How to Shoot Video That Doesn't Suck Quotes

“Great video comes from thinking humans, not equipment.”
― Steve Stockman, How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro

“I once asked a CEO of an environmental equipment company what his goals were. I was expecting to hear some intent, like “Give people inexpensive tools to reduce carbon emissions” or “Help coal companies be better neighbors in their communities.” Instead, he replied that he wanted his company to make the Fortune 500. That might be a result of his success, but success doing what? Only intent points to clear action.”
― Steve Stockman, How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro

“The most memorable home videos and docs tell stories. Those stories don’t just magically appear in the edit room. You have to imagine them before you start shooting.”
― Steve Stockman, How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro

“Don’t run the camera nonstop. Even if you’re going to edit later, it’s a bad habit that will only cost you time when you have to watch tons of thoughtless, unusable footage.”
― Steve Stockman, How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro

“Brilliance is encouraged but optional. Competence, however, is mandatory.”
― Steve Stockman, How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro

“Great video is a communication tool of unparalleled impact. It can change history, inspire movements, share and amplify emotions, and build community. Bad video gets turned off. Nobody watches bad video. Not your employees, even if you tell them to. Not your parents, even if you send them “the cutest” videos of your kids. Faced with”
― Steve Stockman, How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro