Mark Jewell's Blog: Selling Energy, page 46

Weekly Recap, January 8, 2023

Here are our sales-enhancing tips from this week's Selling Energy Blogs...

Build Buffer Time into Your Schedule

Are you familiar with “buffer time”? It’s a term used by LinkedIn’s former CEO Jeff Weiner, referring to scheduled breaks between tasks in order to play catch up or take a moment for self-care. The problem is that now that many of us are working from home, that time is being absorbed by other things. That’s a shame since these mental breaks are more important now than ever.

Online Marketing for the Win

For years, marketing techniques have been moved online. If you aren’t using language that resonates with your prospects or addressing issues in their industry, you aren’t going to set yourself apart from the competition. Jargon, yardsticks, metrics, and segment-specific “sound bites” connecting energy solutions with what your prospects actually care about are key to effective online outreach.

Brush Up on Your Sales Skills

No matter where you are in your career, one of the biggest mistakes you can make is resting on your laurels. There is always room for improvement, or at least reminders to keep your momentum and maintain good habits.

14 Deadly Sins of Ineffective Account Reps

“Is what you’re doing now working?” This is one of my first questions I ask struggling salespeople. If it isn’t, then a change might do you some good. Here are sales habits that I recommend breaking as soon as possible.

How to Prevent Prospects from Getting Overly Focused on Price

As energy sales professionals, we’re often faced with situations in which prospects get hung up on the cost of the project. In some cases, they even try to low-ball us by mentioning bids from lower-cost vendors.

Turning Your Fear of Failure Into Fortune

Failure is inevitable, no matter what you choose to pursue. The good news is that failure can provide a learning opportunity much greater than any success. Why? You can not only learn from your mistakes, but also gain insight into how to better your game.

Weekly Recap, January 1, 2023

Here are our sales-enhancing tips from this week's Selling Energy Blogs...

Do This for 2 Minutes Every 2 Hours

“Approach the new year with resolve to find the opportunities hidden in each day.”
– Michael Josephson

What if I told you that a two-minute habit could make all the difference with your work performance? According to this article on Inc., aerobic activity makes you more sharp and capable on the job. This isn’t just a suggestion, but a proven method that has been backed by science.

How to Handle the Prospect Who Won't Respond

[image error]

Have you ever found yourself in a situation where you’ve had several volleys of good conversation (emails, voicemails, or perhaps both) with a prospect, and then all of the sudden, they drop off the radar?  This phenomenon can be particularly disconcerting if it occurs right before the sale is supposed to be consummated.