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Normally, I prefer quantitative methods or mixed methods. Still, it's good to brush up on qualitative methods now and again, especially if one is not employing them regularly. Of course, the book can be a little dry at times. It's fairly introductory for professional or academic researchers, perhaps best suited for a first-year doctoral student.

Surprisingly good. It's a little dated, in that the culture has moved on from the mid-2000s. All the same, the findings are still salient, even if the evasions that people make are a little different and seem a little more sophisticated. The primary thrust of the book is bringing the findings of psychoanalysis home to early 21st century Americans and American life.