David Lidsky's Blog, page 3034
March 11, 2015
How My App Ended Up In An Apple Ad, And What Happened Next
Landing a few seconds of airtime in an international Apple spot, it turns out, isn't simply a matter of luck.
Apple ads are some of the most iconic pieces of television ever made. The "Mac Vs. PC" ads, the Steve Jobs-mandated "Think Different" campaign, and the "There's an app for that" iPhone commercials are now part of computer marketing lore. The recent "Misunderstood" campaign won the company an Emmy, and the "1984" Super Bowl spot may be the most famous television ad ever.
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World's Largest Tree Of Life Visualizes 50,000 Species Across Time
The circle of life meets family tree.
Biologists love a good family tree. Mapping the relations between species since the beginning of time is an important aspect of researching the history of evolution. However, classifying and visualizing the links between the millions of species of fauna in the world is no easy task.
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"Delightful" Interaction Design Needs To Die
Trying to mass-produce delight is like forcing waiters to wear 37 pieces of flair on their uniforms. Enough!
More Overrated Design
-No, Flat Design Won't Save Your Garbage App
-You've All Been Had, Keurig Coffee Is The Devil
-Beats By Dre Isn't Great Design, Just Great Marketing
-Please Stop Making Stupid Smart Jewelry
-The Thinkpad Is A Lasting, But Overrated, Design
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No, Flat Design Won't Save Your Garbage App
Interface design can't fix a bad idea.
More Overrated Design
-"Delightful" Interaction Design Needs To Die
-You've All Been Had, Keurig Coffee Is The Devil
-Beats By Dre Isn't Great Design, Just Great Marketing
-Please Stop Making Stupid Smart Jewelry
-The Thinkpad Is A Lasting, But Overrated, Design
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March 10, 2015
Riding Wave Of Free Waffles, Stuff-Schlepping App Roadie Expands To All 50 States
Roadie, the new app that pairs road-trippers with stuff that needs transporting, opened in the U.S. Southeast a month ago after extensive beta testing to grow a user base of delivery requesters and participating drivers. The company had planned to expand slowly, waiting for a critical mass of users before opening the Roadie marketplace in a new state, in order to prevent a mismatch of requests and available drivers.
Roadie, the new app that pairs road-trippers with stuff that needs transporting, opened in the U.S. Southeast a month ago after extensive beta testing to grow a user base of delivery requesters and participating drivers. The company had planned to expand slowly, waiting for a critical mass of users before opening the Roadie marketplace in a new state, in order to prevent a mismatch of requests and available drivers. Tuesday morning, however, the company said it would launch Roadie in all 50 states.
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This Designer's Beautiful Illustrations Celebrate Women Who Changed The World
Hang that on your wall.
It's a statistic that's impossible to ignore: Nearly half of the U.S. workforce is comprised of women, yet only 26% are in science, technology, engineering, and mathematics (STEM) careers. What's worse is the number of women who are actually in STEM careers is dropping due to a lack of promotions and staid gender roles that compromise a work/life balance.
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Two Words For All You Apple Watch Naysayers Out There: Fart Apps
The Apple Watch hasn't shipped yet, but there's already at least one fart app in the works.
With yesterday's Apple Watch announcements, Apple officially moved deeper into yet another new product category. In typical fashion, Cupertino's launch comes with high-minded promises to revolutionize the way we do things: track our health, use our phones, hail a ride. The list goes on.
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The Best Moments You Didn't See In "Unbreakable Kimmy Schmidt"
There are many hidden gems to be found in Tina Fey's new comedy—you just need to know where to look.
Unbreakable Kimmy Schmidt dropped last Friday and is pretty much the only thing on Netflix you should concern yourself with at the moment.
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Stitch Fix Moves Into Maternity And Petite Styling
The online personal styling retailer is expanding its options for women with non-standard sizing needs.
Starting today, expectant mothers can get a little extra help breaking out of the leggings-and-tunic rut. Personal styling startup Stitch Fix is adding maternity and petite styling to their services, the company's first expansion into new product categories outside of standard sizes 0-14.
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87 Brilliant Designs For A New Pedestrian-Cycling Bridge In London
A new car-free landmark is coming to the British capital. Judging by the potential designs, it will be awesome.
London has its fair share of iconic bridges already, but it wants more. It's about to start building the Garden Bridge—a very green pedestrian walkway designed by Thomas Heatherwick. And now it wants another bridge to connect Pimlico, near Victoria Station, with a massive new development in Nine Elms, on the south side of the river.
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