“Part of the problem is that the stakes are too high and the bar is too low. With a trillion-dollar global problem—for that’s what Alzheimer’s disease is—the temptation is just too great, and this brings out the liars, the bottom-feeders, the snake-oil salesmen, and the like. For instance, even as experts tell me they don’t believe our published, peer-reviewed results, imitators are starting companies that purport to offer the same protocol, even though they have no expertise in the field and no knowledge of the current protocols”