36 books
—
5 voters
Logos
“
They always need fresh, enthusiastic programmers. More important: they need programmers chosen by a star programmer. Magic Mama told her all about how recruiting happens in well-known companies.
Unlike small companies, they depend more on shining logos. Logos like The Resolution Race Champion, The Gold Winner of Code the Crude, or Year’s Best Thesis Contributor are gems in their crowns. Everyone loves collecting gems. Talents are the gems big companies prefer plucking in reduced expenses.
Th
...more
”
― The High Auction
― The High Auction
“
A distinctive appearance and a simple set of characteristics lead to an extremely flexible brand. (pg. 38)
”
― Plastic Culture: How Japanese Toys Conquered the World
― Plastic Culture: How Japanese Toys Conquered the World
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