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Kindle Notes & Highlights
by
M.J. DeMarco
Read between
January 3 - July 14, 2022
rogue
As an Unscripted entrepreneur, you should be innovating and creating value.
unblemished.
A job-proxy is a business that is subject to a patriarchal corporation that can essentially disrupt or end your business with one decision.
Job-proxies expose you to catastrophic risk but can run profitably for years.
seethed.
Gertrude,
morgue.
aneurysm,
tactful.
quizzically.
bystanders
No amount of begging, cajoling, or bargaining can make someone read something they don’t want to read.
Even if you have a solution to their problem. A book that challenges their identity, or worse, challenges their excuses will not be read.
mediocre comfortP3 and/or the promise of freedom half a century laterP6 has made them docile an...
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post-FTE.
every success story started with a big goal followed by a disciplined process of many trials, repetitions, unseen failures, and adjustments.
regimented
there are no shortcuts to a masterpiece.
If it takes you five minutes to start your business, you don’t have a business. You have a commoditization
one-percenters are process-oriented, while ninety-nine percenters are event-driven.
the 1% focus on the process, the activities that derive the outcome.
solitary
success is hundreds of good but small choices that compound into a big picture.
The little things done daily? They cause the big things yearly.
drop-shipping,
Creating specialized-units of relative-valueS26 is a process that cannot be bought. Your effort will need to be consistently ordinary to produce something extraordinary.
Process equals disciplined persistence, which becomes a lifestyle.
There are no shortcuts.
the moment you decide to be an entrepreneur is the moment you decide to be a lifetime problem solver.
A problemologist studies problems and learns how to solve them.
Entrepreneurs solve big problems and offer their solu...
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Each micro-problem solved brings you closer to solving ...
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aggregate
Stop Working Hard to Find a Shortcut, and Start Working Hard on the Process
distillery.
ailments
Shortcuts are events looking for the results of a process.
compute.
I was working hard to find a shortcut but not working hard to build a process.
Seeking shortcuts, or event-driven actions, are detours—an ineffective event looking for the result of a process.
skew
value-skew is the only way to differentiate and create relative-value.
rubberized
the easier it is to start your venture, the harder it will be to succeed at it.
If there is no difficulty in starting your business, you probably aren’t solving any problems or skewing value.S32
As problemologists,P30 our problem-solving careers as an entrepreneurs should be a process.S28 A business that provides genuine relative-value can take weeks, months, or years to build—not hours.
the easier it is NOW to enter a business, the harder it will be LATER to make money.
To succeed in a crowded market like basketball, you need to be exceptional.
Exceptionalism is being the best at what you do among millions. And it’s the only way to shine in a crowded market with zero entry barriers.
