135 books
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15 voters
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In economics, models are spoken of as being made of physics when in truth they are made of Lego. They have that degree of provisionality and tentativeness and, importantly, rebuildability. There's a permanent invitation to take them apart and put them together again in a form that works better.
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― How to Speak Money: What the Money People Say — And What It Really Means
― How to Speak Money: What the Money People Say — And What It Really Means
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When Ole Kirk Kristiansen established the company name LEGO in 1934, it was a fortunate play on words. The entrepreneur had been inspired by the Danish phrase "leg godt" - "play well." He took the beginning of each respective word and made what he considered to be a pleasant-sounding, imaginary word out of them. The company owner was unaware that as the first person present singular of the verb legere, "lego" is also the Latin word for "I assemble" - and therefore completely appropriate for the
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― 50 Years of the Lego Brick
― 50 Years of the Lego Brick
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