The Little Red Book of Selling Quotes

“Attitude drives actions. Actions drive results. Results drive lifestyles.” That’s a quote from America’s business philosopher, Jim Rohn.”
― Jeffrey Gitomer, Little Red Book of Selling: 12.5 Principles of Sales Greatness: 12.5 Principles of Sales Greatness: How to Make Sales Forever

“I'VE SAVED THE BEST FOR LAST: There is ONE technique that can work to both find the risk, and close the deal. BUT it's a delicate one that requires mastery through preparation and practice. The strategy is called: What's the risk? What's the reward? When a prospect hesitates, you simply ask him or her to list the risks of purchase. Actually write them down. Prompt others. If the prospect says "I'm not sure," you ask, "Could it be ..." After you feel the list is complete, ask the prospect to list the rewards. Write them down, and embellish as much as possible without puking on the prospect. Then eliminate the risks one by one with lead in phrases like: Suppose we could ... did you know that ... I think we can ... Then you simply ask, "can you see any other reasons not to proceed?" One at a time, brick by brick, remove the risks that the buyer perceives as fatal mistakes in his decision-making process. Then drive home the rewards, both emotionally and logically.”
― Jeffrey Gitomer, Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER

“The biggest reason people don’t succeed is because they don’t expose themselves to existing information.” - Jim Rohn, America’s business philosopher”
― Jeffrey Gitomer, Little Red Book of Selling: 12.5 Principles of Sales Greatness: 12.5 Principles of Sales Greatness: How to Make Sales Forever

“In order for you to be the BEST you can be for others, first you must be BEST for yourself.”
― Jeffrey Gitomer, Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER

“sell to help the other person,”
― Jeffrey Gitomer, Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER

“Tu valor está relacionado con tus conocimientos y tu predisposición a ayudar a los demás. ¿Cuánto vales para los demás?”
― Jeffrey Gitomer, El pequeño libro rojo de las ventas: 12,5 grandes secretos para vender más

“Attitude allows you to see the possibilities when opportunity strikes -- because it often shows up in the form of adversity. How well do you spot opportunity?”
― Jeffrey Gitomer, Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER

“leads to relationship. That's not the life cycle, that's the life cycle of sales.”
― Jeffrey Gitomer, Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER

“Talk profit and productivity—NOT SAVING MONEY—talk ideas and opportunities—NOT A CHANCE TO TELL YOU WHAT I DO—they want friendly, help, answers, productivity, and profit.”
― Jeffrey Gitomer, Little Red Book of Selling: 12.5 Principles of Sales Greatness: 12.5 Principles of Sales Greatness: How to Make Sales Forever

“Stop thinking of your product as a commodity.”
― Jeffrey Gitomer, Little Red Book of Selling: 12.5 Principles of Sales Greatness: 12.5 Principles of Sales Greatness: How to Make Sales Forever

“Celebrate effort, not victory.”
― Jeffrey Gitomer, Little Red Book of Selling: 12.5 Principles of Sales Greatness: 12.5 Principles of Sales Greatness: How to Make Sales Forever

“«Si haces una venta, puedes ganar una comisión. Si haces un amigo, puedes ganar una fortuna”
― Jeffrey Gitomer, El pequeño libro rojo de las ventas: 12,5 grandes secretos para vender más

“«En ventas, lo importante no es a quién conoces, sino quién te conoce». El posicionamiento te ayuda a darte a conocer.”
― Jeffrey Gitomer, El pequeño libro rojo de las ventas: 12,5 grandes secretos para vender más

“buying from. 4. I perceive a value in the product that I am purchasing.”
― Jeffrey Gitomer, Jeffrey Gitomer's Little Red Book of Selling: 12.5 Principles fo sales greatness: How to make sales FOREVER