Hype Machine Quotes

“content. But at the same time, these signals are much more transformative—they are hypersocializing our society, scaling mass persuasion, and creating a tyranny of trends. They do this by injecting the influence of our peers into our daily decisions, mass persuasion, and the tyranny of trends the New Social Age.”
― Sinan Aral, The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt

“While our discourse has been shrouded in sensational hysteria, the three primary stakeholders at the center of the controversy—the platforms, the politicians, and the people—have all been pointing their fingers at each other. Social media platforms blame our ills on a lack of regulation. Governments blame the platforms for turning a blind eye to the weaponization of their technology. And the people blame their governments and the platforms for inaction. But the truth is, we’ve all been asleep at the switch. In the end, each of us must take responsibility for the part we are playing in the Hype Machine’s current direction.”
― sinan aral

“In the Hype Machine, everyone is a digital marketer, whether we’re fighting for ideas or for consumer dollars.”
― Sinan Aral , The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt

“When fake news isn’t completely fabricated, it typically distorts real-world information by tweaking or contorting it, mixing it with true information, and highlighting its most sensational and emotional elements. It then scales rapidly on social media and spreads faster than our ability to verify or debunk it. Once it spreads, it’s hard to put back in the bottle and even harder to clean up, even with a healthy dose of the truth.”
― Sinan Aral, The Hype Machine: How Social Media Disrupts Our Elections, Our Economy, and Our Health--and How We Must Adapt