Sandy Appleyard's Blog, page 7

January 21, 2015

Don’t be ‘Nora Roberts’

Don't be 'Nora Roberts'Disclaimer: This post is by no means a slam to Nora Roberts. She is a wonderful, talented author who has been around for decades, and is one of the best. Truly.


Here is what this post is about…

“Luck is what you have left after you give 100%”


It’s a great inspirational quote, isn’t it? It’s grounding, realistic and puts whatever you’ve got going on in your life into perspective.


This quote is something that popped into my mind after reading Russell Blake’s blog post “Being Nora Roberts”. Here is...

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Published on January 21, 2015 01:57

January 19, 2015

Authors: It’s Not About Numbers

Authors: It's Not about numbersAuthors: The Most Important Thing Social Media Can Give You is Not Numbers

Okay, I wanted to make that the title of this post, but it was too darn long.


I digress.


This post is both about what social media can give authors and what it probably can’t.


For authors just starting out on social media, the first thing you should not be thinking is that every new follower or person who likes your page is a potential sale.


Here is a dose of reality:


Most who like or follow you will not buy your books

Many a...

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Published on January 19, 2015 01:58

January 16, 2015

The Benefits of Multi-Genre Writing

The Benefits of Multi-Genre WritingIf you only have one book published and have no plans for another you can probably skip this post. However, if you’re considering your second or more, this post might benefit you.


There are lots of reasons why authors should consider multi-genre writing

As writers we’re also readers, right? And do we all read only one genre? Probably not. So it’s kind of a no-brainer that authors should be multi-genre writers. That’s the obvious part. What might not be so obvious are these few things you should...

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Published on January 16, 2015 02:31

January 14, 2015

New Authors: 4 Ways to Get Traction

New Authors: 4 Ways to Get TractionIf you’re a seasoned author, you can probably skip this post. But if you want a refresher on the basics, hang on, you might pick up a thing or two.


Newbie authors, stay put!

I’m going to introduce you to a neat little word that you’ll need to learn and learn well in order to succeed in the literary world.


The word is: traction

It basically means momentum, but the buzz word around here is traction.


What is it…and how do you get it you ask?


Well, I’ll tell you. Traction is, in the literal sense, find...

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Published on January 14, 2015 01:56

January 12, 2015

Book Reviews and Their Controversy

Book Reviews and their controversyIf you’re a new indie author, you probably won’t be able to relate much to this post. However, you probably should pay attention because it may very well become a much dreaded problem for you.


Seasoned indie authors? You’ve probably found yourself researching this topic, sending out emails and giving away pdf and mobi files of your precious work, only to wait weeks and see no response. Sound familiar? Do you know what I’m talking about?


the dreaded…book reviews

Yes, I said it. The swear word in...

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Published on January 12, 2015 01:52

January 9, 2015

Authors: Let Indie Freedom Reign

Let Indie Freedom ReignA fellow indie author and I got to chatting the other day about adding humour to a suspense or horror storyline, and the fact that that wasn’t widely acceptable in the traditionally published world.


It reminded me of one of the greatest joys of being an indie author….freedom.

As indie authors, we have the freedom to push the envelope and write what we want. Most of my work borderlines and mixes genres together, without being restricted to the confines of what an editor would want.


And I’m not th...

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Published on January 09, 2015 02:06

January 7, 2015

Have You Tried This Free Createspace Feature?

Have you tried this free Createspace feature yet?Okay, all authors who only publish books in ebook format, this post is not for you. However, if you ever considered publishing in paperback, have a read as this might make you consider the idea further.


Createspace is so easy to use

Createspace, a platform commonly used for authors who want to publish their books in paperback, is a free service to all and is relatively easy to use. It must be, because I figured it out!


Not only does this service allow you to upload your book for free but it also...

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Published on January 07, 2015 01:58

January 5, 2015

An Interview with Author A.J. Waines

A.J. Waines A look at A.J. Waines’s chilling thriller The Evil Beneath

There’s a body in the water – and she’s wearing your clothes…


Impulsive and intrepid psychotherapist, Juliet Grey, can’t resist responding to an anonymous text message telling her to go to Hammersmith Bridge at dawn. But it isn’t simply the dead body in the water that disturbs her, it’s the way something uniquely personal to Juliet has been left on the corpse.


Another obscure message – another London bridge – and Juliet finds herself cau...

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Published on January 05, 2015 01:50

January 4, 2015

Book Review-Sugar’s Faith

Sugar's Faith


About Sugar’s Faith

In this final installment of ‘Sugar’, aptly titled ‘Sugar’s Faith’, the main character encounters well-placed challenges, namely pregnancy, and in doing so she rises as her faith is tested by Him.


Sugar and Van learn they are expecting a child, and in the beginning, the couple is overjoyed as are their loved ones, so the reader doesn’t expect the plot twists. As they travel to Ireland to explore Van’s heritage, he faces unexpected news about his family, which seemingly exorc...

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Published on January 04, 2015 04:57

January 2, 2015

What are the Five ‘R’s of Author Success?

The Five 'R's of Author SuccessI spent some time trying to figure out how to boil it down: how to succeed as an author. What I came up with was five very important concepts, the five ‘R’s that authors must implement, if they haven’t already, in order to be successful. Allow me to explain…


Reliability

Reliability means more than doing what you say you’re going to do. It also means providing quality content consistently, releasing your books and/or material as stated and on time, and following through with promises to readers...

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Published on January 02, 2015 03:01