How Good Recognition is Never a Popularity Contest

Once in a while I am approached by a wild-eyed reader in the grips of a terrible fear—a fear that social recognition will turn their company into a mutual admiration society or a high school popularity contest and devolve into some sort of playground ‘sharks and jets’ dodge-ball shootout.

Rest assured, it is no trouble talking these folks off the ledge… because this, of course, is never what happens in real social recognition. I can tell you this from our years and years of experience in runni...