Nancy Duarte's Blog, page 25

February 1, 2013

Public Speaking for Introverts: 6 Essential Tips







Susan Cain is the author of the New York Times bestselling book QUIET: The Power of Introverts in a World That Can’t Stop Talking, which is being translated into 30 languages. Her record-smashing TED talk has been viewed more than 3 million times and was named by Bill Gates as one of his all-time favorite TED talks and by the New Yorker magazine as one of five key talks.


Susan is developing an online course on Public Speaking for Introverts (you can go here for more info). Here are six of her favorite tips.


1) Be yourself; good speakers are not necessarily “naturals.”

Have you ever watched a fiery orator or a speaker who has the audience in stitches, and thought, “I can’t do that”? You might be right – and that’s OK. The best speakers are not necessarily dynamic or hilarious – they are simply interesting. They communicate valuable information. “People think that being a good speaker means being funny or glib,” says David Lavin of the Lavin Agency (who happens to be my lecture agent). “But that’s wrong. The best speakers are compelling. People underestimate the power of content and of storytelling.”


2) What do Malcolm Gladwell and Lady Gaga Have in Common?

At the same time, public speaking is a performance, and that’s a good thing, even if you’re not a natural actor. Have you ever wondered why people enjoy costume parties? It’s because they feel liberated when interacting from behind a mask. Dressing up as Cinderella or Don Draper removes inhibitions as effectively as a glass of wine. Think of your onstage persona the same way. Surprisingly, both Gladwell and Lady Gaga have this in common. Gladwell, a world-class speaker, says he isn’t chatty at dinner parties, but he becomes a storyteller on stage. As for Gaga? “When I wake up in the morning, I feel just like any other insecure 24-year old girl. Then I say, ‘Bitch, you’re Lady Gaga, you get up and walk the walk today.’”


3) Serve the audience.

Introverts are phenomenal listeners, which attunes them to the needs of others. And that’s why speaking (instead of listening) can feel uncomfortable – unnatural, even. But remember that public speaking is not about you. It’s about the audience. Your job is to take care of the audience, not to be judged by it or even to entertain it. Remind yourself that you are not seeking approval or love. You are a teacher, a giver, an enlightener.


4) Accept your nerves.

Not all introverts are afraid of public speaking – a subset of them loves it – but introverts are disproportionately likely to fear the spotlight. That’s OK. As the public speaking trainer Charles di Cagno says, “There are only a few people in the world who have completely overcome their fears, and they all live in Tibet.” If you have stage fright, accept it and learn how to work with it.


5) Calm your body.

According to Gina Barnett, who coaches many TED speakers, if you have trouble calming your mind before a speech, try calming your body first. When you relax your body, your head will follow suit. Here are a few tips:



Shake out every limb in your body. This gets your blood flowing and makes you tingle all over.
Stand up straight. Shift back and forth, putting your weight first on your heels, then on the balls of your feet. Find the place that’s evenly distributed between both, then gently press your toes on the floor. This will give you the sensation of forward momentum.
Yawn.
Talk with your tongue out. You’ll sound ridiculous, but it will loosen you up vocally.

6) Smile.

After all of your preparation, relaxation exercises and affirmations, there’s one thing left to do, and it’s the simplest thing – smile. Smile at your audience as they enter the room, and smile at them when you begin speaking. This will make you feel relaxed, confident, and connected.


Good luck. You have something valuable to say, and the world needs to hear it!


(Some of these tips have appeared in modified form on my blog.)




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Published on February 01, 2013 05:15

January 29, 2013

Remembering the Challenger, and One of History’s Greatest Speeches







Yesterday marked 27 years since the tragic Space Shuttle Challenger disaster. Ronald Regan’s subsequent address to the nation is still one of the most well-crafted pieces of communication I’ve ever witnessed.


Michel E. Eidenmuller, in his book Great Speeches described the situation: “In addressing the American people on an event of national scope, Reagan would play the role of national eulogist. In that role, he would need to imbue the event with life-affirming meaning, praise the deceased, and manage a gamut of emotions accompanying this unforeseen and yet unaccounted-for disaster. As national eulogist, Reagan would have to offer redemptive hope to his audiences, and particularly to those most directly affected by the disaster.”



The speech succeeded in meeting the emotional requirements of five audiences by carefully addressing each segment.


Audience Segmentation / collective mourners / families of the fallen / school children / soviet union / NASA


The speech lasted only four short minutes, but it resonated on many many levels. The content in quotation marks below indicates direct quotes from Eidenmuller’s Great Speeches:






Speech


Analysis





Ladies and Gentlemen, I’d planned to speak to you tonight to report on the State of the Union, but the events of earlier today have led me to change those plans. Today is a day for mourning and remembering. Nancy and I are pained to the core by the tragedy of the shuttle Challenger. We know we share this pain with all of the people of our country. This is truly a national loss.

The State of the Union address is an annual, constitutionally sanctioned speech delivered like a national progress report— and is a significant task to reschedule. “Reagan positions himself both outside the fray as one presiding over it and as one inside of it who shares its painful reality.”





Nineteen years ago, almost to the day, we lost three astronauts in a terrible accident on the ground. But, we’ve never lost an astronaut in flight; we’ve never had a tragedy like this. And perhaps we’ve forgotten the courage it took for the crew of the shuttle; but they, the Challenger Seven, were aware of the dangers, but overcame them and did their jobs brilliantly. We mourn seven heroes: Michael Smith, Dick Scobee, Judith Resnik, Ronald McNair, Ellison Onizuka, Gregory Jarvis, and Christa McAuliffe. We mourn their loss as a nation together.

“Reagan positions the tragedy within a larger picture without losing the significance of the present tragedy.” He names each crew member and praises them for their courage. To further manage our emotions, Reagan again calls us to national mourning, and establishes the primary audience as the collective mourners.





For the families of the seven, we cannot bear, as you do, the full impact of this tragedy. But we feel the loss, and we’re thinking about you so very much. Your loved ones were daring and brave, and they had that special grace, that special spirit that says, “Give me a challenge, and I’ll meet it with joy.” They had a hunger to explore the universe and discover its truths. They wished to serve, and they did. They served all of us.

Reagan narrows his focus to the first and most affected sub-audience: the families of the fallen. He acknowledges the inappropriateness of suggesting how they should feel and offers praise they can take hold of with words like “daring,” “brave,” “special grace,” and “special spirit.”





We’ve grown used to wonders in this century. It’s hard to dazzle us. But for twenty-five years the United States space program has been doing just that. We’ve grown used to the idea of space, and, perhaps we forget that we’ve only just begun. We’re still pioneers. They, the members of the Challenger crew, were pioneers.

Reagan then draws attention back to the general audience’s interest in the larger scientific story. He then envisions the crew’s place in history as transcending science altogether by calling them pioneers. “The term ‘pioneer’ cloaks them in a mythical covering, one dating back to our nation’s earliest ventures.” The astronauts’ death is portrayed as a reasonable outcome of their endeavors.





And I want to say something to the schoolchildren of America who were watching the live coverage of the shuttle’s take-off. I know it’s hard to understand, but sometimes painful things like this happen. It’s all part of the process of exploration and discovery. It’s all part of taking a chance and expanding man’s horizons. The future doesn’t belong to the fainthearted; it belongs to the brave. The Challenger crew was pulling us into the future, and we’ll continue to follow them.

Reagan’s next sub-audience is the school children—an estimated five million—among whom are the students of Christa McAuliffe’s class and school. “Reagan momentarily adopts the tone of an empathizing parent which is tough to do while remaining ‘presidential’ but Reagan carries it well.”





I’ve always had great faith in and respect for our space program. And what happened today does nothing to diminish it. We don’t hide our space program. We don’t keep secrets and cover things up. We do it all up front and in public. That’s the way freedom is, and we wouldn’t change it for a minute.We’ll continue our quest in space. There will be more shuttle flights and more shuttle crews and, yes, more volunteers, more civilians, more teachers in space. Nothing ends here; our hopes and our journeys continue

Here, Reagan the national eulogist hands off to Reagan the U.S. President. This passage contains the only political statement in the address and is targeted at the Soviet Union. He attacks the secrecy surrounding their failures which had irked American scientists who knew that shared knowledge was the best way to ensure the stability and safety of space programs.





I want to add that I wish I could talk to every man and woman who works for NASA, or who worked on this mission and tell them: “Your dedication and professionalism have moved and impressed us for decades. And we know of your anguish. We share it.”

In this direct address to NASA, Reagan gives needed encouragement, and then turns back again to connect to the whole audience by saying “we share it.”





There’s a coincidence today. On this day three hundred and ninety years ago, the great explorer Sir Francis Drake died aboard ship off the coast of Panama. In his lifetime the great frontiers were the oceans, and a historian later said, “He lived by the sea, died on it, and was buried in it.” Well, today, we can say of the Challenger crew: Their dedication was, like Drake’s, complete.The crew of the space shuttle Challenger honored us by the manner in which they lived their lives. We will never forget them, nor the last time we saw them, this morning, as they prepared for their journey and waved goodbye and “slipped the surly bonds of earth” to “touch the face of God.”Thank you.

In closing, Reagan creates an eloquent and poetic moment. It captures the mythological sentiment surrounding humanity’s unending quest to solve the mysteries of the unknown. The phrase “touch the face of God”, was taken from a poem entitled “High Flight” written by John Magee, an American aviator in WWII. Magee was inspired to write the poem while climbing to 33,000 feet in his Spitfire. It remains in the Library of Congress today.








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Published on January 29, 2013 12:19

January 15, 2013

Dr. Martin Luther King, Jr. – The “King” of Visual Communication








Among the many amazing features of Dr. King’s numerous classic speeches – including, of course, his iconic, “I Have a Dream” speech – was his use of “visual communication”… his talent and ability to paint pictures with words.


While Dr. King drew on a variety of rhetorical techniques to “Educate, Engage, & Excite” TM his audiences – e.g., alliteration, repetition, rhythm, allusion, and more – his ability to capture hearts and minds through the creative use of relevant, impactful, and emotionally moving metaphors was second to none.


What do metaphors do? They make the abstract concrete; the intangible tangible; the unfamiliar familiar, and the complex simple. By joining together in an innovative and powerful way the seemingly unconnected, effective metaphors imbed powerful and memorable images in our minds, while at the same time forging a powerful and memorable connection between speaker and listener.


With that thought in mind, I’ll leave with you this powerful and moving list of metaphors and images that Dr. King left with us:



A great beacon of light and hope
The flames of withering injustice
A joyous daybreak to end the long night of captivity
A lonely island of poverty
A vast ocean of material prosperity
We have come…to cash a check
America has defaulted on this promissory note
A bad check which has come back marked “insufficient funds”
The bank of justice…the vaults of opportunity
The luxury of cooling off
The tranquilizing drug of gradualism
The dark and desolate valley of segregation
The sunlit path of racial justice
The quicksands of racial injustice
The solid rock of brotherhood
The sweltering summer of…discontent
An invigorating autumn of freedom and equality
The whirlwinds of revolt
The bright day of justice
The palace of justice
Satisfy our thirst for freedom
Drinking from the cup of bitterness and hatred
The high plane of dignity and discipline
Until justice rolls down like waters and righteousness like a mighty stream
The storms of persecutions
The winds of police brutality
The valley of despair
The table of brotherhood
The heat of injustice
The heat of oppression
An oasis of freedom and justice
The mountain of despair
A stone of hope
A beautiful symphony of brotherhood
Let freedom ring


Reposted from Todd Cherches, of BigBlueGumball


Todd Cherches is the co-founder and CEO of BigBlueGumball (www.bigbluegumball.com), a cutting-edge NYC-based consulting and coaching firm known for applying innovative visual thinking, communicating, and storytelling techniques to their management, leadership, and presentation skills training.




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Published on January 15, 2013 05:05

January 10, 2013

Hangin’ on to Holiday Cheer







The Christmas trees have been hauled away by the Boy Scouts, and our New Year’s Resolutions have been bent and broken, but the holiday spirit is alive and well in our hearts.


Now that we’re all firmly entrenched in the hustle and bustle of 2013, we wanted to share a little inspiration for why we do the work we do.


Duarte works hard throughout the year to raise money for Cops That Care, a local charity that provides less fortunate families with a whole lot of Christmas toys, and even more holiday cheer. It started with one man–Mountain View Police Officer Ron Cooper–delivering toys in his car, and has grown to become a large-scale event providing toys to more than 1,700 children.


This year we captured the magic from our extravagant shopping spree to the heartwarming delivery.



If you want to learn more about the Cops That Care program, visit http://www.mvpal.org/




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Published on January 10, 2013 16:57

December 19, 2012

Stop that Stutter: 6 Steps to Overcome Presentation Performance Anxiety








Recently we received a tweet from a follower of @Duarte requesting any advice for a stuttering presenter. They shared that, “The presenter is competent with the material but when presenting gets nervous and begins to stutter on stage”.


When this message was sent around the agency, I immediately had flashbacks back to my college days. I dreamed of being on stage as a musician, but my nerves were debilitating. During my first live musical performance I was so scared that I faced the microphone away from the audience and only looked at the band. I wore a hoodie, a baseball hat, and sunglasses in the dark. Luckily it was the nineties so I just looked like every other reclusive, alternative frontman out there. In reality, I was scared. As an introverted youth, it was hard to overcome my fear.


I struggled with my nerves until I met a professor who challenged me out of my fear. She was an eccentric lady who performed everything she did. Every gesture was as if it was in a play. The course involved a lot of performing in front of the class, which she knew I hated. She said to me, “Would you like to know the minimum you can do and get a passing grade? Or, would you like to beat this challenge down and become a great performer?”


My inner wannabe-rockstar stood up, I wanted it so very badly. So she coached me in a variety of techniques to help me overcome my nervousness before I went on stage and performed (presented). I can say that they truly worked for me. I’ve been a lecturer, instructor, musician, and presenter for over a decade.


Here are the techniques that work for me:



Visualize Something Positive. Visualizing something that makes you happy is known to help you relax and thereby reduce stuttering. Imagine something that you love is in the room with you, or even keep a picture of something you love on the podium, or in your pocket. I’ve seen great speakers keep images of their children on their teleprompter because of this technique.
Get Familiar. To this day, I visit a venue a few days before a show. I’ll soak in the details and reduce future distractions that can cause my mind to wander. I don’t know if it’s ADD, but I get those “Ooh shiny object!” moments when performing, and I seem to stutter after those distractions occur. So I try to familiarize myself with my surroundings, and if possible, rehearse in the venue so that it becomes second nature. This familiarity reduces heart rate and irregular breathing which are muscular triggers that can lead to stuttering.
Rehearse, Rehearse, Rehearse. My professor used to tell us to rehearse our lines in a dark, quiet room, laying on our backs. This forces you to focus only on your voice and what you’re saying. Sometimes when I present, I’ll wear earplugs so that I can hear my voice, and focus on my projection and articulation. Perhaps you can’t memorize your whole presentation, but I would suggest rehearsing your opening and closing with this technique.
Take a Deep Breath, or a Lot of Them. Before you go on stage, focus on the pace of your breathing until you can slow it down and reduce your heart rate. Once I get a controlled rate of breathing, I try to be conscious of it when I’m on stage. If not, the adrenaline kicks in, my heart races, and I talk so fast that no one can understand me.
Pace Yourself. I mean actually pace – move around a bit onstage. A slow, steady walk across the stage can set a rhythm, that will help slow down your thinking and your speech, and reduce the confusion that often leads to stuttering. My instructor once made me recite four pages of a play while walking around the campus with her. I didn’t stutter once! But when I stood still on a stage in front of a large group, I stuttered and mumbled like a madman. The pace of my walking helped control the mechanics of it all.
Get Some Sleep. For a long time, I tried cramming lines and content up the last minute of the performance. Staying up all night rehearsing and memorizing. I was a wreck. My professor told me, “Rehearse and study, but the night before, sleep, a lot!”

Hopefully those tips and techniques help you with your presenter woes and performance fears. I can honestly say the best way to get better is to present often. Work your way over the hump a step at a time, and keep practicing the techniques. Eventually you worry more about practicing the techniques than you do the performance, and it’ll be over before you know it.


Good luck!




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Published on December 19, 2012 14:12

December 17, 2012

Lights, Camera, Inaction: The Onion’s Take on TED







Compelling speakers. Powerful visuals. A captive audience. And remarkably stupid ideas.


This is the premise of “Talks,” a two-month-old video series from the comic geniuses at The Onion. “Talks” pokes fun at all of the pageantry of presentation events like PopTech, TED, and TechCrunch—with the speakers, the audience, and the format itself all getting their due. And, for the inquisitive, you’ll finally get answers to burning questions like “What is the Biggest Rock?” and “Compost-Fueled Cars: Wouldn’t that be Great?”


For the folks at Duarte, “Talks” hits a bit close to home. On the one hand, the fact that the series exists is evidence that presentations have become so influential that they merit parody (like TV news, morning shows, and sports media). That said, watching these videos is a sobering reminder that even great storytelling and beautiful slides can’t save a terrible idea like, “Loudness Equals Power.


Check out all the The Onion Talks on their YouTube page, or start watching below:





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Published on December 17, 2012 12:25

December 14, 2012

MAKE:SHIFT | San Jose State University BFA Graphic Design Exhibition 2012







Earlier this week, a few of us Duartians went to my alma mater, San Jose State, to check out their Senior Designer BFA Show. The graduating class held a gallery showing in Downtown SJ, retrofitted the space to their needs, and hung up some amazing work from their tenure through the program. We got the chance to meet some of the students from the program, as well as my professor.


It was a great experience to see how the program has grown. The students not only focused on conceptual design, but have been branching out into digital mediums like video, after effects and app design. Several of Duarte’s designers came from the program – perhaps they’ll add presentation design to the curriculum in the future…


Check out the photos below, and learn more about the program here: http://makeshift2012.com/









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Published on December 14, 2012 15:52

December 13, 2012

Purchased Fonts Not Displaying in PowerPoint?







We had the same problem! It wreaked a bit of havoc before The PowerPoint® Blog released a fix.


Turns out, a recent security update caused Open Type fonts not to display in PowerPoint. The fine folks at the PowerPoint® Blog identified the problem (Microsoft Security Update KB2753842) and a offered a solution (remove it.)


All the info you need is here.


Good luck!




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Published on December 13, 2012 17:52

December 7, 2012

The Night 8 People Stole 50 Hearts







Sometimes you can feel an experience being etched on your heart. From the moment it begins, the tiny metalworker inside your chest flips down his welding mask, sparks fly, and a short while later, the experience is part of you.


I was lucky enough to experience this phenomenon alongside 50 dear friends–who happen to be my co-workers–during Duarte’s first-ever SpeakUp! event last month.


The format was simple. 8 speakers, 8 stories, 8 minutes each. The stories were all tied together under a theme: Almost.



At Duarte, we eat, sleep, and breathe stories, but this event served to take our breath away, as well as teach and re-teach us a few things:


Practice, practice, practice makes perfect.

In the final weeks of preparation, each speaker performed their story a lot. Revision rounds with their peers, once-overs with their content mentors, dry runs with the designers creating their visuals, and a dress rehearsal with the entire production team. Each time a speaker told his or her story, it got better. Dramatically better. Both the delivery and the story itself improved with each performance. We practiced what we preach, and it only made us want to preach louder.


Stories bring us together.

An e-mail from Nancy sums it up quite elegantly:


As a person who travels and speaks about story, I tell people that your heart races, eyes dilate, you get the chills, you laugh, you cry. I had all that happen to me. BUT, my big revelation from last night is just how much it knits your heart to one another and binds you together. The vulnerability and authenticity last night was astounding. My heart has become completely intertwined with the presenters, and as an audience, we share a common bond having experienced it together.


Story > Slides

Duarte’s designers build some of the best visual stories in the world. So what happened when it came time to build their own? They focused on stories, not slides. There were visual aids – bands of colored light, subtly teasing video clips, a baseball bat, and even a surprise appearance by a biker dude with a bottle of whiskey – but traditional slides were few and far between. Stepping outside of the presentation application may allow you to find a more creative solution for your visual story.


The evening’s presentations inspired us personally, and also pushed us to keep wondering about what else is possible for our clients. We’re more energized than ever about the future, and how it will be affected by the power of storytelling.


Thank you to our incredibly brave speakers, our enthusiastic production team, and the ever-generous Mark and Nancy Duarte for creating this community of storytellers, and providing a forum for us to share our stories with each other.




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Published on December 07, 2012 09:29

November 27, 2012

Make Art, Drink Wine, Stay Inspired







In a place where half the staff is paid to “be creative,” it’s especially important to maintain an environment of inspiration, exploration, and just plain fun. There are lots of ways to do that. One of our favorite ways is to throw a party.


Every year, our Art Direction team hosts Make Art: Drink Wine, a party at which we do both of those things, profusely. The party serves as a creative recharge, allowing us to forget deadlines and create art for art’s sake.


It also gives us a chance to raise money and awareness for causes we believe in. This year, money-raisin’ motivation came from Drawbridge Art Group, an organization offering art as therapy for homeless children.


Coming together to create and appreciate art brings us together, reveals hidden talents, keeps inspiration alive, and finds its way back to the work we do everyday.


Check out the video to see what keeps our inspiration afloat:




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Published on November 27, 2012 07:39