Clever Ways Authors Are Using BookBub Ads

BookBub Ads is the platform where I’ve seen most growth in the last year, to the point where it is rivaling Facebook, especially when factoring in conversion. The amount of money I can spend effectively on BookBub — and by that I mean get an immediate return on investment — has quadrupled in the last twelve months.

This might sound incredible, in the literal sense, to anyone who hasn’t cracked BookBub Ads yet. It can be an unusual platform for those more used to Facebook or Amazon Ads, leadin...