Naresh Choudhary

“Leadership requires creating conditions that enable employees to do the kinds of experimentation that entrepreneurship requires.”
― Eric Ries, The Lean Startup: The Million Copy Bestseller Driving Entrepreneurs to Success

“This is the essence of intuitive heuristics: when faced with a difficult question, we often answer an easier one instead, usually without noticing the substitution.”
― Daniel Kahneman, Thinking, Fast and Slow

“What if we found ourselves building something that nobody wanted? In that case what did it matter if we did it on time and on budget?”
― Eric Ries, The Lean Startup: The Million Copy Bestseller Driving Entrepreneurs to Success

“if you cannot fail, you cannot learn.”
― Eric Ries, The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses