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Cal Newport
“Great missions are transformed into great successes as the result of using small and achievable projects- little bets- to explore the concrete possibilities surrounding a compelling idea.”
Cal Newport

Malcolm Gladwell
“Emotion is contagious. In a way, this is perfectly intuitive. All of us have had our spirits picked up by being around somebody in a good mood. If you think about this closely, though, it’s quite a radical notion. We normally think of the expressions on our face as the reflection of an inner state. I feel happy, so I smile. I feel sad, so I frown. Emotion goes inside out. Emotional contagion, though, suggests that the opposite is also true. If I can make you smile, I can make you happy. If I can make you frown, I can make you sad. Emotion, in this sense, goes outside in.”
malcolm gladwell, The Tipping Point: How Little Things Can Make a Big Difference

Malcolm Gladwell
“This is an epidemic theory of crime. It says that crime is contagious—just as a fashion trend is contagious —that it can start with a broken window and spread to an entire community.”
Malcolm Gladwell, The Tipping Point: How Little Things Can Make a Big Difference

Michelle Obama
“For me, becoming isn’t about arriving somewhere or achieving a certain aim. I see it instead as forward motion, a means of evolving, a way to reach continuously toward a better self. The journey doesn’t end. I became a mother, but I still have a lot to learn from and give to my children. I became a wife, but I continue to adapt to and be humbled by what it means to truly love and make a life with another person. I have become, by certain measures, a person of power, and yet there are moments still when I feel insecure or unheard. It’s all a process, steps along a path. Becoming requires equal parts patience and rigor. Becoming is never giving up on the idea that there’s more growing to be done.”
michelle obama, Becoming

Malcolm Gladwell
“All of those theories are essentially ways of saying that the criminal is a personality type —a personality type distinguished by an insensitivity to the norms of normal society. People with stunted psychological development don’t understand how to conduct healthy relationships. People with genetic predispositions to violence fly off the handle when normal people keep their cool. People who aren’t taught right from wrong are oblivious to what is and what is not appropriate behavior. People who grow up poor, fatherless, and buffeted by racism don’t have the same commitment to social norms as those from healthy middle class homes. Bernie Goetz and those four thugs on the subway were, in this sense, prisoners of their own, dysfunctional, world. But what do Broken Windows and the Power of Context suggest? Exactly the opposite. They say that the criminal—far from being someone who acts for fundamental, intrinsic reasons and who lives in his own world—is actually someone acutely sensitive to his environment, who is alert to all kinds of cues, and who is prompted to commit crimes based on his perception of the world around him. That is an incredibly radical—and in some sense unbelievable—idea.”
Malcolm Gladwell, The Tipping Point: How Little Things Can Make a Big Difference

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