
“If you take a pit bull approach with another pit bull, you generally end up with a messy scene and lots of bruised feelings and resentment. Luckily, there’s another way without all the mess. It’s just four simple steps: 1.Use the late-night FM DJ voice. 2.Start with “I’m sorry . . .” 3.Mirror. 4.Silence. At least four seconds, to let the mirror work its magic on your counterpart. 5.Repeat.”
―
Never Split the Difference: Negotiating as if Your Life Depended on It
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