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James Geary

“Why should jokes and metaphors give such pleasure? Because we can't stand very much ambiguity. Cognitive dissonance makes us uneasy, and for good reason-survival depends on making the world as predictable as possible. So when we figure something out, when we impose order on what seems chaotic, we heave a psychological sigh of relief.”

James Geary, I is an Other: The Secret Life of Metaphor and How it Shapes the Way We See the World
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I is an Other: The Secret Life of Metaphor and How it Shapes the Way We See the World I is an Other: The Secret Life of Metaphor and How it Shapes the Way We See the World by James Geary
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