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Seth Godin

“Why is it so hard to develop a point of view? Why do we hesitate when we say to the world, "Here, I made this"? And what's the alternative to hesitating?

These don't sound like marketing questions, but in fact, if you let them sit unanswered, they're getting in the way of your marketing. People who aren't as gifted or generous as you are running circles around you, because they are showing up as professionals. And yet, too many people with something to offer are holding themselves back.”

Seth Godin, This is Marketing: You Can't Be Seen Until You Learn To See
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This is Marketing: You Can't Be Seen Until You Learn To See This is Marketing: You Can't Be Seen Until You Learn To See by Seth Godin
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