Gary Vaynerchuk's Blog, page 21
February 14, 2020
Jordan-LeBron Card Sells For $900,000: Here’s What It Means
If you haven’t seen it already, it recently popped up on TMZ – a Jordan-LeBron card sold for $900,000.
$900,000 for the Jordan-LeBron 1 of 1 card with pieces of their game-worn jerseys embedded in it.
I’m telling you, the culture of sports cards is here. It’s back. It’s being driven by 3 main things:
People who are into sports betting putting their money into sports cards (you could pull a $100,000 Zion in a pack of cards).
Parents who used to buy and sell sports cards in the 80s (who are getting their kids into it now).
Kids who flip sneakers are getting into sports cards (since they’re able to get them in higher volume compared to sneakers).
If you love sports betting … if you love fantasy sports … if you think you know something about a rookie … if you want to bet long term and buy classics the time is now.
The culture’s happening. Don’t miss out.
If you thought this article was interesting, it would mean a lot to me if you could share on Twitter!
The post Jordan-LeBron Card Sells For $900,000: Here’s What It Means appeared first on GaryVaynerchuk.com.
Team GaryVee Is Open For Consulting
Over the years, Gary has built a real reputation as someone who knows how to build businesses and grow brands – first by building Wine Library, then VaynerMedia, then other VaynerX companies. Over the last 10 years, he’s stayed consistent by leveraging underpriced attention. He’s also invested a lot of time, energy and resources in the team behind his brand: Team GaryVee.
From reading all your comments, emails, and DMs, we saw a lot of you guys wanted to know more about what we do and how we help grow Gary’s brand. So… in a continued effort to bring value to more brands and scratch our own entrepreneurial itch… we’re opening up Team GaryVee for business for the first time. As some of you may already know, we are a team of ~30 individuals who have experience in different areas of marketing and brand building including: community management, paid media, influencer marketing, data & analytics, copywriting, design, videography, and cutting edge platform-specific strategies to bring the most awareness & engagement.
Below, we have laid out a few offerings that we think can help brands at different phases of growth, but we would love to hear from you. Which of these would you be interested in? What other products/services can we add here that would help your brand? Please don’t forget to fill out the form at the end of this article if any or all of these interest you:
Personal branding workshop:
How you can start thinking about building your brand, and building the right team to grow your community on social media.
Paid media workshop:
Learn how small brands can use paid media strategies to make the most of a small media budget, and how you can leverage the data your brand already has.
Community management workshop:
In-depth understanding of community building and the benefits of “surprise and delighting” your audience.
Platform deep dive workshop:
Deep dive into best practices and opportunities on how to build an engaged audience on the platforms that matter today, and how your brand can produce contextual content for every platform.
Complete consulting service:
Come in for a full day where we’ll break down all of the above with you and work closely with you through quarterly check-ins to get the best social media execution for your brand / business.
Please note, to make sure this is the best use of your time: only fill out the form below if you have a budget of at least $20,000 and you’re interested in learning more.
If we have an offering that best fits your need, you can expect a response from us within 14 business days. If you don’t hear from us within that time frame, please be patient! We’ll respond to everyone in the order in which we received their submissions.
The post Team GaryVee Is Open For Consulting appeared first on GaryVaynerchuk.com.
February 5, 2020
Announcing YummyText.com!
I launched a brand new text service for my dad called YummyText.com!!
As many of you know, I started a service called WineText last year as a way to innovate and keep growing Wine Library – it was to bring greater convenience to the wine game by sending you the best deals directly … especially for those of you who buy wine from sites with “deal of the day” concepts.
So many people loved it and it was such a big success for my dad’s business that I wanted to expand “text-first” to other categories, like gourmet foods.
YummyText.com is for those of you who buy things like olive oil, honey, high end jams, cheese, chocolate, pastas, rare hot sauces, and more – sign up and you’ll get a crazy deal everyday on gourmet offers. You reply with a simple # of how many units you want, and it gets shipped straight to your door. Just like WineText.
If you’re interested, fill out the form here (if you’re not pls don’t because it costs $$ to send texts! 
February 4, 2020
Announcing The GaryVee Challenge “Best In Class”
As many of you may know, near the end of 2019, I launched the #GaryVeeChallenge to push more of you to go through the free 270-page free slide deck I put out.
These were the rules:
Participants referred to my content deck on how to create 64 pieces of content in one day.They chose the tactics that fit their style, content, and social platforms.They put out content.And they added the hashtag #GaryVeeChallenge to their posts.
Here are some of the “best in class” and “honorable mentions” from the contest:
Best In Class
These were people who really caught my attention with their content – either with their creativity, persistence, message, or all of the above.
These three will be flown out for an ~hour long group podcast session with me! Hit them up and show them love!
Colin Darke
The #garyveechallenge has been impactful this month — (part 1 of 2) I always hesitated posting too much content—thinking I would come across as spammy and I randomly get friend/trolls who question my work ethic because I draw and paint a lot
— Colin Darke (@colindarke) December 27, 2019
Handles:
TikTokInstagramTwitter
The365Movement
Handles:
InstagramYouTube
NailThoughts
@nailthoughtsLike how- whet??!! Thanks for even following along. #nailtech #garyveechallenge #salonowner
♬ original sound – emilymkrueger
Handles:
TikTokInstagramYouTube
Honorable Mention
The following accounts did a great job of creating and posting content on some (or all) of their platforms that the team liked and wanted to feature in this post – incredible work everyone.
VintageStockReserve
TikTokInstagramYouTube
Russel McDonal
InstagramTikTokYouTube Twitter
JustinTalksPuppets
InstagramTikTokYouTube
Maayan Gordon
LinkedInInstagram
John Vavrecka
InstagramYouTube Twitter
Eric Okon
Toy Tester Tom
YouTubeTwitter
Jonny SKC
YouTube
Wayne Partello
Rohit M Thakur
TwitterInstagram
Buffalo _AF
InstagramTikTokTwitter
The post Announcing The GaryVee Challenge “Best In Class” appeared first on GaryVaynerchuk.com.
January 29, 2020
3 Insights To Create Instagram Content In 2020
You don’t need a giant team or resources to start producing Instagram content.
In this blog post, I break down some insights on how you can get to a place where you’re producing more volume of contextual content (aka content that takes into account the nuances of the platform) for Instagram without posting just for the sake of posting.
1. Turn tweets into Instagram posts
One way to increase your quantity of Instagram posts is by repurposing your tweets.
You can take a tweet that got more engagement than average on your Twitter account or a tweet that you feel strongly about, and turn it into an Instagram post using just your phone.
Once you have a tweet picked out, screenshot it.
Then, crop it:
Then post it!
See how the extra text around the tweet was cropped out? That was done to make the picture more contextual to an Instagram world (more on “contextual content” and what it means at the end of this article).
It’s not hard to make, and you could post in different platforms even outside of Instagram – like Facebook or LinkedIn.
2. Use your Notes App
Another insight is to use your notes app (or any notepad app on your phone) to write copy and screenshot it for a post.
Start by opening up a notepad app on your phone. On the iPhone notes app, you have the ability to type or draw out your thoughts.
Write out long form copy recapping your day, a thought you had, or something you feel strongly about.
Then, screenshot and post!
You could also post it on other channels too, like LinkedIn or Facebook.
3. Design quote graphics
If you have design skills or have someone on your team who does, you can create designed versions of quotes you’re passionate about.
You could layer the quote over a picture of yourself for branding, or you could keep it ridiculously simple – with text on a white background with your logo.
There are a ton of free stock sites that you can use if you don’t have your own pictures – like Unsplash, Freepik, etc.
What it means to make your content “contextual”
Contextual content means producing and publishing content that’s built for the platform.
For example, I made the move to censor my video content on LinkedIn after spending several months reading the comments. It felt like it was the right move for the community there.
My content on Instagram is more applicable to a broader, more casual audience. When I can, I’ll add long copy to supplement the post and add context.
On Twitter, I’ll have copy that’s shorter (obviously limited by the character limit) and very casual content.
For more content insights, check out my full 270-page free slide deck: How To Create 64 Pieces Of Content In A Day
The post 3 Insights To Create Instagram Content In 2020 appeared first on GaryVaynerchuk.com.
January 21, 2020
How to get the information you want from my texting platform?
Let’s start with the basics, if you’re not signed up for my texting platform, hit me up at 1-212-931-5731 and we’ll take care of that!
Second, if you are signed up, I want you to know that we now have “groups” that let you opt-into and receive the texts you want most.
It’s super simple – just text me with the following hashtag or hashtags you care about, and you’ll get all the messages I send out on those subjects. See the quick video demo below.
Get early access to merch
#FirstOpportunity
Topics you can follow
#sportscards
#esports
#rokkr
#wine
#NFL
#Jets
#NBA
#Knicks
#music
#hiphop
#playlists
#shoes
#wrestling
Programs/tips you can follow
#AskGaryVee
#WeeklyVee
#Interrupted
#TrashTalk
#TikTok
#YouTube
#Podcast
How to opt-in and opt-out to groups
You can opt-in by simply texting me the hashtags you’re interested in. If you ever want to opt-out of any of the above groups, just reply with #optout and the group name and we’ll remove you from that group. There will be no confirmation message in either case.
Here’s a little video demo on how to opt-in and opt-out:
The post How to get the information you want from my texting platform? appeared first on GaryVaynerchuk.com.
January 17, 2020
How To Make Memes
Memes are a language.
Whether it’s drawing in caves, smoke signals, the written word, music, or emojis, people for as long as we have lived have judged and underestimated new languages.
I, on the other hand, think it’s important to lean into it. It’s why I’m a huge advocate of memes as a language.
To start the process, find a popular meme that’s trending:
You can use platforms like Reddit and Instagram to see what’s trending and what feels authentic to you.
Then, layer on labels to make it contextual to your world…
Make sure the content is authentic to your voice. Notice how the labels here are things I talk about. You do the same!
How to make a meme with your own picture
Step 1: If you have a Mac, start by double-clicking on a photo you want to layer over a trending meme using the preview app.
(If you’re on Windows, you can use Microsoft Paint or a similar tool)
Step 2: Then, isolate the portion of the image you want to use using the “instant alpha” tool in Preview
Step 3: Open the meme you want to modify in a separate window
Step 4: From there, copy the isolated image, and paste it over the meme.
Step 5: Place the image where you want by inverting or rotating it, add text where appropriate, and save!
You could find trending meme formats on platforms like Instagram or Reddit and make it contextual to your world, your message, and use it to show a different side of your personality.
Here are some examples of other meme formats I’ve posted on Instagram:
Meme templates
Here are some meme templates you could take and use for your content:
For more, content hacks and tactical tips like this, check out my free 270-page slide deck on creating and distributing content at scale – “How to create 64 pieces of content in a day.”
The post How To Make Memes appeared first on GaryVaynerchuk.com.
January 9, 2020
A Mega Blog Post: Answering 100+ Questions From Fans
In 2019, I did a meetup at Wine Library because I’m always trying to help out pops and because I love going back to my old “stomping grounds.” During that ~4.5 hour session, I had hundreds of people show up and ask me questions – this is the mega blog post of the questions and answers!
Here’s the full video for reference:
Below, you’ll find 100+ questions that I was asked plus timestamps of where you can find my answer in the video. Hope you enjoy, and hope it brings you value!
#1 — 2:26
“How do I deal with the internet squeezing the middle man?”
#2 – 7:57
“How do I find out what I want to do?”
#3 – 9:37
“Should I change my career path?”
#4 — 11:25
“People get so mad when I ask them for business — how should I sell?”
#5 — 13:20
“How do I find my drive again?”
#6 — 14:53
“My time is split between building two businesses for my parents – how do I handle it?”
#7 — 16:28
“How do I take my business from $10 million revenue to $100 million and sell it?”
#8 — 21:13
“I had some bad business experience with my family, what should I do now?”
#9 — 22:52
“Graduated two years ago, but I still can’t find a job I like. What should I do?”
#10 — 25:40
“How do I avoid oversaturating my feed with content?”
#11 — 27:23
“How do I qualify to be interviewed by you in the next two years?”
#12 — 28:43
“How do I maintain my growth?”
#13 — 30:27
“How do we educate people so we can grow as fast as we can?’
#14 — 40:07
“What would you think about offering people wine tastings at the doctor’s office?”
#15 — 44:06
“My brother and I started to flip, we’re making almost $3,000 a week.”
#16 — 48:58
“I came out from Brooklyn to tell you … You’re gonna go down as one of the greatest”
#17 — 50:29
“What’s the best way to share a clear, concise message to parents?”
#18 — 58:20
“What did you learn from social media this week?”
#19 — 59:44
“I have a huge fear of time — how different life is gonna be in 20 years?”
#20 — 1:01:23
“We just started marketing, but we also want to make time for the people we love.”
#21 — 1:03:38
“I started my own eBay business and in the last 60 days made $540.”
#22 — 1:05:13
“I’ve created an organization to help people with the same struggles, just wanted to share that”
#23 — 1:07:06
“WIll you sign my shoe?”
#24 — 1:07:44
“I’m self conscious about my teeth — should I make it part of my story?”
#25 —1:10:47
“What advice do you have for a 28-year-old immigrant?”
#26 — 1:13:17
“How important is to convey to potential employers my independence?”
#27 — 1:14:50
“We’re trying to create a plan of attack with cryo-therapy. It’s died down a lot. What would your plan of attack be?”
#28 — 1:16:04
“I’m big into TikTok influencer marketing … I’m not really worried about it dying down because when it does die down I’ll just move on to the next thing.”
#29 — 1:18:00
“What’s the key to staying consistent in whatever you’re doing?” .
#30 — 1:19:50
“For entrepreneurship, is there a model you can follow like working out?
#31 — 1:21:01
“From the bottom of my heart, you unlocked everything I need for the rest of my life.”
#32 — 1:22:37
“I run an encryption company … any advice for me on how to get marketshare?”
#33 — 1:23:46
“We have a collective of artists, how do we market all of us together?”
#34 — 1:24:50
“I own a mobile car detailing business, what’s the next step?”
#35 — 1:27:32
“How do you know who to talk to at these big companies to get clients?”
#36 — 1:28:47
“I have a gift for you made from pennies.”
#37 — 1:30:14
“I need a bold red wine that represents my grandmother.“
#38 — 1:31:30
“Can you give advice to people about the importance of saving?”
#39 — 1:32:25
“My students told me that I’m so Jersey, I’m similar to Gary Vaynerchuk.”
#40 — 1:33:46
“When I’m juggling a lot of things, how do I deal with it when I drop something?”
#41 — 1:39:09
How do I find good mentorship?
#42 — 1:40:30
“I always asked, why you never text me back – and then you texted me back.”
#43 — 1:40:50
“I left my job to start my own business and now I’m pregnant – how should I handle it?”
#44 — 1:41:44
“How do we grow an audience that follows our business?”
#45 – 1:43:18
“What do you think is the #1 quality in a woman?”
#46 — 1:44:03
“How often do you adjust your end game?”
#47 — 1:44:35
“I chose not to go to college, but what if that impacts my ability to find love/life partner?”
#48 — 1:45:59
“I’m a musician who just got signed by a label, how do I get to millions of people?”
#49 — 1:46:44
“But I don’t use TikTok!”
#50 — 1:47:21
“I want to open up a smoothie shop, but I’m in the same spot as I was 4 months ago.”
#51 — 1:50:43
“Can you give some words of advice to my brother?”
#52 — 1:51:35
“I started flipping over the summer I made $15K.”
#53 — 1:55:22
“How do I build a subscription model on Linkedin?”
#54 — 1:56:37
“I had a near-death experience getting hit on my bike training for an Ironman.”
#55 — 2:00:22
“How do I find the right partner and capital to grow my business?”
#56 — 2:01:50
“As a young entrepreneur, how do I market my products?”
#57 — 2:04:11
“You have advice for me building up my company to get more customers?
#58 — 2:04:48
“When can I have you on the podcast?
#59 — 2:05:30
“I have an company that’s blowing up, but as for the operations, I’m fucking lost.”
#60 — 2:06:30
“I’m doing custom apparel — we started podcast will you be on episode #5?”
#61 — 2:08:14
“How often should we update our LInkedin?”
#62 — 2:10:52
“I’m creating a flip book — how can I get you to look at it.”
#63 — 2:12:44
“You changed my life, I was homeless for two years.”
#64 — 2:13:49
“How do I get more exposure?”
#65 2:15:25
“I’m still here with a smile on my face after all that’s happened to me.”
#66 2:17:05
“I’m trying to brand myself what can I do?”
#67 — 2:15:31
“As a kid, on eBay what should I invest in?”
#68 — 2:22:54
“I’m awesome at the wine, but not the marketing.”
#69 — 2:23:57
“I want to do music videos, but want to go to college to make the connections.”
#70 — 2:26:44
“What advice do you have for me if I get frustrated?”
#71 — 2:29:49
“I’m 17 years old and you changed my fucking life … what about Shopify. What would be your shopify strategy?”
#72 — 2:32:26
“We’re juniors now, I don’t really know what I want to do”
#73 — 2:37:30
“I listen to you on repeat, because I’ve really got to put it into action and trust the process.”
#74 — 2:39:29
“Can you deliver a message to young entrepreneurs in South America, Ecuador, Latin America?”
#75 — 2:41:15
“How do we market in Ecuador?”
#76 — 2:42:55
“Was working in construction with my father and quit 2 years ago — I did business with China and got finessed and now trade bitcoin. I hate to work construction but my dad’s sick. Should I stop trading and do construction to help my family?”
#77 — 2:53:16
“What advice do you have for millennials starting from zero?”
#78 — 2:55:44
“What advice do you have for idealists in school?”
#79 — 2:56:17
“I’m shaking a little bit, I’m an artist and I got a TikTok two days ago. I sell copiers and it take hour and half to get to work”
#80 — 3:01:07
“My job is in marketing it ends in January, I’m 26 and I feel lost.”
#81 — 3:01:58
“You’ve inspired my sons to be entrepreneurs and one is not going to college — what advice do you have for Georgie. They wake up with hope and faith because of you.”
#82 — 16:29
“We sold $10M last three years, selling sports apparel business and how do I get to $100M?”
#83 — 3:14:13
“Starting my own pressure washer business. How do I do it?”
#84 — 3:16:17
“My parents support but razz me about my business. My dad doesn’t believe in me.”
#85 — 3:18:34
“Trying to make it about happiness over success — how do you get there? My mom wants me to be a doctor or a lawyer.”
#86 — 3:21:24
“Can you shoot a shout out to roommate Matt?”
#87 — 3:22:15
“I think I look like you … want some advice”
#88 — 3:25:42
“I’m a high school junior in Springfield, NJ and I’m not entirely enthusiastic about school. I’m passionate about creating. Would you be willing to let me shadow you for a day?”
#89 — 3:28:36
“I started my own coaching services, what advice do you have?”
#90 — 3:35:08
“I come from a broken family, and a lot of people we don’t know how to step into business.”
#91 — 3:40:20
“You’re one of the five people I listen to … You’ve lit the fire under my ass to get it moving.”
#92 — 3:40:58
“Why do you do show the 5?”
#93 — 3:43:00
“I want to start a business of connecting people … but I need a future pep talk”
#94 — 3:47:16
“My first garage sale I bought a mahjong game from 1974 for $1 sold it for $250?”
#95 — 3:52:47
“When it comes to music making, why is completionism is better than perfectionism?”
#96 — 3:56:11
“I have a company that’s gonna drop some clothes, we open in two days starting, do you have words of advice?”
#97 — 3:57:30
“What’s your opinion on what’s happening with Isreaeli wines?”
#98 — 3:59:34
“I wanted your opinion on music and high-end audio?”
#99 — 4:01:39
“What advice do you have for generating leads”
#100 — 4:02:52
“I’m starting my own podcast but I’m worried about hate.”
#101 — 4:04:50
“Would you GM the Jets?”
#102 4:09:39
“I’m listening and I am executing …”
#103 — 4:11:03
“What advice do you have for Immigrants who struggle with saying I love you to their kids.”
#104 — 4:13:58
“What motivates you to motivate other people?”
Watch the full mega vlog here:
The post A Mega Blog Post: Answering 100+ Questions From Fans appeared first on GaryVaynerchuk.com.
December 13, 2019
December 5, 2019
Are you ready to take the Challenge?
On my 44th birthday, I put out a 270-page slide deck on how to create 64 pieces of content in a day.
It covers the exact tactics you can use to produce contextual content at scale on the 7 – 10 platforms that matter today. It’s out there now and I know many of you have seen it! Check it out here if you haven’t.
But now… I’m scared.
I’m scared because people love consuming information, but they hate “doing” what they consumed.
That’s why I’m officially announcing the #GaryVeeChallenge. I’m challenging you to go through my free deck, take the information and tactics, and use it to make content at scale.
Here’s how the challenge works:
Refer to my new content deck on how to create 64 pieces of content in one day. Choose the tactic(s) that best fit your style, content and social platforms.Make (content)Add the hashtag #GaryVeeChallenge when you post your content — on LinkedIn, Twitter, Instagram, or anywhere else — so my team can find your posts.
In January, we’ll feature the best posts right here on this blog and across my socials. Plus we’ll also do some fun things like FaceTimes with me, fly you into the office, or something else.
This is about producing contextual content at scale. Spend some time reading the deck if you haven’t already, and then go make!
Can’t wait to see what you guys come up with 
