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“Confusing activity with productivity is a major saboteur of business success. Just because you’re sweating doesn’t mean it’s working. The three most fundamental questions to ask to help get clarity about the root problem/obstacle are: What are the possible reasons I am noticing this symptom? What isn’t happening that”
― Keith J. Cunningham, The Road Less Stupid: Advice from the Chairman of the Board

“Thinking Time What is the structure we need to create the progress I want? What are the missing structural components required to produce consistent execution on our critical drivers? When I look at my business”
― Keith J. Cunningham, The Road Less Stupid: Advice from the Chairman of the Board

“Entrepreneurial Model has less to do with what’s done in a business and more to do with how it’s done. The commodity isn’t what’s important—the way it’s delivered is.”
― Michael E. Gerber, The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

“Thus”
― Michael E. Gerber, The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It