Ivan R. Misner's Blog, page 135

February 22, 2012

Build, Educate, Motivate, & Activate Your Network with Paula Frazier

At a recent Referral Institute conference, I had the opportunity to record this short video with my good friend Paula Frazier, a Referral Marketing expert based in Virginia.  She wrote a fantastic article in the recent Amazon bestseller Building the Ultimate Network about how to build, educate, motivate, and activate referral sources and that's exactly what she discusses in this video. As Paula says, "Whether you're in front of one (person) or 100 people, you're always in a position to build your network."  Watch the video to find out what you need to keep in mind in order to successfully ...
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Published on February 22, 2012 22:00

February 19, 2012

It's All About Your Mindset–"Navigating the VCP Process(R) to Networking" Series

TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called "Building The Ultimate Network."  He's also considered a top trainer for the Referral Institute.  For some time now, we've both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®.  Today begins the much-anticipated 12-part monthly series of blog posts which address this and contain some very timely information for networkers across the globe.  TR and I hope you'll enjoy the series as ...
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Published on February 19, 2012 22:00

February 15, 2012

New Blog Series with Top Referral Marketing Trainer TR Garland!

In this video, TR Garland and I announce the launch of our new, 12-month, BusinessNetworking.com blog series  "Navigating the VCP Process® to Networking," TR is not only my good friend, he is one of the top referral marketing trainers in the world and he and I co-authored the #1 Amazon Best-seller Building the Ultimate Network together.  I am really excited to be doing this new blog series with TR because he is in the top 1% across the globe in regard to understanding how to implement referral marketing effectively and this series is going to be a huge resource for people in learning how to ...
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Published on February 15, 2012 22:00

February 12, 2012

The Profit Puzzle of Business

I recently had several business associates ask me about finding a good model for a business plan that they can use for their franchise. Being able to market your business is, to a large extent, based on understanding your business.  Understanding your business begins by creating a plan.  One of the best models I've seen is one that I have used and recommended for years.  It's called the "Profit Puzzle."  It was developed by a good friend of mine – Don Osborne. Below are the key categories (or puzzle pieces) that Don uses in his system.  If you need, or want, to produce ...
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Published on February 12, 2012 22:00

February 8, 2012

Systems and Referral Marketing

It's International Networking Week and one of the many ways I'm celebrating by posting this video blog on how to network better and smarter with systems.  In this short video , I talk to my good friend Bertrand McHenry, a Referral Institute Trainer and Franchisee, about how people who develop a system for referral marketing generate substantially more business through referrals. Watch this video to find out how creating a system for referrals can help you predict the income you will receive from referrals up to 12 months in advance and be sure to check out the International Networking Week video–make 2012 ...
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Published on February 08, 2012 22:00

February 5, 2012

This is International Networking Week

2012 marks the 6th annual celebration of International Networking Week which is now recognized by many countries across the globe, with thousands of events being held during the celebratory Week. One of the main goals of the Week is to help businesspeople everywhere build their networking skills and expand the opportunities within their reach and, in the video, my Business Networking and Sex co-authors and I offer some very valuable pointers on where to focus your efforts in order to make the most of International Networking Week. This short, 9-minute video, sponsored by Referral Institute (www.ReferralInstitute.com) and Entrepreneur Press (www.Entrepreneur.com), ...
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Published on February 05, 2012 22:01

February 1, 2012

Business Networking and Sex: Survey Says . . . Why This Book?

In this short video from a business networking conference this past November, I offer a very brief overview of why my co-authors and I decided to conduct a four-year, worldwide survey of over 12,000 businesspeople and write Business Networking and Sex. I also offer an important warning about the book (no need to be scared by this . . . chances are it will only pique your interest a little and maybe even cause you to chuckle). If are interested in reading the book, be sure to watch this quick video and, by all means, feel free to come back ...
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Published on February 01, 2012 22:00

January 29, 2012

Support Material & Techniques for Increasing Referrals

If you're not getting the amount of referrals you'd like to be getting, take a look at the support materials and techniques you're currently using.  Below are some effective ways to influence people to refer you.  Some of these may not work for everyone.  The idea is to select those you think you can apply in your own business or profession. Samples.  If you have an opportunity to distribute your materials, do it.  Bring products, samples, brochures, or a presentation book.  Many networking groups provide a brochure table where you can place these items.  If people can see, feel, touch, ...
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Published on January 29, 2012 22:00

January 25, 2012

What Do Most Successful People Have in Common?

What's the one thing the majority of successful people have in common? In this video, UAE networking expert Bijay Shah and I discuss how a positive attitude is one thing that you'll find in almost any successful person anywhere.  More importantly, we explain how YOU can stay positive and headed toward success, despite challenging situations in both your business life and personal life. After watching the video, I invite you to leave your feedback in the comments section–what do you think of our strategies for staying positive?  Have you personally used any of these strategies already?  If so, how effective was ...
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Published on January 25, 2012 22:00

January 22, 2012

Emotional Equations

I had the opportunity to hear Chip Conley speak at the Transformational Leadership Council this last weekend.  He spoke about his new book Emotional Equations. Chip created this self-help paradigm in order to break down life's toughest obstacles into manageable facets that you can see clearly – and influence.  When Chip suffered a series of tragedies in the space of just a couple years – and his heart inexplicably flatlined after a speech – he began using what he came to call "Emotional Equations" (like Joy = Love – Fear) to help him understand and articulate what was going on in his ...
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Published on January 22, 2012 22:00

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