Takis Athanassiou's Blog, page 87
November 4, 2016
Trade Shows: How To Boost Brand Awareness
If you’ve never been to a trade show before, you’re in for an interesting few days-or-so. While these events are fantastic ways to boost brand awareness, you need to be clever about it. There are a vast number of companies that will attend and try to gain custom for themselves. You simply have to stand out, and it’s easy to get lost in the shuffle if you don’t do the right things.

Image Credit: Pixabay
Even then, lots of custom and interest doesn’t necessarily help you in terms of brand aw...
November 2, 2016
The Extraordinary Measures Samsung Took to Recall the Galaxy Note7
Samsung made headlines when the technology giantvoluntarily recallednearly 1 million Samsung Galaxy Note7 smartphones sold prior to September 15, 2016, due to potential fire and burn hazards. Reports indicat...
November 1, 2016
Polished To Perfection! Raise The Professional Standards of Your Business
It’s a dog-eat-dog world out there. Business’ are in intense competition every day; to see who has the nicest website, the best address or who can roll out the next service feature. For small businesses, it can be hard to keep up with changing trends and new standards. So, below you’ll find some easy ways to boost the professional standards of your business.

By Sean MacEntee (https://flic.kr/p/qi1eYu)?utm_source=... [CC BY 2.0], via Wikimedia Commons
WebsiteEvery reputable...
October 31, 2016
How To Develop A Compelling Vision
When I start working I was holding already two different university degrees and one M.A. I was rushed to move on business in order to “start working” as I then thought! The knowledge and skills I had was more than enough for any profession, yet, I had the sense, that something missing!
My work was demanding and occupy many hours of my day, leaving me, most of the times, with no energy to focus on what’s important. In time, though, I figure out, what’s missing. Knowledge and skills are not e...
October 30, 2016
Turning Your Company Into A Consistent Success
Business is extremely tough. Let’s not beat around the bush here. One day, your numbers are high and you’re riding the crest of a wave and the next day, it all comes down on you like a ton of bricks. Difficult to make out right? A niggling question that we have to answer is how we can keep the positive consistency going. How can we make our business be a success every working day? There are lots of examples of major companies that struggled at the beginning of their existence and are now earn...
October 29, 2016
Everything You Need For The Perfect Retail Store Interior
Retail is a fantastic business sector to be in right now. Despite a drop in sales through the Summer, it seems they’ve risen in September. With Black Friday and Christmas just over the horizon, you can expect people to be shopping even more in the coming months. That means that if you run a retail business, now is the best time to work on your store.

By Magrealthkoo (Own work) [CC BY-SA 3.0 (http://creativecommons.org/licenses/b... via Wikimedia Commons
...October 27, 2016
6 Time Tracking Tips for Busy Managers
Do you e...
October 26, 2016
Don’t Get Left Behind: Are You Pushing Your Business Forward?
The modern market moves at a frightening speed. Sometimes it feels as though business methods are becoming outdated faster than they’re appearing. Keeping up can seem like a gargantuan task, but there are some simple and effective ways to keep your business at the forefront of the market. While it can be tempting to fall back on standard practices, a business that refuses to adapt is a business guaranteed to fall behind.

Image by Joey Kyber
Understand Social MediaBusiness techniques are c...
October 24, 2016
On Simplicity
Simplicity is not abandonment! It is what I thought when I realize more and more that I needed to do the things I used to do in a different way. Don’t get me wrong! I have a mental affection (and affiliation, along to a healthy curiosity) for complex systems, dynamical systems, fuzzy logic & engineering, swarm intelligence, chaos theory, fractals,catastrophe theory, game theory, singularities, Markov chains, behavioral economics, etc.! I still love puzzles, mental games, and challenges, but,...
October 21, 2016
Business Emails: Are You Making The Right Impression?
Setting up a business email might seem like a small and insignificant task. But it’s something that requires your full attention and should never be rushed. The business email you use can have a significant influence on the success of your business. If chosen well, it can help to build loyal and trustworthy relationships with your clients. This can go on to increase your sales and promote business growth. But using emails that look unprofessional can have the entirely opposite effect. So rath...