Takis Athanassiou's Blog, page 85

Avoid Accidents and Lawsuits By Preparing Your Workplace Today

For businesses, accidents lead to lawsuits. That’s why it’s worth doing everything possible to make workplaces safe in order to avoid accidents. There are many things that can go wrong and hazards that can arise as a result of not thinking this through. Luckily, there are some changes that you can make in your workplace today. They will stop accidents from happening, saving the business money in the long-term.

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Have the Right Support in the Office

Maintaining a safe wo...

A Beginners Guide To Building A Business

What it takes to build a business? This is a question, many people do today! Here are some clues!

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Idea

You can’t start up a business without having an idea first. A good idea takes time, you either have an idea already, or you’re thinking of one.

Try looking at things a different way; how things work, what they are used for, who they benefit and why. Think about what you enjoy doing too. Maybe you’re an artistic person, or musical; or very good with numbers. Whatever...

The Small Biz Owner’s 5-Step Blogging Guide: Small Business Blogging That Google And Readers Love

Today’s post is contributed by Richard Kao. Richard is the department manager of COSSales, a UK-based office, and tech solutions provider. A fan of digital marketing and workplace productivity, he loves reading blogs like takisathanassiou.com to grow his knowledge and expertise.

The immense benefits of small business blogging are clear:

SMBs with a blog generate 67% more leads and get 97% more links to their websites than their blog-less counterparts.

And the perks go beyond lead generation...

Being A Market Marksman: Using Marketing Tools To Build Your Business

Going for the right marketing tactic in business is not a one size fits all approach. It is inevitable that things change. The landscape now changes so much that having one strategy in one area will just not do anymore. You can spend your time purely working on your online reputation by becoming an influencer or networking with many clients. But if you spend too much time on that, you may miss another vital area that can translate into sales. Having a few tools at your disposal is really the...

Apps You’ll Need Next Time You Go To Meeting

Meetings are usually stressful. Whether you need to communicate your idea and convince your superiors, to discuss delicate details regarding future collaboration and agreements, or to attract new clients, you have to make a good impression and do your best. However, no matter how well did you do your homework and gear up for the meeting, not rarely can still something go wrong. In that case, following situations will probably ring you a bell.

I need to check on it, I’ll get back to you soon...

Black Friday Survival Tips Your Business Can Benefit From

Black Friday is approaching fast. Hopefully, you’ve already done some preparation. Although it centers around retail, all kinds of industries are likely to experience a surge in business. Warehousing and logistics firms will have more deliveries to make. Accountants and marketers will have their work cut out for them. All sorts of B2B services will be in high demand.

By Gridprop at English Wikipedia [Public domain], via Wikimedia Commons

Although it’s only a few days away, there are still s...

Productivity Is A Matter Of Attitude

As long as I remember myself, I’d always wanted to do things in the best possible way in order to have the time to do what was “really” important to me. Important for me is to have time for developing myself, to find time for casual writing, reading, painting, exercising, spend time with my wife and my family, learn more about the topics I’m focusing on, develop more quality relationships, etc.

That’s why, I was always alert to the things (approaches, tools, tricks, hacks, templates, etc.) t...

Connecting with Customers the Clever Way

If you want to not only attract but keep customers, you have to speak to them. You need to make a real connection and not just seem like a faceless brand. Your customers should want to reach out to you, as well as you reaching out to them. However, connecting with your customers isn’t as easy as you might think it is. You might have tried a few things before, and perhaps they didn’t work out. Today’s technology does make it easier to form connections with your customers. But you need to know...

Cloud vs Data Centres: Which One’s For You?

Every business in the modern arena needs some way of managing their important data. If you’re not all that clued-up when it comes to tech, you may think that the terms “data centre” and “cloud” are interchangeable buzz words, but there’s a world of difference between the two systems. If you’re mulling over which one your business should lean on more, here’s a brief guide to both systems.

By Global Access Point [Public domain], via Wikimedia Commons

What’s the Difference?

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Business 101: Protecting The Future Of Your Company

Establishing your business as a profitable venture is a major milestone for any entrepreneur. However, the far bigger challenge is to keep that success going.

The vast majority of new businesses fail to make it past year five. In truth, many of them don’t even reach that stage of initial profit. Nevertheless, keeping one eye on your long-term aspirations is crucial. Here’s what you can do to give your company the best hope of retaining its status for many years to come.

By Ahnaf Saber [CC BY...