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The Beginner’s Guide: How to Get Famous on TikTok

Are you itching to learn how to get famous on TikTok?

If so, you’re not alone. With millions of users on the platform, many people have dreams of taking their content viral and becoming famous on TikTok.

However, how can you make your videos stand out in such a crowded space? In this blog post, we’ll give you some effective tips for getting noticed and boosting your following on TikTok.

So, if you’re looking to make it big in the world of social media influencers, keep reading this article. You’ll learn everything there is to know about building an audience on this fast-growing platform:

Content Qualities to Consider to Become Famous on TikTokChoose a TikTok ContentCreate an Eye-Catching ContentKnow the TikTok Trending TopicsStretch Your TikTok AudienceFinal Thoughts on How to Get Famous on TikTokFrequently Asked Questions on How to Get Famous on TikTok1.) Content Qualities to Consider to Become Famous on TikTok

Before thinking of becoming popular on TikTok, check your microphone and camera quality. Here are some tips we recommend:

Record videos in high quality

To create a better viewing experience on social media, post high-quality content. If you aspire to gain popularity on TikTok, we advise you to prioritize this.

The highest resolution available on TikTok is 1080×1920 pixels, which is also the optimal choice. Videos with lower resolutions may need to be clarified. Moreover, you must compress videos with higher resolutions to fit the maximum resolution.

Add quality audio

To become famous on TikTok, it’s also important to consider the audio quality. The sound should be loud enough for people to hear the words clearly, without increasing the volume too much and damaging their ears.

Your TikTok video should have consistent volume unless the changes in volume are intentional and relevant to the video’s concept.

2.) Choose a TikTok Content

After choosing a niche and personal brand, you should have a cool username and a link in your bio. Once you’ve done that, you can move on to a marketing strategy.

If you want to be famous on TikTok, pick one topic and stick with it.

To gain fame on the platform, repeatedly post on a particular topic. Doing so helps you build your brand and create posts that broaden your reach and increase engagement.

Focusing on a particular audience is better for becoming popular on TikTok faster. Viewers will follow you if they enjoy your content and will anticipate similar posts in the future.

On the other hand, people will unfollow you if you switch to a different theme.

Choose a specific and uncommon topic for your videos to gain popularity on TikTok, making you stand out and attracting more viewers. Showing something different and unique will increase your chances of becoming famous on the platform.

3.) Create an Eye-Catching Content

To become famous on TikTok, you need to post eye-catching content. It should catch people’s attention or offer unique and creative ideas. Knowing the best TikTok hooks can also help you in this area.

4.) Know the TikTok Trending Topics

To become famous on TikTok, post videos that touch people’s emotions. So, focus on topics that resonate with the general public and your specific audience. Here are some ways to identify TikTok trending topics:

Check popular TikTok influencers’ profiles

TikTok influencers with a large fan base can teach us how to become popular on the app. By observing their videos, you can learn how to create content that will get more views and likes. Try to create similar content.

Jump on TikTok’s trends

Take advantage of the chance to create your own trend or challenge video. ,

To find trends and challenges, check the Discover or Search tab. You’ll see the most relevant hashtags, including challenges with their total number of views listed.

Always stick to the profile topic to keep your followers interested and grow your TikTok fame. Remember your current followers when trying to gain new ones.

By consistently posting about a certain topic, you will attract followers who are genuinely interested and likely to stay subscribed.

Try putting songs on your clips

Incorporating TikTok songs into your content can make it more engaging and memorable. Over 50% of popular TikTok videos use a song as the audio track. So, using this format could increase your chances of going viral.

Note: Consider popular songs when adding a sound to the content.

5.) Stretch Your TikTok Audience

After creating and sharing your amazing content, it’s important to promote it so that viewers can discover it. If you want to gain popularity on TikTok, it’s essential to have an audience who watches your videos. Here are some tips:

Post regularly

Posting one video per day is the minimum to maintain TikTok users’ engagement on your profile. However, if you want to become popular on the platform, it’s recommended that you post more frequently.

Posting more often increases your chances of reaching a larger audience. It’s best to plan your content so that you always have something to post.

Go live at TikTok

Going live on TikTok is an effective way to attract attention to your account and gain popularity. Doing so allows users unfamiliar with you to discover your account through the lives tab.

Additionally, communicating with your followers and other users during live sessions can help strengthen your relationship with them.

Add hashtags to your clips

Hashtags are another tool to expand your audience and get TikTok famous. Using relevant hashtags, users who haven’t subscribed to you can find your videos by them.

You will gain more reach, and if your content is of good quality, you will increase engagement too. The higher these rates in your TikTok account are, the more famous you are.

There are no restrictions on the number of tags you can include in a TikTok post caption. However, the caption is limited to a maximum of 2,200 characters.

Before posting on TikTok, double-check the caption. If you need to edit later, you must re-upload the entire video.

You will lose any statistics or views from the original video, which could hinder your efforts to become famous on TikTok.

Use TikTok statistical tools

Track your content’s statistics to understand what type of posts will make you famous on TikTok. Find relevant figures in a single publication in the Creator Tools section or Analytics.

To become TikTok famous, analyze your videos’ statistics and determine which ones your audience enjoyed the most and which they did not like. Create videos similar to the posts that had the greatest reach and engagement.

Repost to other social media platforms

If you are already popular on other social media platforms, you can be popular on TikTok too. Request users to follow you on TikTok.

Post one of your videos to your Stories or feed. Then, link to your social media profile so more people will follow you and help you get famous fast.

Leave comments under popular TikTok videos

To become famous on TikTok, you can appear in users’ accounts by leaving funny or interesting comments under popular videos.

Moreover, leaving comments draws attention to your profile, as the most liked comments will display above others. As a result, more people may visit your profile and watch your videos.

Collaborate with other TikTokers

Collaborating with TikTok creators, whether they have large or small accounts, can benefit both parties. You can work with the following:

Mega and macro influencers. It may be challenging to succeed without having a large following or influencer marketing. However, you can connect with major influencers and politely request their assistance.Users like you. Collaborating would benefit both parties by increasing their subscriber count. Your followers will discover someone else’s video, and their followers will find yours.TikTokers who are less famous than you. If people like your online presence, they may ask to work with you. It is a good idea to say yes, even if the person has a small following. Some of their followers might become your fans too.Launch ad to become famous on TikTok

If you want to gain fame quickly on the app, the free methods may take some time. Instead, consider using a TikTok Business account to launch ads to increase your reach rate within a day greatly.

Final Thoughts on How to Get Famous on TikTok

Becoming famous on TikTok takes time and effort, but it is achievable with the right attitude and strategy. If you keep the tips above in mind and post consistently and engage with your followers, you might be the next big sensation!

Partner with our top-notch TikTok advertising agency to achieve your company goals and bring your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on How to Get Famous on TikTokIs it worth getting famous on TikTok?

In 2021, micro-influencers on TikTok can make between $25 and $125 for each sponsored post. People with 50,000 to 500,000 followers can make over $125 up to $1,250 for each post.

Are there the best times to post on TikTok?

The optimal times to post on TikTok are Tuesdays between 2 to 6 p.m., Wednesdays between 2 to 5 p.m., and Thursdays between 3 to 5 p.m.

How does TikTok attract users?

TikTok attracts users by creating organic content based on popular trends, using common hashtags, and collaborating with influencers on promotional campaigns.

Related Articles

8 Ways to Grow Your TikTok Followers without Spending a Dime

How to Go Viral on TikTok: From 0-100K Followers Fast

How to Make Money on TikTok

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How Much Do TikTokers Make: The Complete Breakdown

Have you ever wondered how much TikTokers make?

With more and more people following TikTok trends, you might be curious to know if the video-sharing platform can generate a good income.

While becoming an influencer isn’t easy, the job can bring a decent sum when done correctly.

In this blog post, we’ll explore the world of viral fame, from calculating revenue streams on TikTok to tips for getting started as an influencer.

Read on as we cover the following:

How Much TikTok Pay Famous Creators Make?How Much Does TikTok Pay?Ways to Make Money on TikTokHow to Go Viral on TikTokFinal Thoughts on “How Much Do TikTokers Make?”Frequently Asked Questions Related to “How Much Do TikTokers Make?”How Much TikTok Pay Famous Creators Make?

Here’s how much the highest-paid TikToker creators made in Q2 2023:

1.) Charli D’Amelio ($17.5M)

Charli D’Amelio is one of the top TikTok creators in 2023. Moreover, Forbes has mentioned her twice as one of the highest-paid TikTok influencers.

Besides, when Charlie started posting dance videos in June 2019, they got popular quickly. She also opened for the Jonas Brothers and was a guest on Jimmy Fallon’s Tonight Show.

2.) Dixie D’Amelio ($10M)

Dixie D’Amelio is Charli D’Amelio’s older sister. They post content together on TikTok, which made them famous.

While Charli focused on dance videos, Dixie geared towards a music career. In June 2020, she released her first single, “Be Happy.” It was a big hit, becoming viral on YouTube. It even reached number one on Billboard’s charts.

3.) Addison Rae ($8.5M)

Addison Rae Easterling posts dance and lip-sync videos on Tiktok. In less than a year, she had over one million followers. Her first advertisement was for Fashion Nova, a retail site for women’s clothes.

Later in the same year, Addison decided to focus only on her career. She stopped attending school and moved to Los Angeles, California, where she joined other famous TikTok personalities at Hype House.

4.) Bella Poarch ($5M)

Bella Poarch is one of the biggest TikTok stars in the world. A viral video she created lip-syncing to “Soph Aspin Send” by Millie B facilitated her ascent to stardom.

She swiftly surpassed 80M followers and rose to the third-most followed account on TikTok. The most watched TikTok of 2020 was also hers.

5.) Josh Richards ($5M)

Josh Richards remains among the highest-paid TikTok stars due to his popular lip-syncing, dancing, and singing videos. His TikTok followers dubbed him a bad boy and a heartthrob.

How Much Does TikTok Pay?

The TikTok Creator Fund has committed $300 million to pay eligible creators.

Through this program, TikTok pays creators per 1,000 views on videos 2 to 4 cents.

Creators allocated their funds by considering various factors:

Number of viewsAuthenticity of the viewsLevel of engagementAmount of posted content

However, to apply for TikTok’s creator fund, creators must:

Be based in the US, UK, Germany, France, Spain, or ItalyBe at least 18 years oldHave 10,000 and above followersHave 100,000 and above video views in the past 30 daysHave an account that fits TikTok Community Guidelines

Some TikTokers have suggested areas for improvement with the model. Even so, the more videos you make, the more money you can earn.

Ways to Make Money on TikTok

Here are some popular ways you can make money on TikTok with the Creator Fund:

Creator Marketplace: This TikTok platform matches brands and influencers with the same niche to allow them to collaborate.Gifts and tips: Encourage followers to send tips to your account or virtual gifts when you’re live streaming.Collaborations and sponsorships: Reach out to brands for collaborations and partnerships where they’ll pay you to show their product on TikTok.Affiliate marketing: Include an affiliate link when sharing products and service recommendations so that you can receive a commission.Merchandise: Launch your merch and inspire your followers to get them.Video platform: Create your video-on-demand platform and charge members for exclusive content.

TikTokers earn substantial amounts from other sources besides the TikTok Creator Fund.

Typically, 30% to 50% of a TikToker’s income is from sponsored posts, with some charging $100,000 to $250,000 per post.

Making money on TikTok may differ. You can try different approaches and see which one works for you.

How to Go Viral on TikTok

Various factors contribute to a video going viral on TikTok, and it often happens unexpectedly.

However, here are some methods to boost your videos’ popularity on the platform:

Know your audience

TikTok has a wide variety of content, which results in various communities on the app. Identifying your community and the content they prefer to engage with is crucial.

Targeting your audience increases the likelihood of users sharing or stitching your TikToks, resulting in more views.

Furthermore, with more views, you have a better chance of showing up on other people’s For You Page or Discover page. Ultimately, you can increase your chances of going viral.

Advertise your content

To increase the visibility of your TikTok content, you can advertise it on other social media platforms like Instagram, Facebook, and YouTube. One way to promote your account is by sharing a teaser on your Instagram story. Doing so encourages your followers to visit your profile to see the full video.

Occasionally posting a link to your TikTok account can also help you gain more followers.

Moreover, it’s important to continue sharing your regular content on both platforms besides your TikTok videos.

Post frequently

You should have a posting schedule to increase the chance of appearing on TikTok’s for you page.

The platform’s algorithm rewards users who post frequently and bring more app traffic. You can post one TikTok per day or three every week as long as the content is of good quality.

Lastly, having a set schedule can also encourage your followers to return to your page to check for new content.

Use hashtags

Using hashtags in your videos can assist you in reaching a particular audience or topic, increasing user recommendations. The algorithm recognizes your video’s subject matter through hashtags and proposes it to the appropriate audience.

Moreover, you should use three to five hashtags to convey your message. Choose specific ones rather than a generic #FYP. This way, you’d compete with fewer videos.

Collaborate with TikTok creators

To connect with TikTok creators in your niche, comment on their videos and send them private messages.

You can then coordinate and post collaborations on each other’s accounts, such as sketches or challenges.

Finally, working with other TikTokers enables your videos to reach new audiences who may start to follow and appreciate your content.

Know the trends

If there is a popular new sound or challenge, it is a good idea to “jump on the bandwagon” and participate. You can look for popular songs and hashtags on the Discover page or while scrolling through the For You Page.

By creating TikToks that follow current trends, you increase your chances of having viewers watch your videos and on other users’ For You pages.

Encourage interaction

To boost engagement on TikTok, respond to comments and create videos that others can Stitch or reply to in the comments. By encouraging interaction, there’s a greater likelihood that the app will suggest your videos soon to users.

Additionally, users may view you as a potential friend and be more inclined to follow your content.

Keep it short

Indeed, TikTok allows up to 3-minute videos. However, keeping videos short is recommended to maximize view duration and reach. 

Creating a concise video that effectively conveys your message in 15 seconds increases the likelihood of viewers watching it multiple times.

Moreover, producing shorter videos allows for more content and more opportunities for views.

Add a call-to-action (CTA)

At the end of your video or its description, give your audience clear instructions on what to do next.

You can request them to share their insights or invite them to stitch your video. Including a specific CTA will help keep your viewers engaged and encourage them to return for more.

Use Your Audio

TikTok lets you record your audio, making connecting with your followers easier. Ensure that the audio is engaging and enjoyable. Moreover, it should be able to attract the right audience.

Cross-promote your audio on other platforms or suggest that users stitch your TikTok with your original song for a better outcome.

Make it funny

Creating humorous TikToks can increase the likelihood of people sharing and interacting with your content.

Final Thoughts on “How Much Do TikTokers Make?”

Earning potential for TikTokers depends on the creator and their reach.

So, the more effort you put in, the greater chance of success you have at gaining monetizable views or better-sponsored deals. No matter your goals regarding making money through TikTok, you can partner with our top-notch TikTok advertising agency. We’ll help you bring your brand to the next level.

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on How Much Do TikTokers Make?How many videos do you need to make money on TikTok?

You need to have no set number of videos to make money on TikTok. Instead, money-making potential comes from the number of followers you have.

Can I be financially fortunate in TikTok?

Yes. You can be financially fortunate and get paid by TikTok, but making a mark requires much effort and creativity.

How much does TikTok pay for gifts? 

TikTok allows their fans to send virtual gifts for specific videos of their creators. You can exchange these virtual gifts for real-time money.

Related Articles

How to Make Money on TikTok

12 Ways to Become TikTok Famous

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How to Get More Followers on TikTok: 13 Effective Tips

Are you looking to boost your online presence on TikTok? Want to be the talk of the town amongst fellow TikTokers?

Look no further than this blog post, where we share great tips and tricks to help you gain more followers. From creating viral content to using hashtags effectively, there are several techniques you can use to widen your reach.

We’ll present each strategy in detail so you can easily master it. So, if you’re serious about getting noticed on TikTok, read through this article.

What to expect from this blog post:

13 Techniques to Grow Organic TikTok Followers3 Paid Techniques for Increasing TikTok Views and FollowersFinal Thoughts on How to Get More Followers on TikTokFrequently Asked Questions on How to Get More Followers on TikTok13 Techniques to Grow Organic TikTok Followers

TikTok is a popular digital marketing platform due to its personalized “For You” feed, governed by a strict algorithm.

The challenge for businesses is to expose their content to their target audience’s FYP, consequently gaining more followers.

Here are the techniques to grow your TikTok followers and work with the algorithm:

1. Know your audience.

Knowing your target audience applies to anything in digital marketing. Some TikTok users can be part of your niche audience. Creating content for growing followers might result in a peak in vanity metrics.

Look at what your target audience is doing on TikTok. This way, you can produce videos that are uniquely and specifically designed for them.

2. Use a TikTok Pro account.

Changing your profile to a TikTok Pro account can be a good start for gaining more followers.

Moreover, publishing your TikTok profile link on your website and social media accounts lets you track your performance. This way, you’ll know where your new followers are coming from.

3. Know TikTok trends.

TikTok is known for its various trends, with songs and music frequently being the focal point. Record labels frequently collaborate with the app to promote their artists’ music.

By doing so, they can increase sales and improve the chances of the song becoming a chart-topping hit. TikTok will recommend trending songs that you can easily use in your videos to increase your followers.

Using a trending song in your content improves your chances of attracting new users.

4. Educate your TikTok followers.

Combining educational and entertaining materials can effectively bring more followers to your account.

Create well-crafted content showcasing your value and products. At the same time, educate your audience on how you can improve their lives.

5. Use the right hashtags.

TikTok collaborates with record labels and partners with brands brand partnerships by using hashtags and sounds to enhance content.

It would be best to leverage relevant and popular hashtags to increase the chance of your content reaching your desired audience.

You can explore these trending hashtags within the app or use the suggested hashtags when typing with the “#” symbol in the caption section.

6. Follow the best posting schedule.

Posting your content at the right time is important on TikTok, just like other social media platforms. Try publishing when your ideal viewers are most active.

The best times to upload videos are early morning when people are commuting, at lunchtime, during breaks from work, and late at night. These are times when TikTok users look through their phones.

7. Have good lighting.

It is important to ensure videos are appropriate for all TikTok viewers. So, use good lighting and high-quality video.

8. Take advantage of TikTok challenges.

Participating in TikTok challenges can help you gain more followers on the app. Many of these challenges are popular, frequently showing up in trending content.

To naturally grow your TikTok followers, join in the challenges your target audience is already participating in.

9. Use Stitch to work with other TikTok creators.

TikTok introduced a new feature called Stitch in late 2020. This feature allows you to use a few seconds of someone else’s video in your video to inform, expand on a topic, or start a conversation.

Using Stitches can help you grow your following quickly. Additionally, TikTok prioritizes Stitches in the FYP since it’s still a new feature.

Indeed, collaborating with other TikTok creators through Stitching can give you a boost.

10. Promote your videos across multiple platforms.

TikTok is a great marketing tool. Even so, it’s important to have a comprehensive, multi-channel digital marketing plan that includes other social media platforms, such as:

YouTubeInstagramFacebookLinkedIn

You can now share your TikTok videos to cross-promote them on other social media platforms.

By doing this, your target audience will become aware of your active TikTok profile and may follow you.

11. Leverage user-generated content.

By spending time on TikTok, you can create valuable content. User-generated content (UGC) can help boost brand authenticity and credibility. Moreover, it encourages people to become engaged with your account.

12. Use TikTok’s growth tools.

To get more free TikTok followers, use TikTok’s growth tools. These features can help you reach your target audience.

A tool will even follow and unfollow people, like posts, and comment for you. It will make it easier for you to have many followers because it automates certain tasks.

13. Interact with your followers.

To gain more followers on TikTok, creators can engage with their current followers by liking and responding to comments.

By doing so, they can build relationships with their followers and other content creators.

Bonus Tips: Paid Techniques for Increasing TikTok Views and Followers

Need more help to gain free followers? TikTok ads in-feed or in-stream add-ons let you reach a larger audience, get more TikTok followers, and encourage engagement.

Here are some paid strategies for growing your TikTok followers:

1. Use TikTok ads.

To reach global users, create a TikTok Advertiser Account and use TikTok Ads Manager.

The TikTok Ads Manager platform offers ad management tools like targeting, custom audiences, ad creation, and insight reports for optimal ad performance.

You can select from various ad options, such as:

In-feed adsTopViewBrand TakeoverBrand Hashtag ChallengesBranded Effect

You can choose your ads based on your target audience and budget.

2. Promote your videos.

Promote is a feature on TikTok that can help you show your videos to more users, get people to visit your website, and attract more followers.

You must only use the feature with videos where the sound is something you created or someone else has already made.

3. Include a strong CTA.

As with digital marketing, you get a better result if you tell people what to do next.

Whether to follow, buy, sign up, or comment, your results hinge on using effective calls to action (CTAs) in your campaigns.

Final Thoughts on How to Get More Followers on TikTok

Following the suggestions and techniques outlined in this post, you should be well on your way to obtaining more followers on TikTok.

Consistency is crucial. Moreover, leveraging the power of other social media sites to help promote your TikTok videos will also provide you with additional exposure opportunities.

Partner with our top-notch TikTok advertising agency to achieve your company goals and bring your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on How to Get More Followers on TikTokIs it easy to get followers on TikTok?

Although TikTok is user-friendly, gaining a large following on one of the newest social media platforms requires effort and planning. Success in achieving a significant following varies among users.

How many hashtags should I use on TikTok?

TikTok users should use hashtags with purpose and only add three to five hashtags in their captions to optimize their efforts.

How often should I post on TikTok?

TikTok says to post one to four times daily, which will help more people see your posts. Try different schedules and watch how people respond to find the best way to post. Then, you can figure out the best frequency for your posts.

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Everything You Need to Know on How to Use TikTok

Are you curious about how to use TikTok? 

TikTok has taken the world by storm, captivating audiences of all ages. Whether you’re looking for fun storytime videos or humorous dance moves, the power of TikTok is undeniable!

At its core, TikTok provides an exciting and creative platform to express yourself through video format; no matter your interests, there’s something for everyone on this vibrant network.

In this blog post, we’ll walk you through the basics of using TikTok so that you can confidently join in on the fun!

Read on as we cover the following:

What is TikTok?1.) Getting Started with TikTok2.) Wandering Tiktok3.) Create Videos on TikTok4.) Start Posting Videos on TikTok5.) Joining TikTok Challenges6.) Exploring TikTok Duet and Stitch7.) Earning in TikTok8.) Growing Your TikTok Audience9.) Understanding TikTok AnalyticsAdditional Tips to Become an Advanced TikTok UserFinal Thoughts on How to Use TikTokFrequently Asked Questions on How to Use TikTokWhat is TikTok?

TikTok is a Chinese-owned app that allows users to create and share short videos. The app was known as Musical.ly until Bytedance purchased it and renamed it TikTok in 2016.

TikTok has become one of the quickest-growing social media platforms, with a scaling of 1 billion active users monthly. In the last quarter of 2021, it achieved over 160 million installs.

Although most TikTok users are between 10-29, there has also been an increase in older users. The platform became particularly popular during the pandemic when people sought entertainment while being stuck at home.

1.) Getting Started with TikTokMaking a TikTok account

To begin, access the Google Play or App Store and download TikTok. Once downloaded and opened, the app will immediately begin displaying videos. It is optional to make an account to browse videos on TikTok.

But to start recording and sharing videos, you need to make one.

To sign up for TikTok, connect your Facebook, Gmail, or Twitter account or create a new account with your phone number or email and a standard username and password.

If you provide your phone number on TikTok, your username will be generic (example: user1234567). However, if you provide your email address, you can personalize your ID.

TikTok will direct those under 13 to the correct age-appropriate experience in the US, allowing guardians to supervise their online activity.

Editing your TikTok profile

After you make your account, you can change it. Tap the button at the bottom that says profile.

The Profile tab will show your picture, how many people you follow, how many people are following you, and how many likes your videos got. It also shows which videos you posted and liked.

Click the “Edit Profile” button to start editing. You can put a picture or video of yourself.

Change your name and username, write a short description that is 80 characters long, and link any other social media accounts you have, like Instagram, YouTube, and Twitter.

If you already have a lot of followers on other platforms, one way to get more people to follow you on TikTok is to show that it’s the same account as your other accounts.

Linking them makes it easier for people to see your TikTok videos across different sites.

Every TikTok accounts are public by default, meaning anyone can view the videos you post and your profile.

However, you can change this setting by selecting the Settings and Privacy option after clicking on the three lines in the top right corner of your profile.

By toggling the Private Account option, you can make your account private but keep in mind that you will need to manually approve each user request to follow you.

Alternatively, you can set individual videos’ privacy settings to private when posting videos.

2.) Wandering TiktokBrowsing videos

The algorithm on TikTok is both intuitive and powerful. On the main page, there are two feeds: “For You” and “Following.”

The “For You” tab displays a constant flow of random videos from TikTok users worldwide.

TikTok uses your viewing history to recommend videos it thinks you will enjoy, creating a diverse and endless content selection. The more you watch, the more similar videos will appear.

The “Following” tab displays videos uploaded by TikTok users you have decided to follow.

A magnifying glass next to these tabs allows you to search for user accounts to view their videos.

Every time you watch a video, you will see five icons on the right side:

A circle with a photoA Heart iconA speech bubble iconAn arrow pointing to the right iconA spinning record with emanating music notes

The first icon displays the profile picture of the creator and includes a plus sign at the bottom, allowing you to follow them easily. Following a creator will enable you to see more of their videos on the “Following” tab.

The “heart” option displays the number of users who have liked the video. Liking a video will inform TikTok of your preferences and prompt the app to display similar videos.

TikTok now allows you to send gifts to your preferred creators through comments. But only those comments that contain the gift icon will enable this feature.

Furthermore, you’ll need coins to buy virtual gifts for your favorite creators.

TikTok’s early method to attract more users was to simplify sharing content on other platforms. Users can access the Sharing Settings by clicking the arrow icon under the comment section.

You can send the video to other TikTok users or share it on other social media channels such as Facebook, Instagram, Twitter, WhatsApp, or Telegram.

You can share the video link on any platform or download the video. There are also options to use the video as wallpaper or add it to your favorite collection.

You can identify the music used by TikTok creators through a spinning record icon at the bottom right of every video. Click on the icon to view other videos using the same sound.

Using this feature can include the same sound in your video creation.

Discovering more videos

In addition to the main feed, TikTok provides five options at the bottom of the app to easily discover other video content:

HomeDiscoverA plus signInboxProfile

The Home icon appears on the main page with the For You and Following feeds. TikTok has also begun showing Live videos.

You can locate the Live option at the left of the Home page. Using this option opens a new stream of videos. You can watch a user and interact with them in real-time.

The Discover icon lets you see trending hashtags, sounds, and effects on TikTok. Furthermore, the Discover icon is also where TikTok advertises ongoing and upcoming Challenges you can participate in.

The plus icon opens your camera and lets you begin recording a TikTok video.

TikTok lets you send private messages to other TikTok users as long as you follow each other. These messages will show in the inbox.

The profile icon shows your profile and videos you’ve done and liked.

3.) Create Videos on TikTokNavigating the record interface

To start recording a TikTok video, click on the plus icon at the center of the screen.

The plus icon will open your phone’s camera. You can create a video up to 15 seconds, 60 seconds, or 3 minutes long.

You can also pick the “Quick” option to quickly record a video or the Template option to use pre-made templates for photo slideshows.

In the top right are several icons to help enhance your recording experience. There’s a flip option at the top to help you use your back or front camera. The other icons are:

Speed: Helps you record slow-motion or fast-forward videos.Filters: This lets you use filters for your video.Beauty: An AR filter that lets you enhance skin blemishes, add makeup, and even adjust the shape of your face.Timer: Let’s set an auto-record countdown to help you film hands-free.Reply: This shows comments or questions you reply to with the video.Using music and effects

TikTok has the odds over other social media platforms due to its extensive collection of popular music that you can use for lip-syncing, dancing, or background music. Music is an integral part of TikTok’s identity, and using a popular song can enhance the chances of your video going viral.

However, TikTok doesn’t have unlimited music and mostly only snippets of sound you can’t edit. Additionally, this may be a problem if you’re looking for a specific portion of an uncommon song.

A workaround is to use the song on an external device while recording. TikTok will add this as an original sound. A warning, though–using this way can result in copyright violations.

When you want to add sound to your video, tap the middle of the top part of the recording screen. You will see a list of sounds; some are in categories, some are popular, and some are for you.

Editing your video

After recording your original video, you can use TikTok’s editing tools before publishing it. Post-recording, TikTok lets you do the following:

Insert text overlays, stickers, and more effectsInsert filtersChange the clips’ lengthInsert a voice-over and apply voice effects to it

When satisfied with your edited video, click next to see a post interface similar to Instagram.

4.) Start Posting Videos on TikTok

Now that you’ve done recording, it’s time to post videos on the TikTok community. You can add captions and hashtags on the posting page and mention other users in your videos.

By using hashtags, your video has a higher possibility of being found. Joining in with popular hashtags can help your video reach a bigger audience faster.

Also, mentioning popular users can increase your video’s visibility. In addition, it is possible to include a link to one of your existing videos in the caption.

On TikTok, a feature lets you add other people to your video. You can tag them instead of writing their name.

Before posting your video, you can control a few more settings.

You can control the privacy settings by picking who can watch your video.You can turn comments on or off.You can let a duet or stitch of your video.You can pick to share your video on your other social media platforms.

When you’re ready, tap post and the video will automatically be published. Posted videos are downloaded on your device by default.

5.) Joining TikTok Challenges

On TikTok, people can do challenges together. Everyone can make or join in a challenge. The challenge might be to do something special and use a certain hashtag.

Challenges can be from regular people or brands. Brands create challenges to get more people interested in their products. They might give prizes to users who join their challenge and do it the best.

Anyone can start an organic challenge. People join in for fun, even if there is no winner.

If you join in on challenges on TikTok, more people can see your videos, and you might get more followers. Go to the Discover section to find challenges and hashtags that are popular right now.

6.) Exploring TikTok Duet and Stitch

A TikTok duet is when you join another user to make a video. Find the other person’s video and tap the share icon to do a duet. Then select duet.

You will see two videos side by side, and their video will start playing as soon as you press record. You can use the same tools to record and edit your part of the duet.

TikTok Stitch is good for making reaction videos. To use it, tap the share button on the video and then select Stitch. You can cut up to 5 seconds of the original video for your own.

Tap next, and you can make a new ending for the video. People can make fun ideas with TikTok Duet and Stitch that might get them famous quickly!

7.) Earning in TikTok

TikTok influencers can make money. They can earn from $200 to $5000 every month, depending on how many followers they have.

TikTok has ways for these top creators to turn their accounts into money-makers. Here are some of the ways to make money on TikTok:

Connect to the TikTok Creator Fund and TikTok’s Creator MarketplaceCreate sponsored contentBecome a brand ambassadorSell influencer merchandiseAccept virtual giftsPlace affiliate links

If you have 10,000 real followers and 100,000 total views on TikTok within 30 days, you can join the TikTok Creator Fund.

TikTok Creator Fund is for people that make great videos and get more people to watch them. If you want to work with brands and get sponsored opportunities, join the TikTok Creator Marketplace.

You require to meet specific requirements before you can join this.

Outside of TikTok, you can make money with brands. Brands want people to talk about their products and post positive messages.

You can also make and sell your merchandise to people who follow you. You can also become an affiliate for products you like and add links in your bio and video captions.

On TikTok, people can give gifts to their favorite creators. They can do this through Live or the comments section.

The gifts are like virtual money but can be exchanged for real money you can take from your account.

8.) Growing Your TikTok Audience

Having a substantial number of followers is crucial for monetizing your content on TikTok. The good news is that TikTok’s algorithm facilitates rapid discovery of your videos. Here are some techniques to increase your followers on TikTok.Know your target audience.

Join in TikTok trends.Make and participate in TikTok challenges.Unite with other TikTok influencers.Post videos at the right time.Use the right hashtags.Promote your TikTok videos to your other platforms.Engage with other videos.Use TikTok Promote9.) Understanding TikTok Analytics

You can find out who viewed your profile or followed you on TikTok. You can use Analytics Tools from the Creator Tools settings even if it is a new account. These tools will tell you how many people have seen your videos.

Overview of your overall engagementPer Content MetricsFollower DemographicsLive Video Analytics

You can look at the data from your videos to see how well they are doing.

Additional Tips to Become an Advanced TikTok UserUpload videos recorded outside TikTok.

Sometimes, you record and edit a video on your phone with video editing software. You post this video on other social media platforms and want to do the same on TikTok. To accomplish this:

Tap the plus icon to open the recording screen.

Select the Upload button beside the record button.

You’d open your phone’s gallery, and you can insert more than one video by choosing the first video, then tapping Upload and adding another.

When you’ve chosen all the videos you want, tap next and proceed to edit the video using TikTok’s editing tools.

Create engaging photo slideshows using Templates.

When you use the recording screen, swipe to find the Templates option. Choose a slideshow template to tell you how many photos you must pick. Your phone’s gallery will open and let you pick your photos.

The order of your photos in the slideshow will be the same as the order you picked them. When finished selecting, click OK at the bottom of the screen to move on to editing.

Delete your TikTok videos.

If you’ve accidentally posted a video, you can still remove it. Just go to your profile and tap the video. Tap the three dots below the Share option and tap the delete button.

Create GIFs from any TikTok video.

You can turn videos into GIFs and share them with others. Tap the arrow on the right side of the video and choose “Share as GIF.” Then you can edit how long it is.

When done, press “Generate” to make your GIF. People like to use TikTok for making fun memes, so creating GIFs is a great way to join in.

Share your profile with your TikTok QR code.

When you sign up for TikTok, you get your QR code. To find it, go to your profile and tap the three dots at the top right corner. Select the QR code and save it. You can post this on other social media.

To scan someone else’s QR code, use Scan on the right of the main screen on TikTok.

Final Thoughts on How to Use TikTok

Whether you’re an individual or a business, learning to use TikTok is key to taking advantage of its many benefits.

Don’t be overwhelmed by investing time and money to create on-trend content; focus on what makes sense for your brand and ensure it resonates with your audience.

Partner with our top-notch TikTok advertising agency to achieve your company goals and elevate your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on How to Use TikTokWhy is TikTok easy to use?

Undoubtedly, TikTok has a user-friendly interface. Its theme is visually appealing, yet it also includes simple components that are easy to use.

How important are the TikTok followers?

The more followers, views, and likes you gain on TikTok, the greater the impact on the growth of your brand on the platform.

How and why do people use TikTok?

Users can create and share short videos on TikTok that are usually 15-30 seconds long with their followers within the app.

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The Beginner’s Guide: Best TikTok Templates

Are you looking for the perfect TikTok template that will help make your video stand out?

With so many options available on social media, it often takes time to find just the right one.

To simplify this process, we’ve compiled a list of the top 10 apps offering an extensive selection of quality templates.

From popular themes like holiday and travel-inspired shots to unique settings such as underwater images, these powerful tools will give your videos an eye-catching edge.

Read on as we cover the following:

What Are Templates on TikTok?Top 10 Apps to Find TikTok TemplatesHow to Use TikTok’s Ready-Made TemplatesFinal Thoughts on TikTok TemplatesFrequently Asked Questions: TikTok TemplatesWhat Are Templates on TikTok?

Video templates are pre-made video models that everyone can use as a starting point to create their own entertaining and engaging TikTok content.

Templates include images, text, background music, and other multimedia components, which the app can customize to suit the user’s needs. They give a convenient way for creators to quickly edit videos without starting from scratch.

You can find templates on TikTok in these video models within the app.

Why should you use TikTok templates?

Making and managing TikTok marketing campaigns often involves a lot of moving pieces. It can sometimes feel like juggling multiple items while balancing on a unicycle.

However, TikTok templates can save time. Moreover, they ensure cohesive-looking content that reflects your brand.

Templates can help you make good videos quickly. As we’ve mentioned, you don’t have to start from nothing.

Besides, you don’t have to worry about spending money on design software because you can usually edit the template.

Top 10 Apps to Find TikTok Templates

Are you looking for free or affordable TikTok templates? Here’s a list of some of the best TikTok templates:

1. Canva

Canva has free-to-use TikTok templates that can take your content creation to the next level. The platform’s sorting capabilities can narrow your outcomes by style, theme, color, or price.

Aside from the many free options, you can buy premium templates off the platform.

Once you’ve filmed your video and chosen your template, you can add elements, text, animation, and other effects.

Cost: Free. Pro accounts start from $149.99 per person yearly.

2. Vimeo

Vimeo has hundreds of TikTok templates to choose from. Moreover, the platform has excellent search functionality, making it easier to find what you need.

For example, when you use a particular search term like “TikTok Events,” you will only have direct matches. Vimeo provides outcomes that are close to your search term.

So, when you try to search “TikTok Events” on the platform, you will get templates on many different event themes.

This could be your app if you’re a content creator working with different brands. You can find a wide range of industries, events, or types of content.

3. CapCut

While TikTok doesn’t own CapCut, the two share a parent company that makes the latter in tune with the templates one would want for TikTok.

While CapCut is known for its TikTok video-editing capabilities, it also gives creators templates they can use for their content. Moreover, you can use popular TikTok creators’ templates.

If you search for a TikTok creator template produced on Capcut, click the CapCut tag on the video.

CapCut will open another screen with the prompt “Use template in CapCut.” Click on that, and your template will be ready for the CapCut app.

Note: You use CapCut templates in certain regions.

Cost: Free.

4. Kapwing

Kapwing’s video editing application is easy to use. Moreover, it offers several TikTok templates. Besides, if you’re into reusing your content for multiple platforms, Kapwing makes the process easy for you.

Kapwing’s TikTok templates include popular challenges, sound bites, and memes so that you can create timely content and stay ahead of the curve on the For You page.

Plus, with Kapwing’s pro account, you can integrate your fonts, ensuring you stay on-brand.

Cost: Free. Pro accounts start from $16 monthly. Enterprise pricing is available upon request.

5. Instories

While created for Instagram Stories, Instories has some best templates you can reuse for your TikTok account. For example, many of their Lifestyle templates would make dynamic covers and excellent TikTok hooks.

The only drawback is that you must provide your credit card information before using the app. A 3-day free trial that, once over, will start your subscription unless you cancel.

While it’s more expensive than other options, you can use it to make content for your Instagram Stories and posts. So, you’d get your money’s worth.

Now, if you use built-in Instagram content ideas or TikTok ideas, your material will stand out.

Cost: Starting at $11.99 per month

6. Biteable

Biteable is a tool that helps non-designers, such as marketers, social media managers, and entrepreneurs, create professional-looking animated videos to grab attention on the For You page.

It focuses on creating business-friendly content, making it useful for corporate industry people.

Biteable is packed with thousands of photos and video clips for you to use. Moreover, the app adds new content frequently.

The TikTok templates are easy to make, but you’ll likely find yourself just using them and adding your text.

Be sure to check their tutorials for hidden features you want to avoid sleeping on.

The only drawback with Biteable is it costs $49 monthly, which can be expensive for non-pro users. However, the price is cost-effective for marketing teams.

Cost: 7-day free trial, then $49 per month.

7. Zoomerang

According to reports, Zoomerang boasts the biggest template marketplace. 

Moreover, it lets you explore the works of template creators. If you like a specific template, you can view more designs from the same creator.

Zoomerang also provides a leaderboard that shows the top, trending, and newest template designers.

When you launch the social media app, you’ll see a template feed. They are categorized as popular ones or marked “for you.”

You can also check out the profiles of the creators. While some templates are free, the most popular ones require payment.

Think of it as a TikTok for templates, so be careful how you spend. Take advantage of the in-app tutorials that teach you how to recreate trending TikTok videos.

Cost: Free. Paid version costs $12.99 per month or $59.99 yearly. 

8. Simplified

If you’re interested in using an AI assistant for content creation, Simplified might be a good fit for you. The app offers a variety of TikTok design templates that you can customize and share.

Besides, Simplified has tutorials for beginners. Moreover, you can do almost all your marketing and creation tasks inside the app.

You can produce content, edit designs, write marketing copy, create videos, work with others, and publish to your social media accounts.

The name of the app reflects its user-friendly approach.

Cost: Free! Paid memberships start at $30 per month.

9. VistaCreate

VistaCreate has an accessible platform packed with professionally designed templates. This app makes creating, exploring, and editing your content is simple.

VistaCreate lets you easily personalize your videos with animations, objects, texts, styles, and music.

Additionally, you can create a brand kit with your colors, fonts, and logos to make customization even easier.

While VistaCreate has seemingly fancy features, it is a free platform that is user-friendly and efficient.

Cost: Free! Paid subscriptions start at $10 per month.

10. Flexclip

Flexclip is a user-friendly video editing tool that includes a variety of beginner-friendly templates.

It lets you create as many personalized projects as you want. So, it’s perfect for frequent content creators.

You can select either Timeline Mode or Storyboard Mode when producing your template.

If you prefer to customize your templates, Timeline Mode would be the right choice as it provides complete control over music tracks and videos.

On the other hand, if you intend to create content quickly, Storyboard Mode is the perfect option. It has an intuitive view that allows you to produce content in a few minutes.

Cost: Free! Paid subscriptions start at $9.99 per month.

How to Use TikTok’s Ready-Made Templates

TikTok has user-friendly templates within the app. You only need to insert your photos or videos into the templates, make necessary changes, and publish! Here are the steps:

Open TikTok and tap the plus button.Tap Templates.Choose a template and tap Upload Photos.Adjust your video with the options on the right side and tap next.You can select to post your video or put it in the drafts.Final Thoughts on TikTok Templates

TikTok templates are a great way to express yourself. They provide the perfect opportunity for bringing your creativity and ideas to life on digital platforms.

Besides, they are easy to customize. Moreover, they have a wide range of uses, including advertising, entertaining, and educating.

Partner with our top-notch TikTok advertising agency to achieve your company goals and elevate your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions TikTok TemplatesWhere do I find TikTok backgrounds?

You can find free background videos on sites like Pexels if you want to make your template.

Why does TikTok say “failed to generate template”?

When TikTok says “failed to generate template,” it means one or more of your photos are corrupted and cannot be uploaded. Deselect one photo at a time and try to re-upload until you find the affected one.

Why does my TikTok not have templates?

Templates are available on the mobile app. They aren’t accessible on the desktop version. 

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Everthing You Need to Know on Facebook Ad Audit

Do you feel like your Facebook ads are not driving any meaningful results?

If this is the case, it might be time to take a step back, reevaluate the strategy behind your campaigns, and give them an audit. That’s where we come in.

In this blog post, we will provide an informative guide on how to thoroughly assess your Facebook ad campaigns so that they can start driving better ROI.

Read on as we cover the following:

Facebook Ads AuditReview Your Facebook Ad Account LayoutCheck Your Reporting StrategyInspect Your Campaign OrganizationCheck Your Ad Creative and CopyFinal Thoughts on Facebook Ad AuditFrequently Asked Questions on Facebook Ad AuditFacebook Ads Audit

For many e-commerce brands, Facebook may be the biggest revenue driver. However, they may still need to achieve the best results.

Now, a Facebook ads account audit decides the effectiveness of your ad spend. Moreover, it helps you determine how to get the best return on ad spend (ROAS).

You can do an audit quickly, but it will be more helpful if you take your time to look at everything. When you inspect the details, you will determine areas for improvement and have better results.

We recommend auditing whenever your results start to stagnate. Moreover, schedule a comprehensive audit for your Facebook ad account at least once every year.

When we work with new clients for Facebook advertising, we review what they have already done. We study if their current strategy has worked, allowing us to decide what to do next.

The process can be as simple as changing how much money you spend on Facebook ad campaigns. On the other hand, you can also start from scratch with a brand-new strategy.

Review Your Facebook Ad Account Layout

Skipping account-level methods in an audit can be tempting when you want to jump straight to the campaigns making or breaking your ad return.

However, it’s important to review your Facebook ads account structure regularly.

Perform top-level tracking and a strategy and spending check using your Facebook ads manager dashboard. These basic steps will determine whether your campaigns have a firm foundation or have issues from the start.

Inspect your tracking configurations.

To determine if your Facebook marketing is working, you must track how many people come to your e-commerce site from the social media site.

To do this, you must set up Facebook’s Pixel tool.

Your Pixel code can track what people do after seeing your Facebook ads. So, set the parameters correctly to ensure you show ads to interested people.

It is important to keep track of when people buy from you. However, it is also important to keep track of other things too, like:

Newsletter signupsContent viewsLanding page dwell timeTool usage on your site

These other events, called micro-conversions, can reveal when potential customers are taking steps that build trust and engagement, which can lead to conversions.

This data allows for successfully retargeting certain audiences with different ad sets, which is especially important for big-ticket items that may require touches before conversion.

If your e-commerce platform has partner integrations, make sure to use them. It will help you set up your store quickly and correctly.

Check your top-level strategy.

When reviewing your top-level strategy, ask yourself three questions:

Is the full sales funnel being captured by your campaigns?Does your bid strategy work well while using resources efficiently?Is the message being conveyed consistently and uninterruptedly throughout the sales process?Full-Funnel Sales Strategy

To effectively market your product, ensure that your advertising strategies target and engage potential customers at every stage of the sales process.

The strategy consists of three different ad sets and goals:

Let the target audience know about your product. Tell them what it does and why they might like it.Help target audience who show they like your products.Try to convince the target audience most likely to buy what you are selling.

Consider adding a ‘Reflect’ stage for marketing to customers who have already purchased from you.

Your campaigns will not be complete if they all have the same goal, like buying a product.

To create a full-funnel campaign, you need to use micro-conversions. These separate each stage of your new ad campaign strategy.

Bidding Plans

Check your bidding plan. Meta has three kinds of bids, and they are the following:

Spend-based is about spending to get the best results, but they are not guaranteed.Goal-based is for getting a certain cost or return on what you spend.The manual option lets you set a bid limit for yourself. Think if it costs more using cost per click (CPC) or cost per mille (CPM).

Meta provides a guide to choosing your bids. Ensure you look at this guide often, especially if your results could be better.

If you don’t like how much money you make from social media, try changing your strategy.

Adjusting your bid plans will help you find more customers and control how much money you spend. However, be careful not to limit the number of people who can see your posts too much.

Consistent Messaging

Finally, ensure your potential customers get consistent messages as they progress through your campaigns. Otherwise, you are likely to lose them.

Let’s say you tell people that your product is high quality and luxurious but then try to sell it at a low price. Some people might doubt the credibility of your ad. After all, premium products cost more.

If you think that price is the most important factor, tell people about the value and quality of your product first. Then, talk about the low price for such good quality.

Review ad frequency and total budget.

Ad frequency determines how often people see your ads. If you show them too often, people will get tired of them.

You can ensure people see your ad more often by keeping the number of people seeing it for the first time high. We usually recommend 67% or higher, but you can decide what works best.

You can make your ad look better by changing it often. Show the ad more times and update what it says and how it looks. Doing this will help people like your ad even more.

Make sure you have enough money to get the results you want. Advertising can be tough. So, setting aside at least $5,000 monthly for this kind of advertising is best.

Spend 30 minutes each week looking over your Facebook ads plan.

Check Your Reporting Strategy

When you decide what to do with your campaigns, look at the conversion rate, click-through rate (CTR), and ROAS.

Make sure that the data is correct by checking it often. While Meta provides comprehensive reports, it cannot tell you everything.

Besides, Meta reporting has become less reliable, but you can still get a good idea of how your campaigns are doing.

Take 30 minutes each week to review your conversion tracking. Compare what you see in Meta reporting with Google Analytics and data from places like Shopify or WooCommerce.

It is hard to know which campaigns are helping you the most.

So, you need to have enough data to determine where to spend money on marketing collaterals like Facebook ads, Google Ads, and other digital ads.

If you don’t have enough data, ensure Meta Pixel details are setting it up correctly. If it still needs to give you more data, consider using other tools to help get more info.

Inspect Your Campaign Organization

Ad campaign structure controls how you deliver your ads to your audiences.

Here are three significant actions to take:

1. Check your audiences.

First, figure out who you will show your campaigns. Make sure you pick many people for your “See” stage campaigns so many people can learn about it.

Custom audiences are important, but lookalike audiences can help you reach more people. You can target those who already bought or want to purchase something from you.

Make sure that you are showing the right ads to the right people. Moreover, show different ads for each step of the process.

Only show a few ads to a single person because it wastes money, and they may not like your brand anymore.

Check if you’re doing this correctly using a tool in Audiences Manager. Prevent errors by adjusting your campaigns.

2. Explore Facebook’s automation.

Meta can help you save time, especially when you try its ad automation options. See which one is best for your campaigns. Review these tools each week to ensure they work well and give you good results.

Automation can help you get more money back. However, you can also spend a lot of money without getting anything in return if you don’t set up the feature correctly.

Note: It is important to give Facebook’s algorithm time to learn how to do its job. Turn automation on and off slowly.

3. Review additional testing.

At Inflow, check your Facebook ads plans often. When looking at them, look back to see what tests you have done on the ads.

If you have not tried many of these tests, now is a good time for A/B testing.

A/B testing allows you to try two different versions of an ad and see which one works better.

If you spend $5,000 a month on Meta ads, it is best to ensure your campaign is the best it can be.

Check Your Ad Creative and Copy

Every year and every week, you should look at the pictures, videos, and customer posts you use in your campaigns. Use images and videos to reach as many people as possible.

When you create ads, change the words and pictures based on what stage of the funnel they are.

For example, in the beginning, use pictures and words that show all your products.

As people move through the funnel, use more specific pictures and words about particular products. Test different versions to see which ones work best.

Change your ads often so people can enjoy them.

It takes time for Facebook to learn how to make your ad quality better. If you change them too often, it can hurt what your ads do.

After looking at CPM, CPC, and CTR for a while, you will know when it is time to start testing new ads so they are ready when the old ones need to be changed.

Final Thoughts on Facebook Ad Audit

Overall, the outcome of a Facebook ad audit is invaluable.

Businesses looking to get the most out of this popular social media platform can benefit from regularly reviewing current and past campaigns.

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency specializing in Facebook & Instagram ads, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on Facebook Ad AuditWhat would be the result if I put only one ad in each ad set?

Optimizing for the desired results becomes difficult for Facebook’s algorithm when each ad set contains only one ad, as there is nothing to test against within the audience.

In what way can the structure of my Facebook ad account assist me with my Facebook advertising efforts?

Checking your Facebook ad account structure can aid you in effectively managing your campaigns and lessening potential setup errors.

In what ways can the Business Manager feature assist me with my advertisements?

Business Manager is a tool to organize your Facebook-related items, such as pages, Instagram accounts, ad accounts, Pixel, and website names. Additionally, it assists you in deciding who can do what within your business.

Related Articles

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How to Protect Your Facebook Data from Apps

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How Much Does TikTok Pay? Best Guide

Are you curious about how much money TikTok stars are making?

Now that social media app has become one of the most popular platforms, many aspiring content creators looking for fame and fortune have started to flock to it.

But do those dreams come true? How much does TikTok pay its users, the powerful influencers who draw millions of viewers?

In this blog post, we’ll dive deep into the earning potential of a successful TikToker, from creating videos to brand collaboration opportunities.

Read on as we cover the following:

How Much Does TikTok Pay Creators?TikTok Creator FundTikTok Creativity Program Beta3 Tips to Get Paid on TikTokFinal Thoughts on “How Much Does TikTok Pay?”Frequently Asked Questions Related to “How Much Does TikTok Pay?”How Much Does TikTok Pay Creators?

Creators on TikTok can earn varying amounts of money. It depends on their followers and how much people like their posts. Moreover, there are many ways to make money on TikTok, which can be confusing.

In the last few years, the app has launched programs allowing creators to earn money directly through the platform. These programs include the TikTok Creator Fund and the new Creativity Program Beta, which both pay creators a slice of the app’s revenue based on views.

TikTok has ways to help people make money. Even so, most people who make the most money on TikTok don’t achieve it directly through the app. They earn their money through partnering with brands and selling products they make.

But before we get into that, let’s look at how you can earn money directly through the app and just how much TikTok pays its creators.

TikTok Creator Fund

TikTok started Creator Fund in 2020 to encourage and reward creators for doing their best in creating engaging videos.

Through this fund, TikTok pays creators a percentage of the platform’s revenue based on several factors, including view count, engagement rate, and more.

TikTok has remained infamously silent about how much the Creator Fund program pays its users. Luckily, some of the program’s top creators have revealed the amounts they’ve earned through the program.

The agreement is that the TikTok Creator Fund pays 2 to 4 cents for 1,000 views, which adds up to only $20 to $40 for a million viral video views.

Is the TikTok Creator Fund Worth It?

While many creators have expressed disappointment with the Creator Fund’s low payouts, the program has several upsides.

For one, the TikTok Creator Fund allows users to make money directly through TikTok without going through third-party brands or creating sellable products in addition to content.

The platform also makes it easy to get paid through the Creator Fund. Once you’ve earned at least $10 through the program, you can withdraw your payout through services like PayPal and Zelle.

The best thing about the Creator Fund is that there’s no limit to how much money you can make.

Since TikTok hasn’t capped the fund’s payouts, you can earn some decent cash if you invest the time and effort to rack up millions of TikTok views.

If you can handle the challenge and meet the program’s terms and conditions, you can apply to join the TikTok Creator Fund program. It takes a few simple steps through the app.

TikTok Creativity Program Beta

TikTok started the Creativity Program Beta earlier this year in response to creators’ concerns about the Creator Fund’s low payouts.

According to TikTok, they designed this program to “generate higher revenue potential” for creators of all types. Moreover, the Creativity Program Beta promises to give creators even more money than its predecessor.

The Creativity Program Beta is new, and it is still beta. We have yet to determine how much money they will pay those who create content for them.

Right now, we can only wait for the numbers to trickle in. However, the program does seem promising!

The TikTok Creativity Program Beta is only available to some people right now. It will also be open to U.S.-based creators in the next few months.

If you have joined the TikTok Creator Fund, you can now switch to the Creativity Program Beta through the app.

6 Different Ways to Make Money on TikTok

While TikTok’s Creator Fund and Creativity Program Beta offer creators a way to make money directly through the app, many other ways exist to make even more money through the app.

Here are six ways to make money through TikTok:

1.) Sell digital products

Digital products are products you can sell online, like ebooks and templates. It’s profitable because the digital media market will pump over $500 billion in 2023. For example, you can sell a downloadable product and market it to millions of TikTok users.

You can make more money by selling digital products. Digital products only need a little money to create and sell. You don’t need to rent a store or keep physical items in stock.

Digital products are a great way to make money without having to work all the time. You can upload them online and link them to your TikTok followers. Then, you can watch as people buy your product and get paid.

2.) Sell merch

Selling merchandise is a good way to make money from people who follow you on TikTok.

Your items could include t-shirts, mugs, and tote bags with your name or slogan. People will buy it to show their support for you.

Today, with print-on-demand (POD) services widely available online, it’s easier than ever to start selling merch as a creator.

Design your logo, and the POD company will print the product and send it to the buyer—no need to keep an inventory or deal with shipping logistics. Easy peasy!

3.) Live stream on TikTok

Live streams are a great way to be with your audience in real-time, but did you know you can make money by going live on TikTok?

The LIVE Gifting feature on the app enables content creators to earn money during a live session by receiving virtual gifts from their fans. These gifts include TikTok Diamonds that you can exchange for cash.

4.) Partner with a brand

Brand partnerships are TikTok’s most popular and sought-after ways to earn money.

In this kind of influencer marketing campaign, a third-party brand will enlist and pay a content creator to promote a brand’s products or services through sponsored content.

On TikTok, these partnerships can take many different forms depending on the circumstances, but generally, the brand and creator will agree on a set rate per sponsored TikTok video.

The amount of money you can make through a brand interaction varies depending on several factors, including your follower count and engagement rate.

TikTok creators with more followers and a higher engagement rate will earn more money through brand partnerships.

5.) Become an affiliate marketer

TikTok’s affiliate program makes it easy to make money by promoting products and brands you love through the app. Browse through the app’s marketplace of over 10,000 products, request brand samples, and recommend your favorite items in your videos and live streams.

You’ll earn a commission on every purchase made through an affiliate link. That’s neat!

6.) Create UGC for brands

User-generated content (UGC) is a great way to make money as a creator, no matter how many (or how few) followers you have.

Brands looking to hire a UGC creator are interested in something other than a large following but in the creator’s ability to create high-quality, engaging content.

UGC creators get paid by brands to create TikTok content that captures the authenticity of true user-created content.

Unlike brand partnership content, a UGC creator’s content must be posted on the brand’s social media channels rather than the creator’s TikTok account.

Making user-generated content for brands can be as profitable as endorsing products through brand deals.

To increase your income as a UCG creator, prioritize improving the quality of your videos rather than just your engagement rate and follower count.

3 Tips to Get Paid on TikTok

Do you want to increase your earnings on TikTok? Here are some effective ways to do so:

1.) Create engaging content

Audience engagement is the way to becoming a successful creator. That is what programs like TikTok’s Creativity Program Beta promote.

Use attention-grabbing TikTok hooks, initiate conversations, and ask questions to capture and maintain your audience’s interest.

Additionally, for optimal engagement, ensure your content is relevant by incorporating popular dance trends, trending songs, or current events in pop culture.

To join TikTok’s Creativity Program Beta, you must focus on longer videos with your camera. Start recording!

2.) Post consistently

If you want to increase your earnings quickly, we recommend establishing a regular posting schedule.

By consistently posting TikTok videos, you can keep your audience engaged and demonstrate to potential brand partners that you’re diligent, hard-working, and professional.

As such, we suggest creating a content calendar to help you stay on track.

3.) Optimize your profile

You must ensure your profile is ready to get more views on TikTok. Add hashtags and keywords to your bio related to the content you post. Connect your profile to other social media platforms so more people can find you.

By doing this, you can enhance your presence on TikTok and increase your chances of being discovered by more users. At the same time, you can gain more followers.

Final Thoughts on “How Much Does TikTok Pay?”

The money you can earn from TikTok depends on factors like your follower count, the type of content you create, and video quality.

Making a fortune solely through TikTok can be challenging. However, collaborating with brands and selling are ways to earn money through the app.

Partner with our top-notch TikTok advertising agency to achieve your company goals and elevate your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, a premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on How Much Does TikTok PayDoes TikTok pay for likes?

Instead of paying for likes, TikTok finances eligible creators for the number of views they get.

Does TikTok pay monthly?

Yes. The TikTok Creator Fund payments will pay you for the previous 30-day period.

Why does TikTok pay so little?

Unlike YouTube, which shares a portion of ad revenue with creators for their videos, the app doesn’t directly pay creators for ads. Ads on TikTok play on the For You Page (FYP) between creator videos as users scroll, rather than directly on the creators’ videos.

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Top 15 Famous TikTokers Who Win Marketing Campaigns

Are you seeking a creative, results-driven way to market your newest product or service?

Social media influencers may be the answer. TikTok is becoming an increasingly popular platform, with dozens of internet celebrities creating unique and exciting content that resonates with viewers.

So, today we will look at some of the most famous TikTokers and how their stories can help you win your marketing campaign.

Read on as we cover the following:

The Impact of TikTok Influencers on Marketing CampaignsThe 15 Most Famous TikTok AccountsFinal Thoughts on Famous TikTokersFrequently Asked Questions on Famous TikTokersThe Impact of TikTok Influencers on Marketing Campaigns

Owned by Beijing-based tech company ByteDance, TikTok is a popular social media app that lets users watch, upload, and share short-form videos. The business also acquired Musical.ly in 2017 when it expanded to foreign markets.

According to Backlinko’s 2022 Tiktok Statistics, the video-sharing app has become very popular, with over 3 billion downloads worldwide.

Moreover, it has outperformed other popular platforms like Facebook, Instagram, Messenger, and Snapchat in terms of App Store and Google Play downloads. Besides, approximately 800 million users have joined the platform since 2019, more than the monthly users that Instagram gained in any quarter of that year.

TikTok is a growing video-sharing platform and a good way to promote your business. Many users watch and share videos on this platform. So, working with TikTok influencers can help get the word out about your brand.

Advertising on TikTok can be tricky because most users are part of Generation Z, who don’t like traditional advertising methods.

Even so, brands use influencer marketing tactics, partnering with popular TikTok influencers to increase sales and website visits.

The 15 Famous TikTok Accounts

Are you curious about who has the largest following on the app? Below is a list of the top 15 TikTok influencers with the most followers as of 2023.

1.) Khaby Lame @KHABY.LAME (161M)

Khaby Lame’s videos have gained significant popularity as they appear to parody the TikTok “life hacks” trend, where users offer tips on simplifying tasks.

Lame silently performs the same task from the life hack video but in a simpler way. He frequently uses the hashtag #LearnfromKhaby in his posts.

2.) Charli D’Amelio @CHARLIDAMELIO (150.8M)

Anyone even remotely familiar with TikTok will have come across Charli D’Amelio.

Even before her TikTok fame, D’amelio already had a successful career as a competitive dancer.

However, she quickly became a star in 2019 by posting dance videos to popular songs on social media.

Her videos almost instantly went viral, leading to acting roles and partnerships with brands like EOS Cosmetics and  Hollister sponsorships. Eventually, she launched of her merchandise brand.

In 2020, D’Amelio was listed as one of the most important people in fashion by Lyst.

They chose her based on how often people looked for her style, how much money she made from it, and what she shared on social media.

She was also included to the Time 100 Next list and Teen Vogue’s Young Hollywood Class of 2021 that same year.

3.) Bella Poarch @BELLAPOARCH

In 2022, Bella Poarch, an American-Filipino TikTok user, became one of the most successful influencers on the platform.

A few months after creating an account in April 2020, she posted a video, lip-syncing to Millie B’s “M to the B” and bouncing her head.

She uploads clips related lip-syncing, dancing, fashion, and video games. In 2021, she released her first song, called “Build a Bitch.” Its music video received nominations from the UK Music Video Awards, MTV Video Music Awards, and iHeartRadio Music Awards.  Other celebrities like Mia Khalifa and Bretman Rock were also featured in the video.

Bella has been speaking out against unfairness towards Asian people. She made a TikTok video, talking to Vogue about the subject. She said that when she moved from the Philippines to the United States, people treated her poorly and hurt her for no reason.

4.) Addison Rae @ADDISONRE (88.6M)

In 2022, Addison Rae, a popular social media personality from Louisiana, gained recognition for her creative dance and lip-sync videos on TikTok.

She collaborated with other influencers like Charli D’Amelio and Chase Hudson after helping to form The Hype House in December 2019.

Due to her quick rise on the video-sharing app, she secured a contract with talent agency WME along with multiple sponsorship deals with American Eagle and other brands.

She has also been engaged as a podcast host and cast in a film, among other opportunities.

Forbes named Addison as the top TikTok influencer in August 2020, and reported to be one of TikTok’s highest-paid stars.

5.) MrBeast @MRBEAST (83.9M)

Jimmy Donaldson, also known as MrBeast online, has over 150 million YouTube subscribers. He does special stunts and gives away money to people to help them.

The 24-year-old started on YouTube when he was 13 years old. In 2017, his “Counting to 100,000” video became popular and got a lot of views in just a few days. He is now more popular than ever, and most of his videos have millions of views. Naturally, the videos he post on TikTok also gather the same number of views quickly.

6.) Zach King @ZACHKING (77.6M)

Zach King is a famous filmmaker and magician living in Los Angeles. He is well-known on TikTok for his amazing and creative special effects videos. He became even more famous after he made the “Jedi Kittens” video on YouTube. Lots of people liked it right away!

Zach is equally popular on TikTok. He made a video with over 2.1 billion views that showed him flying on a broomstick using a mirror. Big-name companies like BMW, Chipotle, KIND, and Jumanji have worked with him.

By 2022, Zach had over 67 million people subscribed to his YouTube channel.

His videos got more than 850 million likes. In May 2013, YouTube named him as one of the best young filmmakers in the US.

7.) Kimberly Loaiza @KIMBERLY.LOAIZA

Kimberley Loaiza is a 25-year-old Mexican singer. In 2016, she started to upload videos on YouTube. These videos were about make-up, hairstyles, and other fun topics.

Kimberley began making music in 2019 and released her first single, “Enamorarme.” She has 74 million followers on TikTok, where she posts dance videos, trends, and exclusive content.

8.) Will Smith @WILLSMITH (73.3M)

Despite not being a typical TikTok star, Will Smith has gained 73 million followers on the platform. He shares a mix of content, such as special effects edits, cooking videos, and workout routines.

In February 2023, he uploaded a TikTok video referencing the well-known incident where Chris Rock slapped him at the Oscars.

9.) Cznburak @CZNBURAK (71.7M)

Burak Özdemir is a Turkish chef and restaurateur. People know him as Cznburak on TikTok. He makes cooking videos and shows people how to make Turkish recipes. His videos are popular online, and he always smiles while preparing meals!

10.) Jason Derulo @JASONDERULO (58M)

Jason Desrouleaux, also known as Jason Derulo, is famous on TikTok. He was already well-known as a singer, songwriter, and dancer before joining the platform. However, on TikTok, he often shows his funny side.

He does dance covers, challenges, comedy skits, and pranks with other celebrities like Zach King and Will Smith. People find him funny, which is why he has over 43 million followers and one billion likes.

Derulo and Jawsh 685 released a song called “Savage Love” in June 2020. Thousands of TikTok users liked the song, and it became even more popular when BTS remixed it. The record became number one in the US.

11.) Dixie D’Amelio @DIXIEDAMELIO (57.1M)

Charli D’Amelio’s sister, Dixie D’Amelio is also among the most followed TikTok celebrities. The singer and internet personality is so popular that companies like Hollister and Morphe chose her to promote their products.

While Dixie is often associated with Charli, she has done things independently. She released the song “Be Happy” in June 2020 and was part of a TV show called “Attaway General.”

In 2020, Dixie also signed a record deal with HitCo Entertainment. She released two songs in December 2020: “One Whole Day” featuring Wiz Khalifa and another co-written by Demi Lovato called “Roommates.”

12.) Spencer Polanco Knight @SPENCERX (55.2M)

Spencer X is a famous TikTok influencer from New York. He makes fast beatboxing and YouTube videos. People worldwide noticed him after his videos “One Beatboxer, 14 Genres” and “One Beatboxer, 20 Sound Effects” got popular.

Spencer X has worked with big-name musicians like Alicia Keys, Russ, Marshmello, and Sean Kingston. He also works with other popular TikTok stars like the Lopez Brothers. USA Today and other magazines named Spencer X as someone to watch out for.

13.) Loren Gray @LORENGRAY (54.3M)

Loren Gray Beech is a popular TikTok influencer and singer who signed with Virgin Records in 2018. She has released eight singles so far.

Loren used to have the highest number of followers on TikTok, which helped her secure partnerships with Revlon, Skechers, Hyundai, and Burger King.

In addition to being a singer and influencer, she is also an entrepreneur who recently launched her jewelry brand called “& Always” on December 3, 2020.

14.) Michael Le @JUSTMAIKO (52M)

JustMaiko is an American dancer and choreographer whose real name is Michael Le. He is popular on TikTok and is recognized as one of the top influencers on this social media platform.

Michael is famous for his dancing videos and tutorials. He has collaborated with other dancers and personalities such as Jason Derulo, Crissa Jackson, Mikeila J., and Javier Romero.

Additionally, Michael is passionate about blogging and photography and enjoys documenting his life as a dancer in his free time.

15.) Riyaz Aly @RIYAZ.14 (45.7M)

Riyaz Aly, a 16-year-old Bhutanese/Indian actor and model, is a popular TikTok influencer with over 45.7 million followers.

He is known for his fashion sense and lip-syncing videos on the platform. Riyaz has also appeared in several hit Hindi and Punjabi music videos and dreams of becoming a Bollywood actor.

Riyaz now has a social media presence on Instagram. There, you can see him post random details in his daily life. He also started Underdog Digital, which promotes products online.

Final Thoughts on Famous TikTokers

Consider some of these top TikTokers for maximum exposure as your marketing campaigns expand beyond other mediums. With these well-known names behind your strategy, you can get closer to bringing even greater success to your brand.

Partner with a top-notch TikTok advertising agency to achieve your company’s goals and elevate your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, a premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on Famous TikTokersHow do brands choose the best TikTok influencer to work with?

Brands pick the best TikTok influencer to work with by seeing if that person can reach the people they target. They look at how many followers the influencer has, how people like their posts, and what their followers are interested in.

Do brands work with young TikTok influencers?

Brands often collaborate with young TikTok influencers with significant followers and high engagement rates to boost their brand image and advertise what they offer.

These influencers can help create organic and authentic brand awareness that resonates well with their followers.

How did young TikTok influencers become so famous?

Young people on TikTok are good at connecting with their audience. They make fun and interesting content that many people like, which helps them get many followers.

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Everything You Need to Learn on How Much Do TikTok Ads Cost

Are you curious about the cost of advertising your business on TikTok, one of the fastest-growing social networks? 

With a huge and engaged user base, marketing your business on this platform can be an excellent way to reach potential customers.

In this blog post, we’ll discuss how much TikTok ads cost and provide some tips for effective marketing on the platform.

Moreover, understanding these expenses is essential to creating a successful ad campaign, whether starting with digital advertising or looking to expand into new markets.

Read on as we cover the following:

TikTok Ads CostTikTok Auction Ads CostTikTok Reservation Ads CostReach & Frequency Campaign CostTikTok Influencers Advertising Rates: $5 to $2,000Additional Factors that Influence the Cost of Your TikTok AdsFinal Thoughts on How Much TikTok Ads CostFrequently Asked Questions Related to “How Much Do TikTok Ads Cost?”TikTok Ads Cost

Here are the common bid campaigns:

CPC: Average cost is $1CPM: Average cost starts at $10oCPM: The cost starts at $4-$8CPV: Average cost is 25 cents.In-feed ads: Start at $1,000TopView ads: $65,000/dayBranded effect ads: $45,000/monthBranded hashtag challenge: $350,000Brand takeover ads: Starting at $50,000/day

For Reach & Frequency campaigns, good results can be achieved with a budget of $500. However, this may vary depending on the type of campaign.

TikTok influencer marketing:

TikTok Auction Ads Cost

You can access the following metrics on the auction-based TikTok Ads platform and customize them at the campaign level using your Ads Manager.

It’s important to note that even with different bidding strategies, you need a minimum budget of $500 for any advertising campaign on TikTok.

CPC: $1

The typical cost per click (CPC) for TikTok Ads is around $1. However, careful planning allows you to reduce the CPC to as low as $0.20.

Consider the CPC when creating your campaign to ensure that your ad reaches the audience most likely to click on it.

It is important to correctly configure the targeting options so the TikTok app algorithm can display your ad to the target audience.

Formula: Total cost/ Total clickBilling: By clicksBest for Sales campaigns, traffic, app installs, profile visitsCPM: $10

The starting price for CPM is $10, corresponding to the cost of one thousand impressions. CPM stands for cost per mile.

Formula: (Total cost / Total impressions) * 1,000Billing: By impressionBest for Exposure campaigns

Tip: Use a thorough CPM calculator to compute the cost per 1000 impressions on diverse marketing channels. Compare the findings and select appropriate social media platforms that meet your requirements.

oCPM: Starts at $4

oCPM stands for optimized cost per mille. It is a way to help you find the best price per conversion. oCPM is useful for getting new users for your advertising campaigns.

Formula: (Total cost / Total impressions) * 1,000Billing: By impressionBest for Purchases, conversions, lead generation, follows, and app installs.CPV: Starts at 25 cents

The term CPV stands for cost per view. It refers to a bidding strategy metric where advertisers must pay for each video view or predefined interaction.

CPV helps optimize your ad campaign for video views:

Formula: Total cost/ Total viewsBilling: You will pay the CPV if TikTok users:Watch the entire video if it is less than 30 seconds long.When watching ads on TikTok, watch for at least 6 seconds if the ad is longer than 30 seconds.Best for increasing reachTikTok Reservation Ads Cost

The cost of TikTok ads varies due to their suitability for different campaign objectives.

Additionally, certain ads have lower production costs and reach a smaller audience, resulting in lower prices.

In-Feed Ads: Start at $1,000 or $10/impression

The minimum TikTok advertising cost for an in-feed ad campaign is $1,000.

Different decisions to consider:

You can make video ads for your feed. To save money, try using free video editors like Canva. After all, hiring a graphic designer or an agency costs more money.For ads, you might choose TikTok influencers. These people may be cheaper than actors but more expensive than making the ad yourself.

Tip: Videos filmed in portrait or vertical mode work better on TikTok.

TopView Ads: $65,000 daily budget 

TopView ads cost $65,000 a day and reach 7.4 million people. Is it worth it? Yes! When people open TikTok, the ads show for one minute and take up the whole screen with sound playing automatically.

Moreover, TopView ads catch people’s attention, so they remember the ad better. That’s why TikTok says their ads work 67% of the time.

Branded Effect Ads: $45,000/month

Ads on TikTok can be funny, quirky, or insightful. While they cost $45,000, branded effect ads effectively draw users. Moreover, they are designed to help people recall your account. 

You also get videos from people that you can use again later.

Branded Hashtag Challenge: $350,000

Branded hashtags are the among the most expensive:

The cost for the first six days is a flat fee of $150,000.The promotion cost is estimated to be between $100,000 and $200,000.

According to TikTok, it is worth using the platform because you’ll get a high return on investment (ROI):

The average engagement rate is 17.5%.77% of TikTok users appreciate it when brands participate in local culture by using memes and trends.

Tip: Advertisers must pay $160,000 extra to upgrade to Hashtag Challenge Plus.

The Hashtag Challenge Plus feature lets users access your store or app directly from the app, turning your content into a shoppable experience.

Brand Takeover Ads: Starting at $50,000/day

A brand takeover ad is a short video before regular ads. They last for 3-5 seconds.

With them, you can get 8.9 million views, and 5 million are guaranteed. So, that means you pay $0,01 per view.

Reach & Frequency Campaign Cost

If you want to be successful with an R & F campaign on TikTok, you should have at least $25,000 saved up for the campaign. That amount of money will help you reach your goals.

While higher budgets are usually effective for paid media, there are situations where a budget of only $500 can still produce satisfactory outcomes.

Reach & Frequency campaigns may cost more money than other types of advertising because you can choose:

Audiences you reachThe exposure frequency to your ad messages

When you run Auction ads, the price you want to pay and how much money you have will decide if your ad will get shown.

R&F campaigns fix your budget, making it easier to predict how many people will see your ads.

You will also see the following metrics in real-time:

ReachImpressionsCPMFrequencyBudgetAre R&F TikTok ads campaign worth the price?

If you have a storytelling advertising strategy that requires a more original format and reaches a wider audience, then R&F TikTok campaigns are a good choice.

We recommend using them to achieve the best results:

On TikTok, 95% of people look at the post more than other social media platforms.82% of CMOs claim that visits and frequency are important for effective advertising.

Tip: A CPA calculator helps you get the cost per acquisition on multiple advertising platforms. Compare this data to choose the right social channels for your campaign.

TikTok Influencers Advertising Rates: $5 to $2,000

The rate of $5 to $2,000 depends on your influencers:

Reach or number of followersExperienceEngagement rate

Note: Nano-influencers charge lower fees than mega-influencers yet exhibit higher engagement rates. So, it implies they interact more frequently with their followers and possess greater credibility.

Tip: Use an engagement rate calculator to ensure you partner with the correct creators.

Using TikTok influencer marketing could decrease your overall advertising expenses on the platform. Moreover, it helps prevent viewers from getting tired of seeing ads.

Additionally, you can expand your audience by lowering the cost per click (CPC) and cost per acquisition (CPA) and increasing conversions.

Surveys suggest that 49% of TikTok users have purchased due to advertising on this platform.

Additional Factors that Influence the Cost of Your TikTok Ads

Now that you’re here, you know the general TikTok advertising costs. However, the actual prices may depend on your specific situation.

Campaign objective

Achieving certain marketing goals on TikTok may require you to increase your advertising budget.

For instance, running awareness or conversion campaigns on a larger scale may incur higher expenses since they involve additional resources:

More influencersMore (polished) video adsMore expensive ad formatsAudience segmentation

The cost of advertising on TikTok can depend on who you try to reach. You may need various messages (or ads) for different people.

Native-looking feed videos: Cost lessPolished ads: Cost moreClick-through rate (CTR) and conversion rate

To manage your advertising budget on TikTok, paying attention to your CTR (click-through rate) and conversion rates, especially with bid campaigns, is important.

You’ll spend more money if more people click on your ad or convert. It’s essential to track your metrics and optimize your campaign accordingly.

Alternatively, consider a Reach & Frequency campaign where you can set a fixed budget.

Tip: The CTR calculator is a tool that accurately displays the click-through rate of your ads and content on various platforms and campaigns.

Final Thoughts on How Much TikTok Ads Cost

The cost of a TikTok ad will depend on many factors. However, in general, you should consider your budget, objectives, and action plan. Moreover, you must review creatives, targeting options, and expectations.

Partner with our top-notch TikTok advertising agency to achieve your company goals and elevate your brand.

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions Related to “How Much Do TikTok Ads Cost?”Are there any ad formats in TikTok?

If you choose to advertise on TikTok, you can select from various ad formats, such as:

Image AdsCarousel AdsVideo AdsSpark AdsCollection AdsPlayable AdsHow does user-generated content work for TikTok ads?

TikTok User-Generated Content (UGC) features products from a specific brand, but users rather than brands create it. These brands can use the content in their ad campaigns or show it on their social profiles.

How long do TikTok ads take to work?

People will see most ads in 24 hours, but sometimes it takes longer. Changing the age limits, pictures, words, links, or videos in your ad will take longer for people to see.

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Easiest Way To Learn About TikTok Ads Library

Are you looking for something innovative beyond the traditional marketing methods for brands?

TikTok Ads Library is what you need. It’s been gaining traction lately as a great tool to drive conversions. Moreover, it lets brands connect with new audiences and drive innovation in advertising campaigns.

In this blog post, we’ll explore the ins and outs of using the power of TikTok Ads Library for businesses of any size.

We’ll discuss why it’s so useful. Moreover, we’ll show you how to get started while sharing tips on creating successful ad campaigns to boost engagement and brand awareness.

Read on as we cover the following:

What Is TikTok Creative Center?Techniques for TikTok Ads LibraryFinal Thoughts on TikTok Ads LibraryFrequently Asked Questions on TikTok Ads LibraryWhat Is TikTok Creative Center?

The TikTok Creative Center (a.k.a. TikTok’s ad library) is a resource for businesses and creators who want to advertise on TikTok.

The Ad Library and Top Ads Dashboard are the main parts of the Creative Center.

On this platform, anyone with a TikTok Business Account can access analytics on top-performing:

adssongshashtagswinning productskeyword insightscreative ideasmarketing toolsan audio libraryTechniques for TikTok Ads Library

If you want to make the most of TikTok Ads Library, these techniques can help you amplify your ads and make them more effective:

Get creative inspiration from top ads.

One of the most beneficial features of the TikTok Creative Center is the ability to view the most successful ads on the platform as they happen.

You can search for best-performing ads and apply filters based on country, industry, and objective, such as video views, product sales, or app installs.

Additionally, you can filter by likes, video length, and posting date.

For example, this is a search for the highest-reaching “Outdoor Equipment and Sports & Equipment” ads in the United States in the last seven days.

And here’s a search of the ads with the most conversions in the United States in the “Large e-commerce platforms” category, posted in the last seven days.

You can find inspiration for your ads by looking at the various filtering options. Check out the top ads and see which ones appeal to you.

Look for popular songs, camera angles, transitions, or filters to incorporate into your ads.

Observe your competitor’s ads.

The TikTok Ads Library offers filters to help you easily view the most successful ads in your industry.

With the TikTok Ads Library, you can study the tactics used by professionals and apply them to improve the performance of your ads.

Suppose you own a food business and aim to target US-based accounts for your newly launched product. You can achieve this by using the relevant filters available in the TikTok Ads Library.

Look at the ads that are working in your industry. These ads belong to companies that are competing with you. See what you can learn from them and use them to make successful ads.

Compare your stats to other ads.

To evaluate the performance of your ads, use TikTok analytics and compare them with the best-performing ads in your industry and location.

You can hover over any TikTok from the main Ad Library page and click See Analytics for more details.

Avoid getting too focused on specific metrics, such as the number of likes, when comparing your brand to others.

Keep in mind that ads displayed created by a large brand or a highly popular influencer will typically receive more likes than an ad made by a smaller company or micro-influencer.

The focus should be on engagement rather than the number of likes and comments. It is important to determine the percentage of viewers who interact with your video or make a purchase.

Save the most inspiring ads to a collection.

Retrieving TikToks once you’ve passed them while browsing can be challenging.

So, when exploring the TikTok Ads Library and encountering transformative ideas for social media marketing, add the top ads to your Collections.

To save an ad from the TikTok Ads Library to your Collections, follow the steps below:

Click on the star icon of the video.Save the video to a current collection or create a new Collection.To find your saved TikTok Ads, go to the profile icon in the top right corner of the Creative Center and click My Collections.Find sounds for TikTok commercial use.

TikTok only permits specific sounds for use in ads by brands, as defined by the platform’s official terms like “marketing, advertising, sponsorships, endorsements or publicity.”

To avoid wasting time, use the Creative Center’s extensive collection of approved songs for commercial use instead of designing an advertisement around an unapproved song.

To access this library, go to the menu at the top of the Creative Center, select Audio Library, and then Music.

Discover trending songs.

To see which tunes are the most popular on TikTok. From the main TikTok Creative Center tab and go to Trending and Songs.

It’s important to note that this list includes all trending songs on the platform, including those not approved for commercial use.

You can check out the best songs and those growing significantly and apply filters based on location and time.

Click See Analytics to get more information about each trending song.

You can also find information about the song’s audience range and related interests on the same page. Besides, you can determine which regions the song is most popular in.

If you want to use a trending TikTok song in an ad, you may need more time since the platform doesn’t approve most songs for commercial use.

However, the Trending Songs section is not useless because TikTok provides “similar ready-to-use music” approved for commercial use.

So, while you may not be able to use the exact trending song, you can still find similar music to use in your TikTok ad.

Learn about top keywords.

To find popular words on TikTok, use the Ad Library.

Go to the Creative Center’s top menu and choose Inspiration and Keyword Insights. You can filter keywords by region, industry, objective, keyword type, and time frame.

To get more info about each keyword, click “Details.”

To improve your ads, identify the top keywords and try to use them. Consider insights such as examples, usage, click-through rates, and related videos.

Use the best hashtags.

The TikTok Creative Center helps you find popular hashtags. Go to Trends in the top menu and click on Hashtags. You can use filters to sort by region, industry, and when someone posted it.

Click on “See Analytics” to get more information about each hashtag. For instance, you can find metrics on #mortalkombat.

The analytics section will tell you how often everybody uses the keyword in a certain area or period.

You can also find out which age group uses the hashtag the most. On the screenshot, you’ll learn that “mortalkombat” is highly popular among Gen Z individuals.

You can also see other topics people who use this hashtag are interested in.

The insights provided by hashtags include regional popularity and recommendations for related hashtags and creators who have also used the same hashtag.

By analyzing this information, you can identify the most effective hashtags for your industry and brand while gaining inspiration from successful creators.

Find top products.

In 2023, TikTok added a new part to its Creative Center. The Top Products page lets you find popular items from different countries in different categories and time frames.

The image shows that the app is popular with casual dresses, perfumes, cases, screen protectors, and stickers.

Scroll right to see how many people liked, shared, commented, or saw the product.

You don’t have to make the products that are popular in your area. It would be hard to make them, and they wouldn’t be trendy for some time.

However, you can use this info to decide what advertisement to make.

Click on the Details button on the right side of your screen.

You will see more information about the product, like how often people click on it and the number of individuals buying it. Moreover, you will know the cost of advertising the product.

Hover over the question mark to get more information about a particular metric.

Additionally, in the Audience Insights tab, you can discover more about the audience for a specific product, such as their interests and age range.

Final Thoughts on TikTok Ads Library

It’s evident that TikTok is growing through its constantly expanding library of ads.

The Ads Library offers a unique opportunity to look inside the businesses and organizations using TikTok to promote their products or services.

Partner with our top-notch TikTok advertising agency to achieve your company goals and elevate your brand to the next level!

Is your company seeking to enhance its marketing strategies? AdvertiseMint, the premier social advertising agency, can assist you.

Check out AdvertiseMint’s user-friendly marketing guides and the related articles section of this blog post.

Frequently Asked Questions on TikTok Ads LibraryIs it hard to use the TikTok ads library?

Of course not. TikTok has made the process as simple as possible. Expect a much easier time using the ads library.

Can I use the TikTok Library Ads to run ads on Meta?

You can use TikTok Library Ads for Meta ads. Both kinds of ads use videos. Another good thing is that you don’t have to worry about how often you repeat the same ad with TikTok library ads.

Are the TikTok and Facebook ads libraries different from each other?

There are some differences between Facebook ads and TikTok ads. While most Facebook ads use search copy, TikTok ads prioritize search landing pages, advertisers, and keywords over a copy.

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