Carma Spence's Blog - Posts Tagged "lead-generation"
Why short books?
In today's fast-moving business environment, C-suite executives and entrepreneurs alike are often strapped for time. (I experience this, and I bet you do, too.) Lengthy books can seem daunting and may not fit easily into their schedule. They may purchase an ordinary-length book but may never get around to reading it.
If you’re using your book as a “big business card” to generate leads, this is bad news. However, shorter books (50-100 pages) offer a solution. And can do the job better than a traditional book.
Short books can often be read in a single sitting (the average person can read a 100-page book in less than 3 hours), making them an appealing choice for busy professionals who want to gain new insights and perspectives without having to devote too much time.
Imagine what would happen if it was YOUR short book that ideal prospect you’ve had your eye on decided to read.
Do you think they might be interested in having a conversation with you about how you can help them solve a problem you discussed in your book?
By offering a short book instead of a longer one, you're more likely to capture the attention of busy C-suite executives and entrepreneurs who may not have the time or desire to read a longer book. This can help you generate leads and book sales conversations more effectively and efficiently, ultimately leading to more business growth and success.
Sounds like a pretty good deal, right? Well, wait for tomorrow when I’ll be talking about how that short book can demonstrate your expertise efficiently and effectively, as well.
Want my help creating a lead-generating short book? Apply for one of the 25 seats in the Authority Building Short Book Jumpstart, a tailored workshop that will get your client-attracting short book on the fast-track to completion. DM me for details.
If you’re using your book as a “big business card” to generate leads, this is bad news. However, shorter books (50-100 pages) offer a solution. And can do the job better than a traditional book.
Short books can often be read in a single sitting (the average person can read a 100-page book in less than 3 hours), making them an appealing choice for busy professionals who want to gain new insights and perspectives without having to devote too much time.
Imagine what would happen if it was YOUR short book that ideal prospect you’ve had your eye on decided to read.
Do you think they might be interested in having a conversation with you about how you can help them solve a problem you discussed in your book?
By offering a short book instead of a longer one, you're more likely to capture the attention of busy C-suite executives and entrepreneurs who may not have the time or desire to read a longer book. This can help you generate leads and book sales conversations more effectively and efficiently, ultimately leading to more business growth and success.
Sounds like a pretty good deal, right? Well, wait for tomorrow when I’ll be talking about how that short book can demonstrate your expertise efficiently and effectively, as well.
Want my help creating a lead-generating short book? Apply for one of the 25 seats in the Authority Building Short Book Jumpstart, a tailored workshop that will get your client-attracting short book on the fast-track to completion. DM me for details.
Tired of hearing crickets?
Hands up if… - You're tired of rolling out offer after offer only to hear crickets instead of ka-chings.
Deep down, you believe that if more people witnessed your brilliance, they'd be defenseless against your charm.
You're itching to evolve from "pretty please" to an irresistible magnet, attracting red-hot, grin-till-your-cheeks-hurt leads, not just once or twice, but every darn day.
You're on a mission to gather a crew of dedicated fans who hang on your every word, embrace your quirks, and savor every byte of content you serve up.
You refuse to dangle your first-born as a lure for someone's email address.
You absolutely, positively won't build a colossal list of freebie hunters whose wallets are locked tighter than Fort Knox.
If you energetically (or even slightly sheepishly) shouted "YES!" at your screen, then my friend, you're the ideal contender for the Hot Leads Every Day Challenge, hosted by the one and only Bushra Azhar.
She's a persuasion strategist, a self-made multi-millionaire, and a certified guru in the realm of online marketing, and persuasion, and she's my mentor and Queen of Persuasion.
Don't let this opportunity slip through your fingers! Grab your 100% free pass right now before Bushra shuts it all down.
carmarecommends.com/leadschallenge
Deep down, you believe that if more people witnessed your brilliance, they'd be defenseless against your charm.
You're itching to evolve from "pretty please" to an irresistible magnet, attracting red-hot, grin-till-your-cheeks-hurt leads, not just once or twice, but every darn day.
You're on a mission to gather a crew of dedicated fans who hang on your every word, embrace your quirks, and savor every byte of content you serve up.
You refuse to dangle your first-born as a lure for someone's email address.
You absolutely, positively won't build a colossal list of freebie hunters whose wallets are locked tighter than Fort Knox.
If you energetically (or even slightly sheepishly) shouted "YES!" at your screen, then my friend, you're the ideal contender for the Hot Leads Every Day Challenge, hosted by the one and only Bushra Azhar.
She's a persuasion strategist, a self-made multi-millionaire, and a certified guru in the realm of online marketing, and persuasion, and she's my mentor and Queen of Persuasion.
Don't let this opportunity slip through your fingers! Grab your 100% free pass right now before Bushra shuts it all down.
carmarecommends.com/leadschallenge
Get leads with buyer intention
Who wants:
* Science-backed Psychology based Trainings
* Tools, Templates & Smash Lists
* Small Group Co-working
* Bullet Coaching
* Rapid Accountability
...so that you can build a list of folks with buyer intention? All for free?
Then sign up for the Hot Leads Challenge now: carmarecommends.com/leadschallenge
* Science-backed Psychology based Trainings
* Tools, Templates & Smash Lists
* Small Group Co-working
* Bullet Coaching
* Rapid Accountability
...so that you can build a list of folks with buyer intention? All for free?
Then sign up for the Hot Leads Challenge now: carmarecommends.com/leadschallenge
What are you waiting for? It starts soon!
The ultimate entrepreneurial challenge starts in four days. You will learn how to build a 10,000-person email list for no money, no paid ads, no drama and most definitely no shady shenanigans!
I'll be joining as well since I know Bushra Azhar's genius works wonders and has previously brought clarity, inspiration, and offer structure to my business.
Don’t wait. Sign up now: carmarecommends.com/leadschallenge
I'll be joining as well since I know Bushra Azhar's genius works wonders and has previously brought clarity, inspiration, and offer structure to my business.
Don’t wait. Sign up now: carmarecommends.com/leadschallenge
You’ve got two days left
Just checking in with you to make sure you have your seat reserved for the 5-Day Hot Leads Challenge where you get to learn how to build a self- replicating lead-gen engine that brings you new eyeballs, new leads & new subscribers every day without paid ads.
No? What are you waiting for? It starts on Monday.
Sign up now: carmarecommends.com/leadschallenge
No? What are you waiting for? It starts on Monday.
Sign up now: carmarecommends.com/leadschallenge
Why Short Books Are More Engaging Than Ever
#Countdown2024, Day 26: Check out my new blog post that explores why Pocket Positioners (concise books) can capture & hold your audience's attention more effectively than webinars or quizzes. Authorneering.com/why-a-short-book
