Nicole’s Reviews > No Logo > Status Update
Nicole
is on page 259 of 528
Multinationals that once boasted of their role as “engines of job growth”— and used it as leverage to extract all kinds of government support— now prefer to identify themselves as engines of “economic growth.” It’s a subtle difference, but not if you happen to be looking for work.
— Mar 19, 2016 05:45PM
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Nicole’s Previous Updates
Nicole
is on page 327 of 528
Why, consumers demanded, if Wal-Mart had the power to lower prices, alter CD covers and influence magazine content, did it not also have the power to demand and enforce ethical labor standards from its suppliers?
— Mar 19, 2016 10:23PM
Nicole
is on page 180 of 528
Regardless of the impossibly contradictory message sent out by the producers of these iconic products is the same: we want our brands to be the air you breathe in— but don’t dare exhale.
— Mar 13, 2016 07:46PM
Nicole
is on page 68 of 528
As the mission of corporate executives becomes to imbue their companies with deep coolness, one can even foresee a time when the mandate of our elected leaders will be “Make the Country Cool.” In many ways, that time is already here.
— Mar 05, 2016 05:35PM
Nicole
is on page 19 of 528
Advertising is about hawking product. Branding, in its truest and most advanced incarnations, is about corporate transcendence.
Klein, Naomi (2009-11-24). No Logo (p. 19). Picador. Kindle Edition.
— Feb 29, 2016 05:16PM
Klein, Naomi (2009-11-24). No Logo (p. 19). Picador. Kindle Edition.

