Customer Value Quotes

“You are not selling products. You are selling value to your customers. The more value your customers see, the more they will like your business.”
― Pooja Agnihotri, 17 Reasons Why Businesses Fail :Unscrew Yourself From Business Failure

“Most squads are cross-functional, consisting of engineers and marketers, collaborating as a single team with a shared understanding of customer value.”
― Nicole Forsgren, Accelerate: Building and Scaling High Performing Technology Organizations

“A customer relationship is built on customer value, not the real customer value but the perceived customer value.”
― Pooja Agnihotri, The Art of Running a Successful Wedding Services Business: The Missing Puzzle Piece You’re Looking For