Carma Spence's Blog, page 5
September 8, 2025
LinkedIn vs Books: Which Builds Lasting Thought Leadership?
When it comes to building thought leadership, the debate often boils down to LinkedIn posts vs books. Here’s my take.
I post on LinkedIn most mornings. It may be a reflection, a resource, a quick truth I know my clients need to hear. Those posts matter. They spark conversations and keep ideas moving. But I don’t hang my hat on them (or any social media posts, for that matter). By tomorrow or the next day, today’s insight is buried under the algorithm’s tide. That’s the nature of social media: us...
September 5, 2025
Writing Bravely: How Strange Ideas Can Become Unforgettable Books
How Strange Ideas Can Become Unforgettable Books What The Shape of Water Can Teach Your About Creative Bravery
Are you up for writing bravely? Then watch this episode of Coffee with Carma for some weird, strange, and brave ideas inspired by the film, The Shape of Water.
...September 3, 2025
5 Creative Ways to Turn Client Questions Into Chapters
to Turn Client Questions Into Chapters Create client-attracting book chapters from everyday conversations
When you listen to what clients and prospects are asking, it is easy to find ideas for your book. Simply turn client questions into chapters! In this episode of Coffee with ...
September 1, 2025
Find a Book Idea Hidden in Your Everyday Insights
Hidden in Your Everyday Insights How Business Conversations Lead to Client-Attracting Book Ideas
Are you waiting for the perfect book idea? Guess what … you’re already saying it. Watch this episode of Coffee with Carma to lean how to find a book idea in your everyday conversati...
August 29, 2025
5 Lord of the Rings Business Lessons for Authors
for Authors Business Growth Lessons from Tolkien’s Epic Saga
Running a business and being an author can be an epic adventure sometimes. That’s why this episode of Coffee with Carma is sharing with you five Lord of the Rings business lessons to help you face th...
August 27, 2025
5 Book Business Models That Turn Pages Into Profit
That Turn Pages Into Profit Scale Your Book With These Author Business Strategies
Your book can’t power your business all by itself. However, it can be the engine behind several book business models that scale. In this episode of Coffee with Carma, I share five of them.
...August 25, 2025
Smart Author Income Streams: How to Profit from One Book
How to Profit from One Book Multiply Your Book Profits Five Ways Without Writing More
Did you know you can build several author income streams from one book? In this episode of Coffee with Carma, I share five of them.
...The Psychology-Backed Book Writing Method for Entrepreneurs
There’s no shortage of book-writing systems out there.
Some promise speed. Others swear by structure. But if you’ve tried one (or five) and still haven’t finished your book, you’re not alone. And you’re not the problem.
In my work with entrepreneurial authors, I saw the same patterns repeat smart, driven people would start with energy… then stall. Not because they lacked ideas or discipline, but because the systems they were following didn’t match how real people actually create, think, or stay ...
August 22, 2025
5 Twilight Zone Storytelling Lessons to Transform Your Nonfiction
To Transform Your Nonfiction Practical storytelling tricks every nonfiction book author can use
Lessons that can transform your writing into something amazing can be found in the most unlikely of places. Take Twilight Zone storytelling, for example. In this ep...
August 20, 2025
How Chapter Archetypes Transform Your Book Into an Experience
Transform Your Book Into an Experience How to Write Compelling Chapters with Archetypal Frameworks
Chapter archetypes are a powerful way to make your book unforgettable. By shaping your chapters around timeless archetypes, you can move beyond information and create experien...


