Erik Qualman's Blog, page 377
July 27, 2017
How The Cloud Is Making HR Tech Available For All
How The Cloud Is Making HR Tech Available For All HR technology used to be a very exclusive tool. It was only used by giant corporations with bottomless budgets and armies of IT technicians. Yes, HR technology was an expensive investment – both to buy and maintain. But it gave these companies a significant competitive […]
July 26, 2017
The Doctor is Out
Pills Don’t Pay the Bills Attention all hypochondriacs: Internet Brands, run by the private equity group KKR, announced that it will acquire WebMD for $2.8 billion in cash. With WebMD’s trusted platform and performance, the merger will provide KKR with a huge repository of information and add to its portfolio of B2B and B2C sites. […]
Serial Entrepreneur Alex Jeffreys Reveals How to Discover Your Worth and Change Your Life
Serial Entrepreneur Alex Jeffreys Reveals How to Discover Your Worth and Change Your Life When Alex Jeffreys first began his coaching business, he was unsure of how much to charge for his services. The plan was to charge $197 for a spot, because Jeffreys didn’t believe he could charge any more. Like many new business […]
5 Steps to Elevate the Customer Experience through Live Chat
5 Steps to Elevate the Customer Experience through Live Chat The live chat feature has been around for quite some time now. But only recently companies have started to witness its influence on the website conversion rates. An eMarketer paper stated that live chat is directly responsible for 38% of online purchases, and 62% of […]
4 Green Opportunities to Incorporate Into Your Business Strategy
4 Green Opportunities to Incorporate Into Your Business Strategy Going green is “in,” both at private residences and at businesses. There are a number of reasons to make your business operations more environmentally-friendly — it can make your employees happier and more productive, it serves as a great marketing point with your customers and it […]
July 25, 2017
Evergreen SEO is Still Going Strong
Evergreen SEO is Still Going Strong Aspects of SEO That Have Stood the Test of Time SEO and digital marketing are highly dynamic disciplines. Yet there are some components that are as valid today as they were 20 years ago. If you study any timeline relating to the Internet and the digital world in […]
5 Reasons Why You Should Reconsider Having a Business Partner
5 Reasons Why You Should Reconsider Having a Business Partner When you have a business partner while starting up a business, things get way easier. You get access to ideas, better growth opportunities, more capital and someone to share responsibilities with. Despite all these benefits, things get pretty messed up at times. A business partnership […]
9 Essential Tips When Choosing the Best Features for Your Mobile App
9 Essential Tips When Choosing the Best Features for Your Mobile App No business can consider itself competitive these days without assuring a mobile presence. As we all know, mobile presence starts with transforming your regular website into a responsive and mobile-optimized one. But until a business builds a fully operational mobile app for itself, […]
Three Steps to Understanding Where Politics and Marketing Interact
Without fail, there is at least one daily news broadcast that leads to a finger-pointing outrage every day. And, it doesn’t matter where you live, which political party you endorse, or what you had for breakfast. Across the board, emotions are stuck in overdrive. Or, at least they are if you let them be there, […]
July 24, 2017
Taking Care of Your “Baby”: How to Best Protect Your Business Startup
Planning, purchasing, hiring, and marketing are all intensive processes that entrepreneurs need to get right for achieving success. With all this to worry about, you also have to take measures for protecting your property, your data, and your reputation. Here are some of the critical steps you should take to safeguard your new company. Protect […]
