Doris-Maria Heilmann's Blog, page 90

Writing is an Art – Publishing is a Business!

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British Columbia, Canada

You might belong to these talented authors who have written a fantastic book – or several, but you just don’t have the sales numbers your book(s) deserves.

You realized that selling and marketing is a completely different process to writing and publishing your book. And you are not alone:

Very few writers have a degree in marketing / business or experience in publishing and selling on- and offline.

Barely any author is really planning their book and its promotion. Only when frustration sets in, they think about getting help.

However, throwing lots of money into advertising is very costly and in the best case, might be only a rather short-term solution. 

Creating a brand long-term, and a platform from where you can communicate with your readers is more efficient, almost free and a solid base for future books and their sales numbers.

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The Internet is full of bogus stories.

Writers claim to have sold hundred-thousands of their books in short time or claim bestseller status, and cash in on these stories.  When you look behind the scenes, they have either paid for hundreds of reviews or a service company bought ten-thousands of their own books (which these authors had to advance), catapulting them to New York Times bestseller status. All this false hype brings writers to think their book is a failure if not showing up in bestseller lists. Wrong!

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Becoming an author-publisher is a long-term commitment and requires hundreds of small steps on the path to success!

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An increasing number of authors gets book marketing help from us. You might know that we

offer weekend classes, 
individual, yet very inexpensive online seminars, targeted to your needs, 
and even a publishing / book marketing seminar at sea.

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What is included in this marketing training and help?

You might have seen the long list of support URL , we give authors. But what really is included in the marketing planning, the creation of a platform and the brand of you as an author? There is so much behind the scenes what’s involved, have a closer look at some of what we do:

We evaluate your current publishing situation:

What is the market for your book, your competition, your audience? Is it a popular genre, or more of a niche? Is your book in the right genre? Did you tap the full potential of categories – which can be boon or bust for your book?

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What is your publishing situation: traditional publishing, author-publishing or God forbid, vanity publishing or contracting with an aggregator? Do you own your ISBN, do you have access to your online retailers’ publishing account? How long lasts your publishing contract?

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Did you create separate author/book pages on Goodreads, Google+, Pinterest, Facebook and other communities? Does your author page at online retailers need improvement?

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What was your previous marketing strategy? What worked, what not? Did you have a book launch, re-launch, any special promotions? How often and how well was your book reviewed? In which promotion did your publisher invest? Is it positioned properly?

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What is your following on social media – and your involvement? Do you have at least 1,000 Goodreads friends, 2,000 twitter followers and the same on Google+, 500 Facebook friends and did you add your book to your Pinterest account? These might be numbers only, but did you choose the right keywords to find quality followers, such as readers, reading, book lovers, bookworms?

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Do you show off your writing skills? Are you writing regularly blogs? Does your website have a prominent button to your sales pages? Did you write guest blogs on influential book bloggers pages?

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What are your activities in getting book reviews? Have you sent out press releases in order to get interviews, radio / TV appearances or features in magazines / newspapers?

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How do you approach reviewers? And have you joined reader / writer communities on Goodreads or made friends with their most popular book reviewers?

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What are your long-term goals? Where will you be as a writer in 3 years? What will be your author brand and how will you be different from other authors in your genre?

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Getting a clear picture about your situation as an author

and that of your books, we can meet you by phone / skype and discuss details, including publishing possibilities, if your book is not yet finished, before we start customized promotion of your book through a series of articles, interviews and book recommendations.

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An important focus will be on support for Social Media communication:

Where and how can your presence be improved? How can you get more followers? How to implement your blog posts? This includes also lots of individual tips and links for your book project, explained in person or emailed to you regularly.

We certainly help you through our very well-established social media presence on all major sites to get the word out about your book and you as an author – as well as support for free KDP Select days and other promotions. Which means we tweet to our 40,000+ followers on these days, we place additional articles on social media sites and do everything for your book’s success

Most important:

Advertising your books, as well as the article and the interview we did with you and all the postings on our Social Media sites stay there FOREVER! This way it will have a long-term effect on your book sales. More details in a blog post or on http://www.111Publishing.com/seminar.

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And this is what former clients say:

“This was the best choice I have ever made! I have learned so very much from a person that has 30 years of experience in the book publishing industry!”

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“I’ve gotten more than my money’s worth with the great publicity you’ve already given me. I cannot stress enough just how grateful I am – I don’t think too many service providers are anywhere near as diligent as you are.”

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“This service is truly a one-on-one feature in that she works directly with the client, fine-tuning your social media platform contributing to the success of your business.”

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“Thank you so much. You are amazing, so helpful to all of us who are starting down the road of self publishing. I just printed that blog post off this morning and will start to act on it today. You are an inspiration.” Thanks again for everything.”

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“If ANYONE is self-publishing a book, I highly recommend using her for consulting. Thank you Doris for saving me $3,700″

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We will show you how to market your book on a consistent and ongoing basis – for only a token fee of $98 for three months.  As you can see from the amount of time we invest for every author, we are not making money, rather see it as a service for like-minded folks. So, how can we help you as an author of a marvelous book – and hopefully many more to come?

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Tagged: author-publishing, book promotion, marketing seminar, marketing support, marketing your book, self-publishing, selling your book

Tips to Get National Media Book Reviews

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How to get the much needed book reviews. Before you start reading these tips: Be aware that big media reviewers do not even accept 10% of the submissions they receive – and as an independent author you are competing with well-known traditional publishers. So, to whom to you send your submission, when, how and what?

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Start with preparing an Excel spread sheet or any kind of list, where you type in the title, name, address, phone/email of the recipient, the date of submission, their guidelines. Never, ever sent it: “to the editor” or “to whom it may…”

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Book review editors are not the only ones who might accept your books for review, try columnists as well, especially if you write non-fiction. If your book is about an adventurous bike tour in Jamaica, you can send your review submission to both, the travel section editor of a major newspaper or to the sport editor of this publication.

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Always check carefully submission rules!

Most review sites want hard copies of the book at least 3 months prior to publication. Even if you have planned to publish an e-book, get 30-50 copies printed at a digital printer, at CreateSpace or use any of the new Espresso-Publishers that are in major cities, but also deliver via mail or UPS. Having print copies is not only important for reviewers, but also for your book launch or book signings and to sell them to people who prefer print instead of e-books. Other reviewers, especially top book bloggers take books also after their release and more and more accept e-books.

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Don’t reveal right away that it is a self-published book. If you will be asked, by all means be honest. If your book can pass the it-looks-like-it-was-professionally-published test, then not mentioning it’s self-published will increase your chances of getting a review.

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You may start sending out your review submission to your local newspapers, even weekly papers or to your former alumni magazine and test the waters first before you head out to the nationals. A review is serving your purpose as well as a feature article, mentioning your book.

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There are a tons of books vying for attention, however, there is only so much space/time in a reviewer’s calendar. You may call or email a reviewer first to see if they have an interest in your book. It will save yourself time and money if they tell you no. If you have been given an okay, address it to the specific person you corresponded with and write Requested Material on the envelope.

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Follow their directions carefully. Don’t give reviewers a reason to disqualify your book right off the bat. If they want a press release, make sure you send one. Don’t send galleys, if they want finished books. Verify that they review your genre of book before you submit. Follow their publication-date deadlines.

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When should you send out your review submission?

January & February for spring and July & August for fall, because there’ll be less competition from major publishers. Avoid October and November as you will have too much competition. Don’t send it out to arrive at the editors office on a Monday. Best arrival days are Thursday or Friday.

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Make sure that you include all your contact info: name, mailing address, website address, phone number, and email address. Use http://about.me to create an appealing info site about yourself and include it in your contact info. Important: Don’t forget all the book information: price, ISBN number, number of pages, and genre. Carefully pack your book in padded envelopes or in boxes. You want them to look professional and brand new when they arrive at the editors office.

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Add a media kit, including your biography, high-resolution (600 dpi) pictures of both, you and your book cover(s), a book trailer link, a synopsis of the book, any press releases you may have, and contact information for you. Everything in your media kit/press release should look professional and polished.

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Here a couple of useful links to reputable reviewers

Los Angeles Reviews 
Armchair Reviews 
ForeWord Reviews 
Library Journal 
Midwest Book Review 
NY Times Reviews 
Indie Reader 
USA TODAY

Paid Reviews:

Kirkus 
Publishers Weekly 

For more addresses send us an email to 111Publishing Gmail.com

Most important: send a thank-you note/email to anyone who reviews your book. They took a long time reading and reviewing your work so you take five minutes and write them a thank-you!

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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar

If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are more than 700 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://pinterest.com/111publishing/

http://on.fb.me/TvqDaK

http://bit.ly/VmtVAS 111Publishing @ Google+

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Tagged: Armchair Reviews, book reviews, ForeWord Review, how to find book reviewers, Kirkus Review, Library Journal, Los Angeles Review, NY Times Review

Introducing Author Michael J. Sullivan’s Books

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Michael John Sullivan

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Michael John Sullivan, Author of two books and a novelette, was homeless at the age of 23 after watching his mother — his protector in a dysfunctional family — die from cancer. A year later his father asked him to leave. Riding a New York City subway train at night, his only companion was a green plastic bag of belongings. During these bleak days he began writing his most reflective and emotional childhood and adult memories now featured in two of his novels.

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Necessary Heartbreak

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Necessary Heartbreak

Michael Stewart has lost his faith and is overwhelmed by the demands of raising his precocious fourteen-year-old daughter Elizabeth. When he and Elizabeth find a cellar door in the floor of a church basement, they discover a tunnel that transports them back in time to Jerusalem during the tumultuous last week of Christ’s life. There they encounter numerous characters including Leah, a grieving widow; a menacing soldier who is determined to take Elizabeth as his own; Judas on the last night of his life; and a close-up of the man, Jesus. Trapped in the past, Michael comes face to face with some of his most limiting beliefs and realizes he must open himself up to the possibility of a deeper faith in people, himself, and love if he is to ever find his way home.

A captivating and spiritual tale, Necessary Heartbreak will leave readers moved and transported.

256 pages, $10.69  Amazon.com/dp/B0033DDIVY

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Everybodys Daughter

 

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Everybody’s Daughter

What if you had a chance to ask a loved one for forgiveness – after they died? What would you say?

Would you give up your own lifetime of happiness for someone else?

Michael Stewart confronts these questions as he travels back in time through a mysterious tunnel in an old church when the Romans ruled with brutal violence and Jesus preached his peaceful message. 

His Teenage daughter Elizabeth soon follows Michael, but is surprised to discover that her father is nowhere to be found. Little does she know that Michael has returned safely to the present, leaving her to battle a vicious Roman soldier.

Separated by centuries, Michael is trapped to fight his own battles in the present day. Elizabeth’s disappearance, and the discovery of her blood in his car ignites a rush of judgment as the FBI focuses on him as a person of interest. Michael’s only hope for saving his daughter rests in the hands of his best friend – a local pastor with secrets of his own – and a mysterious old journal containing tales of miracles within the walls of the old church itself.

Thrilling and suspenseful, Everybody’s Daughter takes readers on a miraculous journey of their own, where salvation can be found in acts of sacrifice and hope remains forever eternal through the passage of a tunnel.

330 pages, $3.47  Amazon.com/dp/B007A2SQ8O

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An Angel Comes Home

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Novelette “AN ANGEL COMES HOME”

Michael John Sullivan: “Over the past decade I’ve been working on a time-travel trilogy, occasionally reflecting back to my childhood and young adult experiences and incorporating it into the plot. While the hardships of spending nights riding a subway train were an emotional and sometimes physical burden for me, there’s been a wonderful conclusion to this period of time.”

“I’ve been able to heal while writing NECESSARY HEARTBREAK and EVERYBODY’S DAUGHTER . It’s also given me a chance to reflect upon the story and the characters and what they truly mean to me. I decided to write a prequel to EVERYBODY’S DAUGHTER, a novelette. I felt it important that the reader should know who George Farmer was in more detail and to bridge the gap between the two books.”

“There’s a twist, too, in showing the relationship between Pastor Dennis, Michael Stewart, and George Farmer. George was a man of strength, love, faith and hope. Perhaps someday you’ll run into someone like him. Or better yet, you already have.”

99c   Amazon.com/dp/B00B7FIJHI

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Enjoy Sullivan’s books as much as his many readers did:  “I’ve been truly blessed with the opportunity to review all these wonderful novels and if you haven’t read any of them, you are truly in for a treasure. ” and  “Eagerly awaiting Sullivan’s next book. ”

Michael J. Sullivan can be reached on https://twitter.com/AuthorMSullivan

or Facebook: https://www.facebook.com/pages/Michael-J-Sullivan/237943096234593

 

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Tagged: Author Michael John Sullivan, Everybody's Daughter, Long Island author, Michael J. Sullivan NY, Necessary Heartbreak, Novelette "AN ANGEL COMES HOME"

Amazon acquires Goodreads

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Boon or Bust for Small Publishers?

Just dreaming of a quiet Easter, when one after the other news message comes in:

Marketingpilgrim.com

“Goodreads now has 16 million members and a book rating and reviewing system that can’t be beat. In addition, there are genre specific social groups, groups for writers and hundreds of daily book giveaways. “Over just the past 90 days, members have added more than four books per second to the “want to read” shelves on Goodreads.”

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Amazon explains:

“Amazon and Goodreads share a passion for reinventing reading,” said Russ Grandinetti, Amazon Vice President, Kindle Content. “Goodreads has helped change how we discover and discuss books and, with Kindle, Amazon has helped expand reading around the world. In addition, both Amazon and Goodreads have helped thousands of authors reach a wider audience and make a better living at their craft. Together we intend to build many new ways to delight readers and authors alike.”

Goodreads says: 

“Our members have been asking us to bring the Goodreads experience to an e-reader for a long time. Now we’re looking forward to bringing Goodreads to the most popular e-reader in the world, Kindle, and further reinventing what reading can be.”

New York Daily News Blog writes:

Amazon now owns both Audiobook retailer Audible and Goodreads, as well as its own robust publishing arm. This should improve the Seattle-based giant’s position against competitors, which lack their own supporting social media networks. Barnes & Noble, in particular, is set for challenging times, with Nook sales are set to suffer even further.

“Out of all the commenting about books, Goodreads was the most powerful ecosystem for recommending what you read next and Amazon was a close second. Now it’s just Amazon… With the collapse of the Nook, [Barnes & Noble have] lost the online game and we just have to count out the final steps,” said Thad MacIlroy, a Vancouver-based publishing consultant, in an interview with Digital Book World.

Salon.com author Andrew Leonard writes:  ”A shudder went through the entire world of publishing Thursday afternoon, after Amazon announced the purchase of the social reader site Goodreads. When people who normally eschew Hitler analogies compare an Amazon move to the Nazi invasion of Poland, it’s time to pay attention. Or as author Alex Irvine immediately tweeted,“Next, publishers will be required to dig own graves.  Goodreads, according to Salon’s own publishing maven, Laura Miller, “was the single major readers’ community independent of Amazon.” But maintaining that independence has not been easy.”

And now, they have been acquired by Amazon… More in news:

Exiting news about Goodreads

An emotional day for the co-founders of Goodreads

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Tagged: Amazon bought Goodreads, Amazon owns Goodreads now, Digital Book World, Goodreads bought by Amazon, New York Daily News

Reader Statistics: How to Use them for Your Book’s Success

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Did you know that the main driver of e-book purchases is “referral by a friend”.  Number two was Media (including Social Media) and number three of the answers was Goodreads – the world’s largest reader community – as well as the Goodreads Choice Awards. 

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Equally important for authors should be the follow-up question in this survey: “What do you want to do once you get to the end of a book?”

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83% wanted to see what else the author had written.

75% wanted to find more books similar to what they just read

69% wanted to discuss the book with friends

35% read other people’s reviews

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Why not give readers exactly what they are looking for?

How can you achieve this? Add a highly visible link to your upcoming e-book – and a link to your author page on Amazon, B&N, Kobo or wherever you sell your book, plus one to your website and your Goodreads page at the end of your first e-book!

To make sure, even people who browse only and read the “look inside” feature of the Amazon website, add these links at the beginning of your book as well.

Every time you publish a new e-book, update these front and back pages of your previous books, as well as your Author Central page on Amazon, and make sure that it is updated with every book.

Tools of Change Conference 2013” in New York last month. Interesting fact in these statistics: readers are about two times more likely to learn about a book on Goodreads, then on Amazon!

As you can see, this is exactly what Goodreads’ site offers to their 15 million book lovers / members:

browsing all the books of the author they read
finding similar books to what they liked
seeing what their friends read
reading other member’s reviews
deciding what to read next
discussing books in their numerous communities

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The best course of action for every author – if not already done – should be:

Join Goodreads and invite / add as many friends as possible, which is very easy, just read a former blog post where we described it.

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Don’t forget to add the “Top Readers”  and the “Top Reviewers”  on Goodreads to add as friends. Only friends can recommend your book to others, you can’t do it!

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Fill your book shelves on Goodreads with lots of books from your friends, read, review and recommend these books to others (and let your friends know about it : ) Most likely they will return the favor.

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Learn about and use the many free features on Goodreads, such as “events” for your book signings and KDP free days, join one or more of their book communities in your genre, create Listopia lists,  participate in “creative writing”, just to name a few fun activities on this site.

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Make sure that each of your books is listed on Amazon, even upcoming ones are mentioned and that your author page is updated. Don’t forget all these other communities you might have joined, and update the list of your books there, e.g. in Amazon communities.

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Add links for your next and all your already published books: on the first and the last page of your e-book, to send readers to your author sales pages of all online retailers your books are listed with, to your website / blog and to your Goodreads author page.

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Try to get as many reviews on Goodreads as possible, do frequent giveaways, garnering reviews and recommendations.

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What an easy and totally free way of advertising! Yet, many authors are not using this small trick … Have you prepared your digital books already with links to your other books?

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If you would like to get help in all things publishing, have your book heavily promoted and learn how to navigate social media sites: We offer all this and more for only a “token” of $1 / day for 3 months. Learn more about this individual book marketing help: http://www.111Publishing.com/seminar



If you enjoyed this blog post, please feel free to check out all previous posts of this blog (there are more than 700 of them : ) if you haven’t already. Why not sign up to receive them regularly by email? Just click on “Follow” in the upper line on each page – and then on “LIKE” next to it. There is also the “SHARE” button underneath each article where you can submit the article to Pinterest, Google+, Twitter, Chime.in, Facebook, Tumblr and StumpleUpon.

Thanks a lot for following:

@111publishing

http://pinterest.com/111publishing/

http://on.fb.me/TvqDaK

http://bit.ly/VmtVAS    111Publishing @ Google+

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Tagged: book buying statistics, book reviews, e-book, GoodReads, Goodreads poll, previous books, TOC New York, Tools of Change, visible link

What Should Writers Do: Begging or Selling?

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Dean Wesley Smith

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Dean Wesley Smith wrote a great, although somewhat blunt post:

“If you follow an old model, you send your manuscript to either an editor or an agent: Imagine yourself standing at the door of a restaurant in ragged clothes, hat-in-hand, begging for some food. You have no bargaining power, no position to try to get a decent contract (meal). And if you are with a slush-reading agent, imagine that you now only get a part of what little bit of food they are willing to toss you.

If you follow the new, indie-publishing model:  Imagine you own your own business. You have money coming in the door, have customers, and a growing list of products. A representative of a major corporation shows up in your store and asks to buy some of your product for their company. You know what the product is worth and you know you can get decent contract terms. They have come to you, into your business, and it is an even bargaining position for both of you, business to business. They want what you are selling. You can decide if the money and terms are worth for you, selling it.”

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He writes (in a nutshell):

“I have no idea

why any writer would spend so much time writing a book and then not allow that book to earn for them while it was being looked at by traditional publishers.
why any writer would send any manuscript into a traditional, old-style slush pile.
why anyone would even think of sticking with the old model of begging at a publisher’s door with a manuscript in a  slush pile.

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Just as we had to learn how to do cover letters and synopsis of novels that would help our books sell, the writers of today need to learn how to do covers and cover blurbs and tag lines that will help their books sell.”

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Read the whole story, in which he explains where the word “Slush pile” comes from and how publishing / author-publishing evolved in the last 70 years. Very interesting read for authors, new and established:  http://www.deanwesleysmith.com/?p=8787

Dean Wesley Smith is also the Author of The New World of Publishing  A Hard Look at the New World of Indie and Traditional Publishing among dozens of others in a variety of genres.

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Tagged: author-publishing, Dean Wesley Smith, self-publishing, traditional publishing

Gratitude for 160,000 Readers – and Apology

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Today’s post is a big THANK YOU to all my readers of the last 22 months. 

Thanks for signing up, coming here day for day, and for recommending this blog to your friends and

fellow writers. And thanks for writing comments – of which 99% are praise and encouragement.

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I really enjoy writing these tips for authors and if I would have the time, I would write even more.

Well, time constrains … working on my computer, often for 16 hours a day, including weekends, I still

cannot follow up with everything. I am giving lectures in publishing and book marketing and have to

travel extensively and when I am back in the office, I struggle to make up for the time lost. My clients

who signed up for book marketing need help and advice, new books have to be created, articles to be

written, meetings with our computer whiz, social media tasks to be full-filled… the chores are never

ending. But I am sure, most of you have the same struggles.

Last night I was  shocked when I discovered that I had not yet answered 492 comments during the

last months. It’s not that I haven’t seen them from time to time, but always in a hurry to finish my blog

posts, I thought I will answer them later, and did not realize how many have finally accumulated, who

needs approval or answer. I immediately stopped and started to work on these, but certainly could not

finish them all and will work on more these days.

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Sorry to all of you who did not (yet) get a reply:  I really appreciate your comments a lot!  And I am

extremely thankful for such a loyal following.  Please bear with me :  )  even when I am not answering

immediately.  Please also know that English is not my mother language and I am writing

constantly with a dictionary and a Thesaurus on my screen, which sometimes slows me down a bit.

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Again, thanks for all you comments and your loyalty and I hope, you will get lots of encouragement,

from reading these tips  and implementing it into your publishing and book marketing career.

All the very best and have a great Easter week.

Doris

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Tagged: blog comments, blog followers, Blog writing, Blogging, Crocus, reader comments, sign up for blog

3 TOP Reasons to Have Your Book on PINTEREST

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You might be addicted to Pinterest already. And I am the first to confess, it’s fun to browse their site and pin away… After all, it’s the third largest social network in North America. There are lots of reasons, not only female writers should be on Pinterest, just everyone who sells books or other items can benefit tremendously from joining Pinterest. Can it really help you sell more books? And how to sell your book via Pinterest?

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1. By showing your book on Pinterest

It means not only, to pin the cover image, but also illustrations and images representing the content of your book. Let’s assume you wrote a historical novel and the heroine lives in Scotland. It means you can show tons of images regarding to your story. Get them on free photo sites, use links we posted in former blogs. To find them, just type in free images into the search function at http://savvybookwriters.wordpress.com

Search on these free photo sites for landscape photos of Scotland, antique furniture, dresses from the period, recipes… the list goes on and on. Possible board topics at Pinterest could also include book quotes, books turned into movies or book inspired art. Create a separate page for each of these topics, and in no time you will have dozens or even hundreds of “pins”, which makes it interesting for your visitors to browse your books’ Pinterest page.

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2. By creating a direct link to your sales page

Pinterest drives more referral traffic than YouTube, Google+ and LinkedIn, combined. This means if you want people clicking through to the book page on your website or on Amazon, B&N or Kobo, Pinterest may be your best bet. Don’t post only your books. Treat it as a way to share things you love. Visitors to your page will be happy to “meet the author”.

And this is how your visitors can find your book:

Add a description of your book, the direct link to your sales page and add the price after the description with a $ sign. Example: $2.99. Pinterest will place the price in the upper left corner of the image. Pinterest will automatically link to your site or product when a person clicks on it. For example:

http://pinterest.com/pin/262053272040143005/

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3. By writing about your book & adding your book trailer

Your presence on Pinterest invites your readers into your life and gives them a reason to buy your books. Keep your presence welcoming. Have a dialogue and re-pin some of their images on your site as well. And if you are an established writer with several books, create separate Pinterest accounts and pages for each one of your books.

Writers who already have a personal account on Pinterest will be able to convert it to a business account. The process to open an author / business account with Pinterest is very easy and really fast. Visit their sample sites to learn more. Use Pinterest’s buttons and widgets to make it easier for people to pin items from your site, see what you’re doing on Pinterest, and follow you or your boards.

Unlike Facebook, Pinterest users don’t have to restrict their searches to information pinned on their friends’ walls. Users can choose to search the entire site. So while a user may not be following your profile, they can still look at and click your link even if they don’t re-pin the link, they will find your books’ sales page.

However, not only photos, also videos can be posted, which means you can add your book trailer (video) as well!

Pinterest is the hottest social media tool right now. How do you make your Pinterest page work for your business? Have a look at these pins: Maximize Pinterest for your Business!

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Tagged: pin your book on Pinterest, Pinterest, sell books via Pinterest, social networking, social shopping

“Grace Unexpected”, a Romantic Comedy by Gale Martin

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Today we meet Gale Martin, the author of Grace Unexpected, the dating life of a 30-something: Grace has slogged through crummy jobs and dead-end relationships with men who would rather go bald than say “I do” …    
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How would you describe your book to someone who has not yet read it?

Grace Unexpected is a romantic comedy about a smart, fun-loving professional woman who blunders into an unexpected romantic triangle.

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Grace Unexpected by Gale Martin

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Grace Unexpected has a promotion on Sunday, March 24, and is available at all retailers for only $0.99.  So, readers can take advantage of this amazing offer and download chick-lit at its finest. Wit, drama and surprise fill every page. A 5- star read. 273 pages of fun!

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Is there a message in your book that you want your readers to grasp?

Love will find you, if you let it.
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How did you get the idea for the novel?

I don’t travel to the extent that a lot of people do, I suppose, so any trip I take makes a profound impression on me. When I visited Shaker Village in Canterbury, New Hampshire in 2005, I couldn’t stop thinking about the place. Everyone’s lives were so neat and ordered and prescribed. The idea of a place for everything (and everyone) and everything in its place is attractive, to a degree, until it becomes stifling.

So, when I learned men and women were expected to live in celibate community in Shaker Village during the 19th and most of the 20th centuries, it profoundly affected me. I am a better person for having found a wonderful, loving man for a life partner. The more I thought about it, the more severe it seemed to restrict an entire culture of women intimacy with the opposite sex while LIVING alongside men. I wrote a short story about Grace visiting Shaker Village that eventually evolved into a novel.

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Give us an excerpted quote from your favorite review of this book:

“I absolutely LOVED Gale Martin’s, Grace Unexpected and recommend it to anyone who loves chick lit. Grace Unexpected has it all: sexual frustration, great friendships, witty dialogue, hilarious scenes, and even a shocking twist thrown in that will shock you!  Do yourself a favor and read this great book, you won’t be disappointed!” — Candace Lybarger, Endless Days of Literary Ecstacy

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Are your characters based on real people?

My characters are inspired by real people because real people are hilarious and infuriating and endearing, alternately. In this novel Lacy is is several wretched annual fund directors rolled into one treacherous young woman. True was inspired by a very charismatic 60-something I met when I was 30-something, whose charm and physical appeal left an indelible impression on me.

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What inspired you to start writing?

After being a lifelong reader, I woke up one day in midlife and started writing a novel. It helped me deal with a lot of heart hurts I’d accumulated but hadn’t surfaced since my teenage years, and I found the writing to be actually pretty cathartic. So, I began writing at age 46 and haven’t stopped writing since.

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What would/could a reader or reviewer say about this book that shows they “get” you as an author?

Here’s an excerpt of a review from Barbara Bamberger Scott that shows she gets me as a storyteller: “Martin has taken a likable smart young woman and dropped her into what seems like an overwhelming series of landslides (relationship woes, job stress, sprained shoulder, car on the blink, enemy of the powerful) and then it seems, she watches with us as her character comes alive and digs herself out. We are all amazed at Grace.”

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If Oprah invited you onto her show to talk about your book, what would the theme of the show be? Today on Oprah we’re talking to women who fell in love with much younger men and women who fell for much older men. Can relationships with either (or both) can really work? In Gale Martin’s newest novel, her protagonist Grace Savage becomes involved with one of each–a young stud and a silver fox.
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Gale Martin

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What scene or bit of dialogue in the book are you most proud of, and why?

Beginning on p. 171 — “If you’ve ever grown zucchini, you know they all ripen the same day. You wait all of June and July for zucchini. August rolls around, and one day—bam! You have more zucchini than you know what to do with. You start handing them out to your neighbors and friends at work because there’s no way any single person can handle all that zucchini. Not even if you’re smart and resourceful and have accumulated dozens of good recipes, not even a person who likes zucchini as much as I do.”

I love that passage because it shows how funny and literary Grace is, relying on an extended metaphor to carry the humor.

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Grace Unexpected can be found at Amazon
Barnes&Noble  and Local Booksellers / Kobo

Grace Unexpected has a promotion on Sunday, March 24, and is available at all retailers for only $0.99.  So, readers can take advantage of this amazing offer and download chick-lit at its finest. Wit, drama and surprise fill every page. A 5-star read. 273 pages of fun!



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Tagged: Chick-lit, dating life, dead-end relationships, Gale Martin, Grace Unexpected, New Hampshire, romantic comedy, Shaker village

Phantasy Baseball: It’s About a Second Chance

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Phantasy Baseball by John A Hoda

The Author John A Hoda:

“When a Little League coach wins a trip to Phantasy Baseball Camp, it sets in motion an unforgettable season with his beloved Philadelphia Phillies.

Joe DiNatale, a thirty-nine-year-old insurance agent from Reading, PA, discovers that he has a magical pitch and through luck and circumstance receives an improbable try-out.

Nobody is prepared to handle the instant rock-star celebrity and this average Joe has to hold on to his home-town values for dear life.

The ride gets bumpy during the All-Star break on and off the field, setting the stage for an unforgettable finish.

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From the simple act of a child and parent playing catch, to the bright lights of a packed big-league stadium, John A. Hoda captures the game and how it can intertwine itself into the fabric of a family and a community.”



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We pick up the story where Joe’s picture-perfect marriage is crumbling, wrecked by his only child’s drug and alcohol abuse. His last days as a little league coach ends with a surprise at the sports banquet. Little does Joe realize the real import of winning the grand prize.



In a world where second chances are few and precious, follow Joe’s remarkable journey for a baseball season like no other. You will want to come along on Joe’s magic carpet ride when you see that it’s more than just what happens on the field.

Phantasy Baseball is available as e-book and soft cover: Amazon.com/dp/B00BGPXBMM

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Phantasy Baseball book trailer: http://www.youtube.com/watch?v=LqnmR9YvzCM

John A. Hoda, a Baseball fan from toddler-age on, has good stories and tells them well. He is a former police officer and insurance fraud investigator. He is presently a licensed private investigator and missing heir researcher. He is a die-hard Philadelphia sports fan. A lifetime athlete, he has run marathons, played semi-pro football and adult softball. He has produced, directed, written and acted in amateur theater in New Haven, Ct where he resides with his wife Gloria. John has written articles in PI Magazine and is the creator of the DVD: The Ultimate Guide to Taking Statements. His cases have headlined in The Philadelphia Inquirer and New Haven Register.

Visit John Hoda’s website at www.phantasybaseballnovel.com

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Tagged: Baseball fan, Baseball season, John A Hoda, little league coach, Phantasy Baseball