Lisa Z. Greer's Blog, page 12

June 24, 2024

June 18, 2024

How to Annoy a Long-time Donor

I got a text the other day that was so disturbing, I had to call several friends and colleagues to help me process it.

The text was from the head of a nonprofit that I’ve supported for years. It was simple — it said that he was in town and wanted to meet “at 1:00 tomorrow”. That was it.

And I found it profoundly disturbing. It felt like I was being called into the principal’s office.

The sender was someone I greatly respect from a nonprofit that’s been hugely impactful and professionally run. I'v...

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Published on June 18, 2024 12:31

Join Us for a Virtual Launch of "The Essential Fundraiser's Handbook"!

Hello!

I am thrilled to invite you to the virtual launch of my upcoming book, "The Essential Fundraiser's Handbook"! This special event will take place on July 9th at 9:30 AM PT / 12:30 PM ET.

Here's what you can look forward to:

Live Q&A Session: Engage in an interactive Q&A where you can ask about fundraising strategies, the writing process, or specific content from "The Essential Fundraiser's Handbook."

Exciting Book Giveaway: Stand a chance to win a free copy of "The Essential Fundraiser's Handb...

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Published on June 18, 2024 09:01

June 17, 2024

June 10, 2024

June 4, 2024

The Short Answer to the Most-Asked Question – An Excerpt from "The Essential Fundraiser's Handbook"

In this edition of Philanthropy 451, I wanted to share with you an excerpt from my upcoming book, The Essential Fundraiser's Handbook. The book will be released on July 9th and is packed with insights for all fundraisers and people involved in nonprofits. Enjoy this sneak peek and get ready for practical tips and strategies to enhance your fundraising efforts by building authentic relationships with your donors.

A reader asked me an interesting question. She asked what I, personally and as a dono...

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Published on June 04, 2024 10:47

June 3, 2024

May 28, 2024

May 21, 2024

Invisible Donors and How to Reach Them

Fundraisers and other nonprofit leaders often use the term “donor” specifically to mean someone with money who gives it to their organization. With that meaning, the world can be divided into donors (people who give money to nonprofits) and everyone else.

I think that this narrow use of the term “donor” or even “donation” doesn’t serve us well, because it’s often used in a patronizing, condescending or otherwise negative manner — i.e. “They’re a volunteer, not a donor”, or, from some fundraisers...

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Published on May 21, 2024 15:48

May 20, 2024

Fundraising Tip of the Week

Use storytelling with words, images, or videos to deeply engage your donors. This emotional connection not only boosts support for your cause but also makes donors feel like an integral part of the solution! 

How have you used storytelling to connect with your donors, and what impact did it have? Share your experiences and tips!

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Published on May 20, 2024 12:56