Erik Qualman's Blog, page 370

Social Media Sharing: Things You Shouldn’t Be Doing

We are entrenched in the world of social media; there are a horde of social networks that exist these days and are all platforms for sharing whatever information you want. It has become the norm for people to use several of these networks for sharing moments of their lives, exciting adventures and trips, their opinions […]

Tech Companies Take Racism by Storm

The Dark Web Rises GoDaddy banned the Neo-Nazi site called The Daily Stormer after it publicly celebrated the murder of Heather Heyer, a protester in this week’s white supremacist rally in Charlottesville. The site briefly moved to a Google domain until it was also kicked off due to terms-of-service violations. Even Facebook has  taken action […]

5 Ways to Come Up With More Original Social Media Strategies

If you want to be successful in social media, you need to post content and engage in ways that nobody else is doing. Why? A whopping 90 percent of marketers believe that social media is important to their business. There are millions of businesses on social media, at least hundreds of which are competing with […]

Converting Leads: Tips for Turning Website Visitors into Subscribers

Converting Leads: Tips for Turning Website Visitors into Subscribers It’s important to generate traffic to your website, and you should be doing so through SEO and perhaps advertising as well. But what if that traffic is not converting? If you want visitors to sign up to your email list, you will need to ensure you […]

5 Ways To Measure Influencer Marketing On Instagram

Influencer marketing is a term that has been used pretty much everywhere where companies are trying to leave a mark. It is pretty important, one of the main reasons why companies or brands grow, especially nowadays. We live in a social media era. Everything we do, everyone we meet, everywhere we go is posted somewhere, […]

Linkedin: How To Make Status Updates That Get You Noticed

Linkedin: How To Make Status Updates That Get You Noticed Why: Sharing status updates with your connections is a great way to provide valuable content to readers, engage customers and draw attention to your profile. All of which are factors that can generate leads. Quick Sprout reports that posting 20 status updates a month will […]

How Much Should I Charge for My Services?

Legend has it, Picasso was sketching in a park when a woman walked by and recognized him. “Oh my God, you’re Pablo Picasso!” she probably said, “Please won’t you draw my portrait? I insist!” Picasso hesitated but agreed and after a few minutes of careful consideration, and with a single pencil stroke, he finished the […]

5 Legal Issues You Should Solve as a Business Owner

Even though it is possible for your business to fail due to a bad business plan, shortcomings in your logistical situation or the lack of cash influx, no end comes as swiftly as one caused by unresolved legal issues. The most ironic thing about them is that most are easily solvable with a bit of […]

7 Tips That Generate Real Results to Increase Sales Through Social Media Marketing

Social media platforms have come a long way from being basic websites where friends and family communicate with one another. Today they play a huge role in the business world and help companies both large and small gain customers, improve their profits, and enhance their online reputation. Social media is a great marketing tool for […]

LinkedIn Case Study: Consultant Uses Groups to Gain More Business Deals

LinkedIn Case Study: Consultant Uses Groups to Gain More Business Deals Challenge: Neal Schaffer, a social media business consultant, needed a way to stay ahead of the game in the world of social media. Action: To get the inside scoop on news concerning social media, he turned to LinkedIn groups concerning social media. Result: In […]