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Escape Velocity: Free Your Company's Future from the Pull of the Past – A Strategic Guide for Executives on Next-Generation Category Leadership Escape Velocity: Free Your Company's Future from the Pull of the Past – A Strategic Guide for Executives on Next-Generation Category Leadership by Geoffrey A. Moore
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“Now if we map the three horizons onto the Growth/Materiality Matrix, we can see how they intersect with portfolio management (see Figure 2.5).”
― Geoffrey A. Moore, Escape Velocity: Free Your Company's Future from the Pull of the Past – A Strategic Guide for Executives on Next-Generation Category Leadership
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Quotes By Geoffrey A. Moore