Ahmad Abugosh's Blog

Exactly What To Say To Influence Others

For being such an important skill, there are surprisingly few practical resources on how to best communicate in a business setting to influence sales decisions. However, one great short book I came across that does a great job at giving you actionable phrases you can include in your business conversations, emails or calls is Exactly What to Say: The Magic Words for Influence and Impact by Phil M Jones.

This short book is packed with practical nuggets that you can inject into everyday conversa...

How to Self Publish Your Book: 15 Steps to Becoming an Author

Do you want to be an author? Having recently self published my own book (a nonfiction guide to digital marketing, titled Timeless Digital Marketing), I got a lot of questions asking how I did it. In order to help others that are on a similar journey, I wanted to share my guide on how to …

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Learning Theories Crash Course

How do humans learn new things? The theory of learning has been a topic endlessly explored in education circles with many interpretations on the most effective method to consume and retain new information. In this article, I’ll be exploring the main academic theories of learning, which will help you be a better learner and a …

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Why audiobooks are better than real books

People always look down on audiobooks. They’re seen as “not really” reading. As an avid reader of physical books as well as an audiobook consumer, I feel it is my job to defend the audiobook format, and give my perspective on why I think that not only are audiobooks just as good as reading, but …

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When to say yes and when to say no to new opportunities

There is a balance you need to make in life between saying yes, and saying no to new opportunities. It’s great to be open to new opportunities, but at the same time you don’t want to overstretch yourself and diminish your focus. In this article, I’ll be going over a few frameworks from 4 influential […]

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The Day You Became A Better Parent

I recently completed the Triple P(Positive Parenting Program), so I wanted to share the key insights I learned to help myself and my fellow moms and dads become more effective empathetic parents. (The training I attended took place at Future International Nursery in Dubai) Over the 4 week course, the main concepts of Positive […]

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Book Review – Influence: The Psychology of Persuasion (with a Digital Twist)

You may have heard about Robert Cialdini’s book Influence: The Psychology of Persuasion, which in my opinion, is the best book to teach you the fundamentals of persuasion, influence, sales, and marketing. While it’s a great book and the principles in it have basic fundamental truths, since it was written in the 80’s it can […]

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Being Willfully Ignorant

It’s important to always want to learn, right? But should we have a limit to the amount of knowledge we take in? We were told since we were kids to “Seek knowledge from the cradle to the grave” and “Seek knowledge even if it takes you to China”, and while I think that sounds like […]

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Do You Need a Degree?

What’s the one piece of advice you’ve heard all throughout high school, and your early adult life? That you need a degree! The job market is competitive and if you want to stay ahead, the least you can do is graduate from a university that can give you those advantages. But is this really the […]

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Book Review – Sapiens: A Brief History of Humankind

I first heard about the bookSapiens: A Brief History of HumankindbyYuval Noah Hararifrom Bill Gates’s video “5 Books To Read This Summer”, and as someone who was always interested in evolution, I was really keen to read it. I was surprised by how much I didn’t know about early human history. Here are a few …

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