Marina Gorbis's Blog, page 135

The Importance of Trust for Managing Through a Crisis

How a vacation rental company leaned into trust to weather the COVID-19 pandemic.

A Great Sales Pitch Hinges on the Right Story

Listen to your customers, make an emotional connection, and think from their point of view.

You Need New Skills to Make a Career Pivot. Here’s How to Find the Time to Build Them.

Even when you have a full-time job.

How to Navigate Change at Any Career Stage

A conversation with media industry veteran Bonnie Hammer on adapting to industry disruption.

How Artists Can Transition into the Business World

Creative people possess three transferable skills that will help them succeed.

How One Company Added Carbon Estimates to Its Customer Invoices

A four-step playbook to help businesses increase transparency and reduce emissions.

Your Team Members Aren’t Participating in Meetings. Here’s What to Do.

Ask yourself: What do people need to feel that their contributions are valued?

How Can I Set the Right Boundaries in a New Job?

A leader learns how to escape the cycle of burnout at work.

Is Your Mindset About Generative AI Limiting Your Professional Growth?

Five limiting beliefs — and how to get past them.

A Model for Expanding Your Business into Foreign Markets

Four strategies leaders should adopt when taking their brand abroad.