Simmo Simpson

“Responding to bereavement by trying to make a difference is certainly both understandable and admirable, but it doesn't give you good reason to raise money for one specific cause of death rather than any other. If that person had died in different circumstances it would have been no less tragic. What we care about when we lose someone close to us is that they suffered or died, not that they died from a specific cause. By all means, the sadness we feel at the loss of a loved one should be harnessed in order to make the world a better place. But we should focus that motivation on preventing death and improving lives per se, rather than preventing death and improving lives in one very specific way. Any other decision would be unfair on those we could have helped more.”
― William MacAskill, Doing Good Better: How Effective Altruism Can Help You Make a Difference

“One additional unit of income can do a hundred times as much to the benefit the extreme poor as it can to benefit you or I [earning the typical US wage of $28,000 or ‎£18,000 per year]. [I]t's not often you have two options, one of which is a hundred times better than the other. Imagine a happy hour where you could either buy yourself a beet for $5 or buy someone else a beer for 5¢. If that were the case, we'd probably be pretty generous – next round's on me! But that's effectively the situation we're in all the time. It's like a 99% off sale, or buy one, get ninety-nine free. It might be the most amazing deal you'll see in your life.”
― William MacAskill, Doing Good Better: How Effective Altruism Can Help You Make a Difference