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Guy Kawasaki

“Do not write to impress others. Authors who write to impress people have difficulty remaining true to themselves. A better path is to write what pleases you and pray that there are others like you. Your first and most important reader is you. If you write a book that pleases you, at least you know one person will like it.”

Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book
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APE: Author, Publisher, Entrepreneur. How to Publish a Book APE: Author, Publisher, Entrepreneur. How to Publish a Book by Guy Kawasaki
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