down what it really takes to turn expertise into a powerful book.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

Ghostwriting vs. Book Coaching

Building Buzz Early

Why Purpose Matters for thought driven leaders

Quotes:

“You get people so much more bought into your ideas and your expertise and your story because of that focus that a book naturally requires.” (05:05)

“If you want your book to be a success, if you want your book to have the impact on your business that you want it to have and on the readers, then you really need to get clarity up front.” (06:12)

About Verity Craft

Verity Craft has been a lifelong book lover—so much so that she was the kid walking to school with her head buried in a story. Even now, as a busy mom of two, she still devours at least one or two books a week. A natural people person, Verity thrives on meaningful conversations, but according to her husband, nothing captures her focus quite like a truly great book.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

The post From Idea to Impact with Verity Craft first appeared on Book Publishing.

Step Into the Spotlight: 5 Ways to Be Recognized, Booked, and Remembered in 2025

If you want to stand out in 2025, now’s the time to prepare. With AI-generated content multiplying by the second, the rise of personal branding, and a content economy that rewards visibility, the professionals who plan ahead will lead the pack.

Whether you’re a CEO, coach, consultant, or business owner, your biggest advantage in the year ahead won’t be working harder—it’ll be being seen. And more importantly, being remembered.

That’s why we created the Be Recognized system at Elite Online Publishing—to help industry leaders build authority platforms that elevate them above the noise and book them real results.

Here’s how to step into the spotlight and stay there.

1. Publish a Book That Becomes Your Platform

Books are still the most trusted form of thought leadership. They boost credibility, rank on Amazon and Google, and give you instant positioning as the expert.

A well-positioned book isn’t just content—it’s your brand foundation. It tells your story, solves problems, and gives you a signature message that can be used across every channel.

We help clients ghostwrite, publish, and market books that become business tools, media magnets, and lead generators.

2. Appear on Podcasts With Your Ideal Audience

Podcast guesting is the new keynote.
It’s intimate, targeted, and evergreen—and it works 24/7.

Through Elite’s podcast booking service, we help you land on high-quality shows in your niche. You bring your story and expertise—we handle the outreach, scheduling, and media kit.

It’s one of the fastest ways to build trust with future clients and collaborators.

3. Create Branded Content That Builds Trust

What separates memorable experts from everyone else? Consistency and clarity.

We help you create thought leadership articles, branded social posts, and repurposed content that amplifies your voice without adding stress. Our system ensures your content reflects your core message across all platforms.

You’ll show up online in a way that aligns with your values—and positions you as a trusted guide in your industry.

4. Get Featured in the Media

Being quoted in the press, featured in a roundup, or interviewed by the media adds instant authority. But you don’t need to hire an expensive PR agency to make it happen.

We build discoverability into your platform with smart positioning, keyword strategy, and SEO-focused assets that help media find you instead of you chasing them.

When your book, social presence, and message are dialed in—visibility follows naturally.

5. Build a Social Presence That Converts

Being active online is good. But being intentional online is better.

Through our Be Recognized system, we create content that not only builds engagement but drives results—like leads, podcast bookings, and brand collaborations.

You don’t need to be everywhere. You just need to show up the right way.

The Future Is Already Here

2025 will reward the people who’ve positioned themselves early. If you wait, you’ll be behind.
But if you act now, you’ll have a book, a brand, and a visibility engine working for you before the new year even begins.

Let us help you build a platform that puts your name at the top of the list—for media, speaking, and sales.

➡️ Book a Q4 strategy session now at eliteonlinepublishing.com
➡️ Watch real author results on YouTube
➡️ Get visibility tips on Instagram

FAQ

Q: How long does it take to get all five of these pillars in place?
With our Be Recognized system, most clients are fully positioned within 90 days. We tailor the timeline to your goals and availability.

Q: What’s the first step if I’m ready to start?
Book a free strategy session with our team to map out your content, message, and marketing for Q4 and beyond.

Q: Do I need all five pillars to be successful?
No—but combining even two or three (like a book + podcast tour) can dramatically boost your visibility and authority.

 

The post Step Into the Spotlight: 5 Ways to Be Recognized, Booked, and Remembered in 2025 first appeared on Book Publishing.

How Athena Brownson Built a Thriving Real Estate Brand

Melanie Johnson, co-owner of Elite Online Publishing, interviews Athena Brownson, a former professional skier who turned her passion and resilience into a thriving real estate career.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

Turning Adversity into Growth

Mentorship Is Everything

Authentic Branding 101

Quotes:

“If you’re not doing activities that are actually fulfilling to you, that you want to be doing, you’re at the end of the day, you’re not going to be consistent with them and unfortunately you’re going to experience those big ebbs and flows in business.” (07:32)

“I think for me, the key was having a why? What is my purpose? Why am I doing what I’m doing? What am I passionate about? Being able to be in an industry where I was able to create an incredible team of support around me so that I knew if I needed to be in the hospital for a couple of days, that I had a team backing me up that was huge.” (12:02)

About Athena Brownson

Athena Brownson is an experienced Associate Broker with a proven track record in the real estate industry. With a background spanning commercial design, sales, furnishings, and the hospitality sector, she brings a unique blend of creativity and strategy to her work. A graduate of the University of Colorado Boulder with a BA in Art History, Criticism, and Conservation, Athena combines her artistic eye with business acumen to help clients succeed in real estate.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

The post How Athena Brownson Built a Thriving Real Estate Brand first appeared on Book Publishing.

How to Build a Thought Leadership Platform Without Doing All the Work

“I just don’t have time.” It’s the most common reason high-performing entrepreneurs delay building their personal brand. But here’s the truth: at the 7- and 8-figure level, doing everything yourself isn’t a badge of honor—it’s a bottleneck.

If you want to grow your influence, attract premium clients, and open doors to speaking, media, and partnerships, you need a platform. And the smartest entrepreneurs aren’t building theirs alone—they’re outsourcing it strategically.

At Elite Online Publishing, we help leaders build complete authority ecosystems—books, podcasts, content marketing, PR—without them lifting a finger beyond showing up as the expert.

Why DIY Content Creation Doesn’t Scale

You might be able to write a few blogs, post on Instagram, or record a video here and there—but doing that consistently, professionally, and with a clear brand strategy? That’s a full-time job.

And for most business owners, it’s a distraction from their zone of genius.

The more your business grows, the less time you have to make content. But the need for visibility and authority only increases. That’s why DIY stops working at scale.

Top professionals outsource to maintain momentum without burnout.

The ROI of White-Glove Thought Leadership

Investing in done-for-you authority building isn’t about ego—it’s about impact.

Here’s what you gain:

A bestselling book that becomes your calling card
Podcast interviews that boost your SEO and reach
Articles and press features that create credibility
A branded online presence that works while you sleep

Instead of being “the best-kept secret,” you’re suddenly the go-to voice in your space—and it’s all built for you with your input, not your hours.

Thought leadership should grow your business, not steal your time.

Elite’s Done-For-You Authority Platform

We make building your brand effortless with our full-service publishing and marketing suite. Here’s what we offer:

Done-for-you books: Ghostwritten, edited, designed, and marketed
Podcast booking: Appear on aligned shows with your ideal audience
Branded articles: Published to position you as the expert
Social media strategy: Designed for visibility and consistency
Press features: Strategic placement for authority and credibility

You focus on your business. We build the platform that brings clients, credibility, and attention to you.

Minimal Input, Maximum Authority

Here’s what our clients love: we don’t require hours of meetings or piles of content.

We extract your insights through brief interviews, use AI to streamline production, and our expert team builds your platform behind the scenes.

It’s visibility without the grind.
Authority without the overwhelm.

➡️ Want to be seen as the leader you are? Visit eliteonlinepublishing.com
➡️ Hear from our authors on YouTube
➡️ Watch the process in action on Instagram

FAQ

Q: Do I need to have a book idea or content ready?
No. We help you develop your message and extract your expertise—we handle the content creation from there.

Q: How much time does this take on my end?
Usually 1–2 hours per month. We streamline everything to respect your time while capturing your voice and vision.

Q: What if I already have some content or a draft written?
Even better. We’ll use it as a foundation and build a cohesive strategy around it to maximize your visibility.

 

The post How to Build a Thought Leadership Platform Without Doing All the Work first appeared on Book Publishing.

Mastering First Impressions with Jane Hanson

Melanie Johnson, co-owner of Elite Online Publishing, interviews Jane Hanson, former Today Show anchor where she shares actionable strategies for showing up as your best self in both professional and everyday situations.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

Preparing Executives and Clients to “Show Up” Effectively

Personal Brand and Nonverbal Communication

Communication Skills for Executives and Teams

Quotes:

“if you are walking into a room to meet somebody you’ve never met, they will develop a first impression of you within 7 seconds most of the time before you open your mouth.” (06:55)

“People say in today’s world, it doesn’t matter how you’re dressed. But it does matter because it gives you an impression. It gives other people an impression of you that you may not realize you’re making.”

About Jane Hanson

Jane Hanson is a 9-time Emmy Award–winning journalist, former NBC New York anchor, and media coach who helps leaders, entrepreneurs, and professionals master communication, presence, and personal branding. With over 30 years of experience—from covering historic events on the Today Show to coaching executives in finance, tech, and beyond—she’s become a trusted expert in teaching people how to say it, show it, and own it.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

The post Mastering First Impressions with Jane Hanson first appeared on Book Publishing.

From Author to Authority

How to Turn Your Past Content Into a Future Pipeline

You don’t need to start from scratch to become a thought leader. If you’ve given a keynote, written a blog, hosted a webinar, or even sent powerful emails—you already have the raw material to build a future-proof authority platform.

At Elite Online Publishing, we help high-performing entrepreneurs transform their existing content into bestselling books, social media strategy, and lead-generating marketing—saving time and scaling visibility at the same time.

What Counts as “Content Worth Repurposing”?

The truth? More than you think.
Most experts are sitting on years of untapped content gold. The key is knowing what to look for and how to structure it for long-term value.

Here’s what we help our clients transform:

Keynote presentations and panel discussions
Blog posts, email newsletters, and LinkedIn articles
Workshop outlines and slide decks
Voice notes, podcasts, and interviews
Even casual social media posts that got great engagement

All of that can be turned into book chapters, branded articles, podcast scripts, video reels, and more.

Build an Evergreen System With AI + Strategy

Thanks to AI tools and Elite’s done-for-you process, you no longer need to rewrite everything manually or reinvent the wheel.

Here’s how it works:

We audit your existing content and identify key themes.
AI tools assist with organizing, summarizing, and formatting your material.
Our team structures it into a bestselling book outline.
We build your authority platform—complete with social content, podcast angles, and article topics—all based on your original insights.

You’ve already said it. We just help you say it better, louder, and more often in the places that matter.

The Power of a Book-Driven Content Ecosystem

Publishing a book doesn’t just check a box. It becomes the cornerstone of your personal brand and your marketing strategy.

Here’s what one book can create:

Weekly social media posts
A branded podcast or interview series
Guest articles and thought leadership blogs
Downloadable lead magnets and client nurture emails
Authority credibility on Amazon and Google

We’ve helped dozens of Elite clients use a single book to generate years of content—and position themselves as go-to experts in their field.

Don’t just publish. Repurpose. Maximize what you’ve already built.

Turn Content Into a Pipeline, Not a One-Off

When done right, your book and brand become a content machine that consistently:

Attracts leads
Builds trust
Increases visibility
Opens doors for speaking, media, and partnerships

And you don’t need to do it alone. We do the heavy lifting so you can focus on what you do best—running your business and sharing your vision.

➡️ Ready to repurpose your brilliance? Book a call at eliteonlinepublishing.com
➡️ Watch how we do it on YouTube
➡️ Follow us on Instagram for examples and success stories

FAQ

Q: I’ve written blog posts, but not a full book—can you still help?
Absolutely. We specialize in turning short-form content into structured book frameworks and authority platforms.

Q: What if my content is outdated?
That’s where our editorial team and AI strategy come in—we modernize your ideas and position them for today’s market.

Q: Do I need to be a great writer to do this?
No. Many of our authors don’t write their own drafts—we guide the process, handle the writing, and ensure your voice and message shine through.

 

The post From Author to Authority first appeared on Book Publishing.

From Cardiac Arrest to Dadisms with Brent John Larsen

Jenn Foster, co-owner of Elite Online Publishing, sits down with Brent John Larsen, author behind “You Make My Heart Giggle” as he shares his journey from a life-changing cardiac arrest to publishing his heartfelt book.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:How family sayings and “dadisms” inspired the book’s unique contentBrent’s decade-long writing and self-publishing journeyEffective marketing strategies, including word of mouth and social mediaQuotes:

“I need to record these for my children, my grandchildren, for anyone else that might benefit from them.” (03:56)

“But it’s something I wanted to try and never wanted to end my life saying what if? So we did the what if? And years later it’s kind of, I don’t know if that was the best decision or not, but it’s been a, it’s been an interesting journey, a great journey.” (06:23)

About Brent John Larsen

Brent, a proud husband, father of seven, and grandfather of 30, has lived a life shaped by family, hard work, and adventure. From earning his Eagle Scout rank and serving a mission in Northern England to building a career as a teacher, pharmaceutical representative, and entrepreneur, Brent’s journey is one of perseverance and growth. He founded a successful construction company with three of his sons and owns multiple real estate development ventures. Passionate about the outdoors, Brent enjoys hiking, river running, and exploring slot canyons, as well as traveling to destinations like France and Alaska. Throughout his life, Brent has been driven by the undeniable influence one person can have on generations untold and the profound lessons taught by a father to his sons and daughters. His life reflects the deep and enduring relationship between a father and his children.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

The post From Cardiac Arrest to Dadisms with Brent John Larsen first appeared on Book Publishing.

The Science of Influence in Sales by Christian Hansen

Jenn Foster, co-owner of Elite Online Publishing, sits down with sales expert Christian Hansen.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

Core Concept of Influence Mindset

The 7 EQ Brain Hacks

Common Pitfalls in Sales Communication

Quotes:

“If you simply learn to communicate and present your value in ways that the brain is wired to pay attention to, then you’re going to stand out.” (01:48)

“The challenge is that if all you do is communicate your competence and you fail to create connection, then you’re going to create noise, but you’re going to sound like everyone else.” (03:30)

About Christian Hansen

Christian Hansen is a transformational business coach, bestselling author, and creator of The Influence Mindset, ranked by LinkedIn as one of the Top Ten Books for Marketers. With over a decade of mentoring experience, he helps professionals, entrepreneurs, and leaders stand out from the crowd and get chosen—whether that’s landing six-figure jobs, gaining admission to dream schools, or growing business profits through strategic storytelling.

Christian’s proven approach combines the art and science of influence, empowering clients to reframe their value, rise above the noise, and create opportunities that once felt out of reach. His clients span executives, directors, and business owners who credit his coaching with career breakthroughs, salary jumps, and newfound clarity in their message.

For more tools and strategies on how to stand out, visit TheChristianHansen.com.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

The post The Science of Influence in Sales by Christian Hansen first appeared on Book Publishing.

How High-Performing Entrepreneurs Are Getting Featured Without Pitching Themselves

If you’ve ever felt like getting media attention or podcast interviews requires relentless pitching, cold emails, or expensive PR retainers—think again.

Today’s smartest entrepreneurs are skipping the traditional PR hamster wheel and using strategic positioning instead. Rather than chasing attention, they’re attracting it. How? By building authority platforms—books, podcasts, and branded media that establish them as go-to experts in their field.

At Elite Online Publishing, we help entrepreneurs turn their expertise into authority—and we do it in a way that’s streamlined, scalable, and sustainable.

The Shift From Pitching to Positioning

Public relations has evolved. In today’s fast-paced, content-saturated world, media outlets and podcast hosts aren’t just looking for experts—they’re searching for people who already have credibility, a clear message, and a platform that positions them as thought leaders.

Instead of sending out dozens of pitches that get ignored, top performers are focusing on creating a discoverable online presence that speaks for itself.

That means:

A well-positioned book that ranks on Amazon and Google
A consistent podcast or video series
Authority-driven articles that show up in search results
A branded personal website and professional social presence

How Media Finds Thought Leaders Today

The best interviews and features aren’t pitched—they’re found. Hosts and journalists often use keyword searches, social listening tools, and LinkedIn to find voices aligned with their content needs.

If your content isn’t searchable or strategically distributed, you’re invisible. But if you’ve written a bestselling book, been featured in articles, or appear regularly on podcasts, your chances of being found skyrocket.

That’s why a book is one of the most powerful tools for discoverability. It improves your SEO, gives you credibility, and becomes the cornerstone of your content ecosystem.

Want proof? Many of our authors at Elite Online Publishing have been invited onto podcasts, quoted in articles, and even booked for TV segments—all without cold pitching.

Visibility Without the Stress

The truth is, creating all this content can be overwhelming. Most entrepreneurs don’t have time to publish a book, run a podcast, write articles, post on social media, and still lead their business.

That’s where Elite’s system comes in.

We help you:

Publish a professionally written, positioned, and promoted book
Book podcast interviews that align with your brand
Create authority-building content like thought leadership articles
Develop a social strategy that builds trust without burnout

Everything is designed to amplify your visibility while you stay focused on leading your business.

Your Shortcut to the Spotlight

We believe in visibility with strategy—not stress. If you’re ready to stop chasing PR and start attracting opportunities, we can help you position yourself to be seen, booked, and remembered.

➡️ Learn more about how we do it at eliteonlinepublishing.com
➡️ Subscribe to weekly strategies on YouTube
➡️ Follow us on Instagram for behind-the-scenes tips

FAQ

Q: Do I still need a publicist to get media features?
Not necessarily. Many entrepreneurs today get booked through discoverability and positioning. A strong book and digital footprint often speak louder than a traditional pitch.

Q: Can I get featured if I don’t have a big following?
Yes. Authority and credibility are more important than follower count. A well-written book and strong personal brand go a long way.

Q: What if I already have a book—can you help me get more visibility?
Absolutely. We specialize in repurposing and marketing existing books for greater exposure through podcast booking, SEO content, and more.

 

The post How High-Performing Entrepreneurs Are Getting Featured Without Pitching Themselves first appeared on Book Publishing.

Turning Your Story into a Brand, a Book, and a Business by Peter Remington

Melanie Johnson, co-owner of Elite Online Publishing, sits down with marketing and sales veteran, best-selling author, and self-development enthusiast Peter Remington.

Listen Below:

Watch Below:

Click here to access all of Elite Expert Insider podcasts.

What You’ll Learn In This Episode:

The Guided Meditation Experience

The Collaborative Book Project

Benefits of Compilation Books

Quotes:

“They are sitting there staring out the window with their hands in their pocket going, what can I do next? It’s not like they’re this well oiled machine or anything like that. They need ideas too.” (02:06)

“And I realized at that moment that my mission in life was to take the darkness and gray out of people’s lives and turn it into Technicolor.” (06:02)

About Peter Remington

Peter is a business executive with over 37 years of experience in running sales and marketing companies from $4.6 million in annual sales to $263 million.

He has been working with private business owners and Fortune 500 businesses in various areas of team building, marketing and promotions. Companies such as Home Depot, Outback Steak House, wineries, various grocery stores, automotive groups such as Buick, Volkswagen, Porsche, Audi and Maserati.

He has written sales training programs for multiple radio groups and has trained over 3000 sales people in his lifetime. Additionally, he has worked with Real Estate professionals, medical professionals, executives and other professionals from all walks of life.

Peter C. Remington is the Chief Possibility Officer of Prepare 4 More, a Self development company for all individuals. Peter is the author of the #1 BEST Seller, Be-Aholic, A 14 Step Process to Becoming a Success-Aholic, and the accompanying Video Workbook Series. He is a speaker, life coach and a person of increase. He is constantly working on his area of expertise so he can pass along his understanding and knowledge to his clients. He has trained and developed individuals in lifechanging discoveries such as defining an individual’s purpose, vision, goals and how to achieve them on a daily, weekly, monthly and life-long basis. Peter has coached and spoke at Lakewood Church, Unity Church, Radio Advertising Bureau and various luncheon functions.

Peter has an MBA from the University of Georgia, is certified as a Life Mastery Consultant with LifeSolutions and is the Founder and President of Cheers 4 Charities, a nonprofit organization that benefits 4 children charities in Houston. Peter sits on the Board of Kids Meals, Virtuosi of Houston, The Brian Cushing Foundation and is an advisor with TEACH.

Learn More Here

Leave a Rating & Review:

If you found value in this podcast, please support us by leaving a rating and review on iTunes! Each review is read personally, and we would love your feedback! Thank you in advance.

Click here to view the podcast! Click “Listen on Apple Podcasts,” then “Ratings and Reviews,” and you will see the button to “Write a review.”

Don’t forget to SUBSCRIBE on iTunes and YouTube, so you never miss an episode.

Video URL: https://youtu.be/dc0TphlaeFo

Website: https://EliteOnlinePublishing.com

The post Turning Your Story into a Brand, a Book, and a Business by Peter Remington first appeared on Book Publishing.