Ed "Skip" McLaughlin's Blog, page 6
July 20, 2016
Money Back Guarantee Details
If you pre-order the hardback book on or before July 31, 2016, we will provide you with the Money-Back Guarantee. Once you’ve placed your pre-order for the hardback book, The Purpose Is Profit will be shipped to you in the first week of August. You can take the whole month of August to test-drive The Purpose Is Profit and post your review on Amazon. After reading the book, if you do...
July 19, 2016
Money-Back Guarantee
.fusion-fullwidth-2 { padding-left: 20px !important; padding-right: 20px !important; }Will You Help Us Succeed? We would like to get our book, The Purpose Is Profit: The Truth about Starting and Building Your Own Business,into your hands and get your critical feedback. You can help us succeed by pre-ordering the book now,reading it, and posting a review on Amazon. We need your genuine opinion – good, bad, or...
July 8, 2016
Meet Bob Marley’s Son, Rohan
Meet Bob Marley’s Son, Rohan: An Extraordinary Entrepreneur Should Your Startup Attempt to Change the World or Just Fill a Need? “Ed’s book isn’t just about profit – it’s about following your inner voice and your destiny. It’s about succeeding through integrity and giving back. It will put you on the path to responsible prosperity.” ~Rohan Marley, Chairman, Marley Coffee I met Rohan Marley as a co...
A Quick Rundown:

June 30, 2016
A Surefire Way to Get Startup Funding
June 29, 2016
Engaging with Larry King and Mykalai Kontilai
By Ed “Skip” McLaughlin and Wyn Lydecker
I met Larry King in the summer of 2014 at a presentation for Collectors Café, the brainchild of visionary entrepreneur Mykalai Kontilai. Mykalai conceived the idea to create a collectibles marketplace accessible to everyone through an online auction platform combined with a worldwide TV show featuring Larry as the host.
Collectors Café
A small group of stakeholders and insurance executives gathered in New York for the presentation. Mykalai started by...
June 13, 2016
Veteran Entrepreneur & Business Strategist Team Up To Demystify The Truth About Startups
Kristi@smithpublicity.com
856-489-8654, ext.322
At his moment of truth, Ed McLaughlin felt an authentic push to take an entrepreneurial leap from his high-level corporate position. He bootstrapped his new company into an Inc. 500 and later sold it to a Fortune 100. Meanwhile, his friend, Wyn Lydecker, had been crafting winning business plans for startups for nearly two decades. Together, the powerful team is on a mission to arm every entreprene...
Proven Entrepreneur Distills Step-By-Step Process To Start, Fund and Grow The Right Business For You
Kristi@smithpublicity.com
856-489-8654, ext.322
“Ed McLaughlin’s book ‘The Purpose Is Profit’ is a powerful guide for entrepreneurs at any stage. It combines the inside story with the tools you need to build a profitable business. I’ll be encouraging everyone with a startup dream to read this book.”
–John “Randy” MacDonald, former COO & CFO of TD Ameritrade
If you have the dream to be your own boss, become an entrepreneur and start your own bu...
May 12, 2016
Why Competence Trumps Passion for Startups
By Ed McLaughlin
Every entrepreneur puts their time, money, and reputation on the line. Most entrepreneurs cannot afford to lose those things and need a solid return for their efforts. In a recent interview on The Small Business Advocate Show, I talk with radio host Jim Blasingame on the fundamental importance of distinctive competence. I invite you to listen to this eight-minute segment.
Ed McLaughlinis the author of the upcoming book, The Purpose Is Profit: The Truth abou...
April 22, 2016
Will Your Startup Attempt to Change the World or Just Fill a Need?
By Ed McLaughlin (Video length: 1:22)
Sometimes I meet with aspiring entrepreneurs frustrated by trying to discover the next big idea that will change the world. This is an almost impossible challenge and not the way most world-changing ideas have evolved. Most successful entrepreneurs identify a need in a niche market. Then they listen to their customers and build a suite of products and services that become world-changing in opportunity and scope. Please take a moment to view this vi...April 5, 2016
5 Questions to Ask Before Marketing Your Startup
By Ed McLaughlin and Wyn Lydecker
Every entrepreneur wants the market to validate their product or service through purchases, positive reviews and referrals. But before any of that can happen, you must first create awareness and persuade customers to buy your product. To achieve those goals, you need to formulate and implement a marketing plan that is based on the answers to key questions about your product, your potential customer and their needs, and your budget constraints. Armed with...


