Ivan R. Misner's Blog, page 109

What Does It Take to Achieve Success through Word of Mouth?

In order to run a successful word-of-mouth campaign, you need to build an arsenal of credibility-enhancing materials.  You should always have these at your disposal to make the most of every networking opportunity Note: Please keep in mind that this is not a complete list of items needed to market your business.  The items in […]

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Classic Video Feature–”Making a Difference in Someone’s Life”

I have been doing video blogs for quite a few years now and it occurred to me that some of the videos I’ve previously posted focus on timeless topics that deserve to be revisited and not buried way back in the video blog archive.  For this reason, I’ve decided to occasionally feature a “classic” video […]

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The Three Step “Follow-up Formula”

Follow-up is one of the most challenging aspects of networking for many networkers and I often get asked the question; “What is a good system for following-up with the people you meet at networking events?”  In my opinion, here is one of the best ways to follow-up – it’s called the 24/7/30 system. When you […]

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Treat Loyalty Like Royalty

In this video, my lovely wife Beth brings up a phrase she has often heard me mention in many of my presentations and in various conversations over the years–”Treat Loyalty Like Royalty”–and she asks me to explain what exactly the phrase means to me.  Beth goes on to reveal that she believes just as strongly […]

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Body Slam!

Business conferences, as a rule, aren’t extraordinarily exciting. They don’t really take your breath away.  The one I attended in Hot Springs, Virginia, in 2006 was no exception.  Mind you, it was interesting – but not much really exciting happened except for one particular evening.   A friend of mine witnessed someone desperately choking at a […]

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One More Time . . . How Do You Motivate People?

  Have you ever wondered how to inspire motivation in employees, friends, family members or others in your network?  In this video, I reveal the one secret to motivating people.  I also talk about how to provide an environment where people feel motivated, based on Frederick Herzberg’s concept of ‘satisfiers’ and ‘dissatisfiers.’  Satisfiers are things which have […]

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What Marketing Genius Thought of This?

Unbeknown to us, the taxi drivers in Paris, were all on a two-day strike in protest of the “Uber” App, (a personal sedan service that can be requested via an app) which has been cutting into their profits, according to the taxi drivers. The irony is that there strike drove us right to Uber!

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The Top 2 Things You Must Do to Succeed at Networking

Last week, I was asked a question by a young business owner who is quite new to networking.  She asked me what I believe to be the most crucial things a person needs to do in order to achieve the maximum amount of success in generating business referrals through word-of-mouth marketing.  In response to her […]

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Got Business Goals?–Connect with Those Who Can Help You!

Last week I posted a blog on how to meet the right people and I focused on explaining how to meet people who serve the same professional client as you.  Today, I’d like to continue this discussion but I’d like to focus specifically on how to meet people who can help you meet your business […]

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What’s in It for Us?

When I was diagnosed with prostate cancer back in early 2012, I embarked on a journey to find a holistic way to treat it.  Though it wasn’t at all easy to find natural ways of treating cancer, I was lucky enough to have my wife Beth by my side every step of the way and, as […]

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