Nancy Duarte's Blog, page 9

July 22, 2020

The Corporate Folklorist’s Credo

Storytelling is key to a strong brand and culture — if it’s done right. Having a corporate folklorist on staff helps to convey an organization’s purpose and values through stories and artifacts. But since it’s a relatively new function, it could use a credo to inform and inspire good work. Physicians have the Hippocratic Oath, [...] continue reading


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Published on July 22, 2020 08:19

July 8, 2020

10 Ways That Improving Your Public Speaking Will Help Your Career

You can find trends reports and predictions from LinkedIn, Google, and even Mark Cuban that will tell you that “hard skills” will only get you so far in your career. But it’s “soft skills” like critical thinking, empathy, collaboration, and communication that organizations want in their new hires and leaders — and you’ll need them [...] continue reading


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Published on July 08, 2020 15:26

June 26, 2020

ATD Virtual Conference Story Q&A with Patti Sanchez and Nancy Duarte

During the 2020 Association for Talent Development (ATD) Virtual Conference, Patti Sanchez and Nancy Duarte gave a keynote titled, “Influence Through Story.” They spoke about the power of story and how you can use it to increase your influence and impact. You can read the blog post summary of the keynote here. The chat room [...] continue reading


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Published on June 26, 2020 10:12

ATD Virtual Conference Q&A with Patti Sanchez and Nancy Duarte

During the 2020 Association for Talent Development (ATD) Virtual Conference, Patti Sanchez and Nancy Duarte gave a keynote titled, “Influence Through Story.” They spoke about the power of story and how you can use it to increase your influence and impact. You can read the blog post summary of the keynote here. The chat room [...] continue reading


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Published on June 26, 2020 10:12

June 16, 2020

3 Strategies High-Performing Brands Use to Communicate Data

Whether it’s a billion dollar pharma company driving to cure cancer or a local accountant who touts her ability to consistently get customers more money back on their taxes, all companies are using and communicating data in some form or another. However, not all companies are doing so with the same degree of success. We [...] continue reading


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Published on June 16, 2020 06:00

June 9, 2020

El Susto: The Role of Storytelling in Solving Type 2 Diabetes in Mexico

Recently I attended a discussion series event hosted by The diaTribe Foundation that posed a fascinating question: What is the role of storytelling in solving the Type 2 Diabetes public health crisis? As a Duartian, I’m a devotee of the supernatural power of story, and I’ve found myself reflecting on this question in the weeks [...] continue reading


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Published on June 09, 2020 12:14

June 4, 2020

How to Influence Through Story

Story is a powerful and persuasive communication device that can move people to dream big dreams, embrace big ideas, and accomplish big things, like transitioning to a new normal.  Stories simultaneously engage our senses and trigger thoughts, memories, and emotions. They engage us, so we’re more likely to remember what we’ve heard.  The power of story transcends the individual listener. When we share stories together, the minds between the storyteller [...] continue reading


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Published on June 04, 2020 07:59

Influencing Through Story

Story is a powerful and persuasive communication device that can move people to dream big dreams, embrace big ideas, and accomplish big things, like transitioning to a new normal.  Stories simultaneously engage our senses and trigger thoughts, memories, and emotions.  They engage us, so we’re more likely to remember what we’ve heard.  The power of story transcends the individual listener. When we share stories together, the minds between the storyteller and [...] continue reading


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Published on June 04, 2020 07:59

June 2, 2020

Crafting Content for Virtual Communication: Keep it Short and Interesting

You’ve been on the audience end of virtual gatherings for the past couple months. So, when it’s your turn to lead one, you know what you’re up against...  Between kids, pets, back-to-back virtual meetings, email inboxes, Tiger King, and copious amounts of quarantine snacks—it’s no wonder everyone is feeling distracted.   According to Forbes, more than 80% of American employees have reported feeling significantly more distracted since they started working from home. Yikes.   [...] continue reading


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Published on June 02, 2020 12:09

May 27, 2020

Calming 5-Minute Pre-Presentation Meditation

Calming breathing techniques, muscle relaxation, and positive visualization.   Calming breathing techniques, muscle relaxation, and positive visualization.  


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Published on May 27, 2020 15:18