The thank you economy Quotes

“Too many people are scared to share their visions and thoughts in public or even in board-rooms. Having a strong vision is important for your personal brand. Don’t be afraid to say what you think. Ever. That said, don’t forget to listen, either.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Because when it comes down to it, the only thing that will never change is human nature. When given the choice, people will always spend their time around people they like.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“The customers have input over almost every aspect of the restaurant brand. They build menu items, determine price structures and hours of operation, suggest promotions, and even guest bartend for charity events. How does Joe Sorge dare give such control of his brand over to his customers? Two reasons. The first is that one-to-one relationships make life more fun. The second is that in a Thank You Economy, it pays off. Big. Knowing his customer base has always been a priority for Sorge. The idea that you have to create a welcoming atmosphere in a restaurant is a no-brainer, but at AJ Bombers, online customers get as much attention as anyone sitting at a four-top.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Every interaction matters. Every relationship has value.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Every time a seismic shift takes place in our economy, there are people who feel the vibrations long before the rest of us do, vibrations so strong they demand action—action that can seem rash, even stupid. Ferry owner Cornelius Vanderbilt jumped ship when he saw the railroads coming. Thomas Watson Jr., overwhelmed by his sense that computers would be everywhere even when they were nowhere, bet his father’s office-machine company on it: IBM. Jeffrey Preston Bezos had that same experience when he first peered into the maze of connected computers called the World Wide Web and realized that the future of retailing was glowing back at him.”
― Gary Vaynerchuk, The Thank You Economy (Enhanced Edition): Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Social media is a great tool for putting out fires, but it’s an even better tool for building brand equity and relationships with your customers. Once you stop thinking about it as a tool for shutting customers up, and rather as a tool for encouraging customers to speak up, and for you to speak to them, a whole world of branding and marketing opportunities will unfold.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“How we cultivate our relationships is often the greatest determinant of the type of life we get to live.  Business is no different.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“A strategy of caring usually out-shines tactics, but when they’re used with the right intent, tactics can help a brand achieve greatness.”
― Gary Vaynerchuk, The Thank You Economy (Enhanced Edition): Data-Driven Strategies for Authentic Brands and Sustainable Profit

“If your organization’s intentions transcend the mere act of selling a product or service, and it is brave enough to expose its heart and soul, people will respond. They will connect. They will like you. They will talk. They will buy.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“It’s not the number of followers you have or “likes” you get, it’s the strength of your bond with your followers that indicates how much anyone cares about what you have to say. In this game, the one with the most real relationships wins.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“But what we call social media is not media, nor is it even a platform. It is a massive cultural shift that has profoundly affected the way society uses the greatest platform ever invented, the Internet.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Social media has made it possible for consumers to interact with businesses in a way that is often similar to how they interact with their friends and family.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“When given the choice, people will always spend their time around people they like.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“It was grounded in my belief at the time that a business is only as strong as its closest customer relationships, and that what those customers said about our business beyond our four walls would shape our future. I”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“In the end, no matter what obstacles a company faces in the Thank You Economy, the solution will always be the same. Competitors are bigger? Outcare them. They’re cheaper? Outcare them. They’ve got celebrity status and you don’t? Outcare them. Social media gives you the tools to touch your consumer and create an emotion where before there might not have been one. It doesn’t matter if you’re not small or cool or sexy—people can get pumped up about the craziest stuff. I mean, really, who could have predicted the guy in a trench coat pulverizing iPhones in a blender? (Seriously, if you haven’t seen it, check out willitblend.com. It’s fantastic!)”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Relațiile dezvoltate pe rețelele de socializare și relațiile personale funcționează exact la fel - obții de pe urma lor exact ceea ce investești în ele.”
― Gary Vaynerchuk, The thank you economy

“No one is perfect, and I see ways in which each of the companies I’ve profiled could adjust and improve their social media initiatives. Then again, I’m well aware that there are things I could do to improve my own efforts. Sustaining relationships and leveraging social networks is challenging work. Yet the thing that strikes me about the individuals who are leading the companies and brands profiled in this book is their excitement. They work like animals, and the economy is still wobbly, but when they talk about their work, you get the definite sense that all they see are doors of opportunity flying open every day. It’s as though social media has given all its users an equal platform on which they can build not just their careers, but their dreams.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Any company that gets so complacent it thinks everything is “fine” deserves to go out of business—it literally means its leaders have stopped caring. A competitive company is always on the offense. Always. Always. Always.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“Intră în apă, iar apoi începe să înoți mai bine și mai repede decât toți ceilalți! Poți face acest lucru dacă ești mai sincer și mai atent, dacă realizezi un conținut mai bun, dacă îți pui degetul pe pulsul spațiului și dacă te implici mai mult. Dacă ești mai bun. Trebuie să te comporți ca tipul care se îndrăgostește de fata care tocmai a fost părăsită de iubirea vieții ei. Cum naiba vei reuși să o convingi să îl uite și să o faci să înțeleagă că tu faci cât zece tipi dintr-ăștia? Cu o răbdare incredibilă, cu perseverență și cu înțelegere. Fă ce trebuie, fii sincer în ceea ce simți și există o șansă ca, într-o zi, să se uite la tine la fel cum se uita la el.”
― Gary Vaynerchuk, The thank you economy

“If you’re not passionate enough about what your company does to find fuel for conversation every day, for hours on end, with as many people as possible, maybe you’re in the wrong business. Go general if you have to. Not everyone can be the Lakers, but anyone can talk basketball. When I started out, I didn’t have the name recognition of Robert Parker, or the clout of Wine Spectator, so I didn’t talk about Gary Vaynerchuk or Wine Library—I talked about Chardonnay. Social media gives you the opportunity to take your business to its fullest potential. Grab it.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit

“No big company loses to a little company if they are totally committed to winning the fight. There is no reason why mammoth companies like Barnes & Noble or Borders could not have spent real money and hired the right people to come at Amazon with everything they had. Barnes & Noble went online in 1997, but they didn’t go in 100 percent; they couldn’t have, or Amazon wouldn’t have taken over so much of their market. They should have done the same thing I do every time a new liquor store that could be a threat opens up near me—pound the competitor’s face in with advertising and marketing dollars (even if they’re not opening up close to me, you can bet I’m paying close attention to what they’re doing). Barnes & Noble should have come at Amazon the way Fox and NBC came at Google, when they developed a true rival, Hulu, to combat Google’s YouTube.”
― Gary Vaynerchuk, The Thank You Economy: Data-Driven Strategies for Authentic Brands and Sustainable Profit