“The Toyota Way provides a model for fast, efficient, and effective execution of long-term strategy based on:   Carefully studying the market and planning in detail future products and services   Putting safety first for team members and customers   Eliminating wasted time and resources in execution of those plans   Building quality into every step of design, manufacturing, and service delivery   Using new technology effectively to work in harmony with people, not simply replace people   Building a culture of people who learn and think scientifically to achieve aligned, challenging goals”