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Chris Voss

“If you’re a parent, you already use this technique instinctively. What do you do when your kids won’t leave the house/park/mall? You say, “Fine. I’m leaving,” and you begin to walk away. I’m going to guess that well over half the time they yell, “No, wait!” and run to catch up. No one likes to be abandoned. Now, this may seem like a rude way to address someone in business, but you have to get over that. It’s not rude, and though it’s direct, it’s cloaked with the safety of “No.” Ignoring you is what’s rude. I can tell you that I’ve used this successfully not just in North America, but with people in two different cultures (Arabic and Chinese) famous for never saying “No.”

Chris Voss, Never Split the Difference: Negotiating as if Your Life Depended on It
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Never Split the Difference: Negotiating as if Your Life Depended on It Never Split the Difference: Negotiating as if Your Life Depended on It by Chris Voss
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