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Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions

Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions by Bella Martin
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“As long as research data is stored as tacit knowledge in people’s minds or buried in interview transcripts, teams will experience difficulty synthesizing what has been observed and learned.”
― Bella Martin, Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions

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