You're Invited Quotes

“The most universal strategy for success is creating meaningful connections with those who can impact you, your life, and the things you care about.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“The more important the relationship, the more intimate the gathering should be.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“Discovery Engagement Membership How people hear about your company or position. The processes through which people apply or are recruited. The person being offered the position and accepting”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“work with a done-for-you gifting agency called Giftology, started by my good friend John Ruhlin, to help me with my strategy and execution. Giftology”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“will this path appeal to the rider and the elephant? Is this path ethical? If a stranger knew how you designed it, would it bother them?”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“format can you use that will engage this audience to produce the type of membership you are looking for? Take the time to think this through; we produce a lot of bad ideas before we get to the good ones. What discovery approach will you use to have people engage with this activity? Where can you further implement”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“you want to connect with at a time? The scale should be consistent with your personality, who you want to connect with, and your objectives. Remember, the more influential the people are, the harder it is to gather large numbers of people. When designing the path for the elephant and the rider, what do you want them to feel, think, and do at the end? This is where the values of the”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“looking to connect with? Their level of influence will define the connection strategy. Are you looking for a single event/miniseries (the floral event, a birthday/reunion, brand launch, etc.) or to build a sense of community over the course of months/years (Red Bull Music Academy, Influencers”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“don’t have benevolent intentions, developing meaningful relationships and a”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“These companies are in the infinite game of business, but they were playing like it was finite. Their objective should”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“Flagship: This is the experience that is most consistent; it happens weekly, monthly, or on some other set cadence. For Influencers it is the Influencers Dinner; sports teams like the Springboks have practices, while their fans have games; religions have service; and CreativeMornings have”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“would greet guests and give them name tags with icebreakers on them. To inspire”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“will ruin your reputation. The second is that if you create curiosity or loss aversion, you have to make sure the experience of attending is worth it or people will feel tricked like they do from a bad clickbait article. When engaging, build around the IKEA effect so participants will invest group effort. This will have them bond more to each other and you or your brand. To instill the membership values, try to apply the peak-end rule so people develop a strong”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“what we are presented with, one of three things happens. If the gap is too big (e.g., someone at a party talks to us about something we have no understanding of, like theoretical particle physics), we are uninterested and want to leave the situation. If the gap is too small (e.g., someone lets you know the date), it doesn’t raise any questions because it isn’t a surprise. But if the gap is in that sweet spot where it is not so large that you want to avoid it and not so small that it is uninteresting, you become curious.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“According to research by Nobel laureate Daniel Kahneman, human beings can’t process the duration of pleasure or pain—what they remember disproportionally are the peaks of an experience and how they end.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“life going forward, when it comes to developing profound results, influence, community, and so on, we have to design backward. Val started with the end in mind then built the program backward from there, and that is what we will do.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“starting with membership, you can create the kind of culture and values you want to focus on. Not all membership is the same. Red”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“attention, interact with you, and hopefully gain your membership. This could be recruiting for UCLA gymnastics or becoming a customer of a subscription service. I describe these stages as: Discovery: How to get your attention (an ad, an invitation, an introduction, etc.), that will lead you to . . . Engagement: You connect with the brand or person (buy the product, attend the event, meet in person, etc.), which will hopefully lead to . . . Membership: You will continue to connect and consume (purchase more, participate in the next events, maintain a friendship, etc.).”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“Our goal is to architect our experiences to take people down a path that ideally appeals to both the rider’s logic and the elephant’s emotions, biases, and mechanics, but ultimately gets them where they need to end up. This is the beauty of what Walt Disney World accomplishes on their monorail/boat ride. You have a beautiful and”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“select between two options, adding a third irrelevant option—a decoy—they are more likely to buy the high-priced item of the original two.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“Without boundaries you can’t feel a sense of community because there is no clear identifying characteristic that bonds people. White’s”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“Membership breaks down into five characteristics: boundaries, emotional safety, a sense of belonging and identification, personal investment, and a common symbol system.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“They identified four characteristics that are necessary to foster a true feeling of belonging:3 Membership: There are those who are on the inside and those on the outside. Influence: The community has an impact on the members, and the members have an impact on the community. Integration and Fulfillment of Needs: The needs of the member and the community are aligned so that both get value. Shared Emotional Connection: There is a shared participation and history or journey that members are on.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“help them SOAR (support them with skills, opportunities, access, and resources), and that is exactly what Torsten and Many did with Red Bull Music Academy.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“physicist Derek Price noticed that if you look at all the work being published in the sciences, half of it is produced by the square root of the contributors. That means that if”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“that things appeal to us when they are original enough that they are interesting, but also familiar enough that they are safe. If it”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“I’ve identified four qualities you can cultivate to get your interactions and events to be more compelling and sustainable: generosity, novelty, curation, and awe.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“When I began to research the lives of the industry influencers, the type of people we see at TED or an Influencers Dinner, I realized just how much people want from those operating at the top of their industry. Specifically, what people want falls into five categories I call their STEAM: status, time, expertise, access, and money.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“For starters, you should ask people for more favors. It will cause them to like you more and strengthen your relationship. It also means that you should stop taking clients out for expensive dinners, and instead find a joint activity like a hike, a fitness class, an art project, volunteer work, or even flower arrangement. The key is that it is something that will cause”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging

“The risk of social isolation and loneliness isn’t limited to pain and drug addiction—it affects us at a much deeper level. Research has shown that those who are lonely are not only less focused, productive, and engaged, but they also die younger. It seems that if we want to be effective, taking some time to connect with friends and coworkers isn’t a distraction so much as a productivity hack.”
― Jon Levy, You're Invited: The Art and Science of Connection, Trust, and Belonging