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Rich Brand Poor Brand Quotes
Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
by
David Brier1 rating, 5.00 average rating, 0 reviews
Rich Brand Poor Brand Quotes
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“The smartest and most productive groups (and entrepreneurs) I’ve ever known have several traits in common:
1. They are always curious.
2. The intelligence of others doesn’t intimidate them, it excites them.
3. Acknowledging that they don’t know doesn’t scare them.
4. New ideas strengthen their resolve to discover more and question more.
5. Admitting “I don’t know” is an asset, not a liability.”
― Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
1. They are always curious.
2. The intelligence of others doesn’t intimidate them, it excites them.
3. Acknowledging that they don’t know doesn’t scare them.
4. New ideas strengthen their resolve to discover more and question more.
5. Admitting “I don’t know” is an asset, not a liability.”
― Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
“Great brands compel us.
They read our minds.
They reflect what’s in our hearts.
They “get us.”
They inspire us to do things spontaneously.
They help us overcome indecision and stagnancy.
Without a second thought.”
― Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
They read our minds.
They reflect what’s in our hearts.
They “get us.”
They inspire us to do things spontaneously.
They help us overcome indecision and stagnancy.
Without a second thought.”
― Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
“Because richer brands are richer by a different set of metrics.
It’s in how they solve problems for their clients:
They are richer than the obstacles they seek to overcome.
They are richer in approach than those who came
before them.
They are richer in ingenuity than a large, cumbersome company with lots of bureaucratic red tape, internal politics, and a lack of team autonomy and nimbleness.
They are richer because they’re selling the right thing and don’t confuse what they make or deliver with what the customer is actually buying.
Because they are richer, they are more limber and able to react more swiftly.”
― Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
It’s in how they solve problems for their clients:
They are richer than the obstacles they seek to overcome.
They are richer in approach than those who came
before them.
They are richer in ingenuity than a large, cumbersome company with lots of bureaucratic red tape, internal politics, and a lack of team autonomy and nimbleness.
They are richer because they’re selling the right thing and don’t confuse what they make or deliver with what the customer is actually buying.
Because they are richer, they are more limber and able to react more swiftly.”
― Rich Brand Poor Brand: How to Unleash Your David in a World of Goliaths
