Marina Gorbis's Blog, page 719

What Management Needs to Become in an Era of Ecosystems

Our thinking about companies has changed; the way we manage should too.

When Customers Want to See the Human Behind the Product

Sometimes people will pay more for the handmade and the authentic.

Doing Creative Work When You Can’t Stop Looking at Your Phone

Schedule your breaks — it’s that simple.

Why Managers Design Jobs to Be More Boring Than They Need to Be

Making a role efficient doesn’t always make it engaging.

Israel Turns 70: Does It Need a Rebrand?

Israel turned 70 years old in May of 2018, but its brand image internationally was less than ideal. Market research revealed that many people associated Israel primarily with military conflict. Harvard Business School professor Elie Ofek discusses efforts to rebrand the country in his case, “Israel at 70: Is it Possible to (re)Brand a Country?”

Advice for Entrepreneurs from a Leading Venture Capitalist

Scott Kupor, managing partner at Andreessen Horowitz, says there’s a lot about navigating the venture capital world that entrepreneurs don’t understand. Some can’t figure out how to get in the door. Others fail to deliver persuasive pitches. Many don’t know how the deals and relationships really work. Kupor outlines what he and his partners look for in founding teams and business ideas and explains how start-ups work with VCs to become successful companies. He also discusses how Silicon Valley can do a better job of finding more diverse talent and funding new types of ventures. Kupor is the author of the book “Secrets of Sand Hill Road: Venture Capital and How to Get It.”

Can Algorithms Help Us Decide Who to Trust?

It depends on the type of trust required.

4 Ways to Improve Your Company’s Disability-Inclusion Practices

Change processes that support unconscious bias.

How Bots Will Change the Doctor-Patient Relationship

Self-service is growing in many industries. Why not health care?

Why You Should Create a “Shadow Board” of Younger Employees

Lessons from four companies that tried it.