SELL LIKE CRAZY Quotes

“Answerthepublic.com The next best thing to actually reading your customer’s mind is AnswerThePublic.com. This tool is one of the best-kept secrets in the sales and marketing industry,”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“At AnswerThePublic, you type in your keyword or search phrase and the tool generates a diagram of related searches. Depending on your search term, you can get hundreds of results that give you direct insight into what your audience is thinking, the kind of questions they’re asking, and the hot-button issues they’re struggling with. And once you know their questions and issues, you can provide the solution.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Advertising is an investment that makes more money than anything else. Period.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“For your message to stand out from the crowd and really win customers, you must go deeper. Much deeper. You need to uncover your customer’s deepest and most primal desires. You must delve into their fears, hopes, wishes, and dreams. This is the stuff they’re thinking but don’t tell anyone. You need to move beyond the obvious and work out how your audience thinks, feels, and acts. As Robert Collier said… ‘‘Enter the conversation already taking place in the customer’s mind’’.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“The mainstream way of ‘solving’ this problem is to target only the people most likely to buy your products and services. I’m going to show you why this approach is so misguided.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“The bonus here is, if you are the one educating them, you’re also making sure that when they hit the ‘buy now’ stage, they’ll be likely to buy from you. To do this, your message must be powerful, insightful, and education-based, and not simply a promotional piece about your company.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Dear Friend, Your decision to purchase this book may turn out to be the smartest decision you’ve ever made.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Demonstrate how good we are.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Have others talk about how good we are.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“There are three ways we can influence people: Talk about how good we are. Have others talk about how good”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“This is a great reminder that the job of an ad is not to sell but to create intrigue and get the prospect to raise their hand and say, ‘I’m interested’.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Only Marketing Morons Believe That No One Reads Long-Form Copy”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“The ‘This is why’ strategy is brilliant and you should model it for your business to increase trust in your marketplace and ultimately your sales.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“The 11 things that everybody ought to know about…’)”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“begins with a brilliantly-written headline that you could model for your own business, beginning with ‘What everybody ought to know about’.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“The temperature of your marketing message must match the temperature of your traffic.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“but the fact is, fast selling doesn’t work with cold traffic.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Value-Based Marketing”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“If this is what they’re giving away for free, imagine what their paid products/services are like!”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“In return for all the value you’re providing, all you ask for is their name and email address.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“to offer your prospects incredible value, typically in the form of the solution to a problem they’re struggling with, without asking them to purchase anything in return.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“The valuable information you’re offering here is called a High-Value Content Offer (HVCO), and it draws leads to you like moths to a flame. HVCOs come in multiple forms – free reports, ebooks, videos, cheat sheets – but the goal is always the same:”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“If you present information that reads like a public service announcement, you’re guaranteed to stand out from the crowd in a huge way.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“WARNING: Do Not Buy A New House Before Reading This Shocking Free Report…”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“your next move is to create the most irresistible bait for your dream buyer.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Create The Perfect Bait For Your Dream Buyer”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Identify the 20% of customers who account for 80% of your sales volume and profits, and your Power 4% of customers. Using The Halo Strategy, identify what they struggle with. Organise your findings. Create your dream buyer customer.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Action Points”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“Sally loves spending time reading stories and getting tips from other mums, and learning about parenthood in the Mothers of Melbourne Facebook group. It’s a much cherished pastime of hers. Her biggest frustration being a mother of two is simply that there is not enough hours in the day to do everything. When she’s in research mode, the first place she goes is Google on her iPad in the kitchen. She’s a frequent (kinda obsessive) visitor of mummy blogs like Rockin Mama and Mamavation. Her life-long dream is to start her own interior design business, so she can have a creative outlet and more ‘me time’. Last week when she was shopping at her local farmers market and browsing Instagram, an ad popped up with an invitation to download a new app for environmentally-friendly cleaning products’.”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle

“After answering all of these questions, write a paragraph summarising your findings. It could look like this summary of Sally, the dream buyer for a new app focused on environmentally-friendly mothers:”
― Sabri Suby, SELL LIKE CRAZY: How to Get As Many Clients, Customers and Sales As You Can Possibly Handle